Professional Experience:

**** – present Marketing Agency (Freelance) – Málaga, Spain

International Marketing and Sales Representative for Education Providers

Recruited and consulted students and young adults for English and German speaking exchange programmes

Direct Marketing and social media marketing

Branded corporate image, web-design and blogging

Expanded the market from outbound to inbound

Provided post- sales support, providing customer service

Built strong customer and partner relationship

Overachieved sales targets

2004 – 2006 Teleconnect Comunicaciones, S.A. – Málaga, Spain

Technical Customer Support and Sales Representative:

Captivated new long term on-going clients for pre-paid long distance telephone services

Provided customer service and technical support – call centre

Back-up office support, Administration, Telemarketing, Reception

Achieved top sales 6 consecutive months.

2000 – 2002 Nortel Networks Germany (at time part EADS) – Munich, Germany

Account Management for Key Account Service Provider Solutions, EMEA:

Developed compelling strategies for UMTS (Radio and Core) business

Created business models for value-added services & applications

Positioned Middleware with SOAs as key to UMTS Win

Bid management support for UMTS sale to service provider and liaised with internal teams of engineering, technical and marketing teams

Built key account customer relationship

Performed market analyses of competition

Achieved the UMTS Sale of €350 Million

1999 - 2000 Intel GmbH - Munich, Germany

Retail Channel Representative, Bavarian Territory:

Generated high volume sales via product and brand presentations

Coordination of marketing campaigns and branding in retail stores

Sales training, presentations and demos on unique technical features of CPUs and selling points to MediaMarkt and Saturn retailers to encourage upsells

Performed market analyses and reported indirectly to Intel HQ

Built strong customer relationship, provided customer support

Overachieved market presence to more than 92% in Bavaria

1997 – 1999 Hercules Computer Technology - Munich, Germany

Sales and Marketing Representative for EMEA

Key Account customer support

Wrote about technical features of graphic cards in German and English

Organised press conferences and gave presentations and demos

Market analyses and pricing

Attended trade shows, such as SIMO, COMDEX and CeBIT, where I presented and marketed the graphic cards and acquired new customers

Coordination of shipments/payments

Generated €2 Million Graphic Card sales to Retailers / Wholesales

Internships:

1996 - 1997 BMW AG – Munich, Germany

International Human Resources Department - Intern:

Recruited and consulted students about exchange program within BMW

Worked with press to promote the programme, interviewed students

Provided information for expatriates of BMW employees.

1994 - 1995 Ministry of Agriculture, Trade and Consumer Protection (USA)

International Marketing Assistant - Intern:

Followed-up on leads to import/export business possibilities (in German/Spanish)

Promotion of agricultural products to Latin America and Europe

Wrote press releases and made evaluations about international trade shows

Assistance for preparation for European Holstein in Belgium, Paris Agricultural Show and ANUGA shows in Cologne

1993-1995 Department of Transportation - Madison, Wisconsin, USA

Revocation and Suspension Department Specialist:

Verification of insurance coverage

Adminsitration of driver s records

Education:

09/2002 – 05/2004 Universidad de Málaga – Spain

Associate s Degree:

Diploma of Hispanic Studies and Spanish as a second language

02/1996 – 06/1996 Albert-Luedwigs Universitaet Freiburg - German

Exchange Programme:

International Economics/ EuropeanTrade and Business German -

09/1991 – 06/1996 University of Wisconsin-Madison (USA)

Bachelor’s degree:

International Relations and the European Trade

International Business (Finance, Accounting, Marketing)

Extra-Curricular Activities during University:

1993 - 1995 International Relations Club

Public Relations Director:

Organised university activities, wrote articles and edited newsletters.

1991 - 1995 AIESEC International Student Association of Economics & Commerce“

International Projects Director:

Organised fund raising projects, direct marketing calls to international companies for promoting internship programs for exchange students.

Trainings/Courses:

03 -04/2016 Extenda – Andalusian Promotion of Trade and Export

(International Commerce/ Export Manager – 50 hours)

04/2001 Nortel Networks Shasta Broadband Service Node Overview

Overview of multimedia systems and mobile applications technology

02/2000 –07/ 2000 Nortel Networks Sales Academy Training Programme- England

Business Development & Sales; Technical Training on product portfolio

Focused Study: “Business Case”’ Mobile Operator in Eastern Europe

Training was focussed on the Nortel Networks end-to-end solution portfolio, business development and further business strategies. Upon completion, I presented a business case on an Eastern European mobile operator to the Board of Directors as a proposal, which was taken on successfully, thereafter; I was recognised as a high performer within Nortel.

08/2000 – 09/2000 UMTS and GSM Technology Overview

Radio and core networks of 2nd and 3rd generation mobile technology

05/2000 Power Based and Strategic Selling“ for Account Management

Computer Skills: CRM, SharePoint, MS Windows Office (Excel, Access, Power Point, Word, Outlook, Publisher)

Languages: English, German, Spanish: fluent in writing and speaking in all 3 languages. Able to negotiate in all 3 languages.

Interests: Sailing, Classical Music Concerts, Chess, Hiking, Badmintton and Travelling

List of Professional References and Certificates available upon request, also on Linked IN:

https://es.linkedin.com/in/melissareeder2000

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