Bonnie K Kimberlin

**** ******* ***** ****, ********* Ohio 44056. Phone: 440-***-**** Email: ac0dd1@r.postjobfree.com VICE PRESIDENT OF SALES AND MARKETING

I am an experienced and professional sales leader with a proven track record for increasing revenues and growing sales. I create sales and marketing strategies that align with corporate goals and increase market share and revenues. I have led several teams of sales professionals and have an established track record of success. I value people above all and believe that success comes from the development and cultivation of our talents and skills.

SUMMARY OF QUALIFICATIONS

• Bachelor of Business – Baldwin Wallace

• 20+ Years Sales and Marketing / Business Management Experience

• Proven history of successful organization design, including job functions, sales and distribution channel design, and resource deployment.

• Expert leader, specializing in talent development and team building.

• Confident and capable strategist, with key successes along the way in developing sales management systems. Including establishing organizational principles for managing performance, establishing and prioritizing critical performance measures for all commercial jobs, budget management and overseeing the allocation of organization objectives across all sales channels, markets, and personnel. KEY COMPETENCIES

Strategic Leadership • Channel Management • Market Analysis • Product Management • Pricing Strategies • Campaign Management • Organizational Development • Recruitment and Selection • Training and Development

• Mergers and Acquisitions • Employee Relations • Organizational Effectiveness • Policies and Programs EDUCATION

Baldwin Wallace, Berea, OH

BA – Business Accounting

• Cum Laude

• Advanced Accounting Principals

• Marketing and Business Development

• Statistics and Data Analysis

• General Business Concepts

Case Weather Head School of Business

Sales & Marketing Certification

• Intense 10 course study program.

• Business Negotiation Strategies

• Sales and proposals

• Contracts

• Competitive review

• Market Analysis

Bonnie K Kimberlin

8081 Boulder Ridge Lane, Macedonia Ohio 44056. Phone: 440-***-**** Email: ac0dd1@r.postjobfree.com ACCOMPLISHMENTS

Karass Negotiating • Strategic Selling Concepts (The Alliance Group) • Blanchard Leadership Training • Board Member (Ohio Car Wash Association) • Board Member (ESAC – Exhibitors Advisory Council) PROFESSIONAL EXPERIENCE

DRB SYSTEMS, LLC. AKRON, OH

DRB is the industry leader in Point of Sale (POS) software sales. DRB specializes in not only developing and marketing software, but working with hardware partners to ensure seamless integration for the customer. In addition, DRB provides hands on marketing and technology support that helps the customer grow revenue by identifying inefficiencies in their systems and maximizing the potential of their technology, enabling them to become more profitable.

Vice president of Sales and Marketing (2015 to present) Created a strategic sales and marketing plan that would increase sales and improve market share. This included rebranding, positioning, sales process improvements, lead generation and data profiling. Held full P&L responsibility for the commercial department. Consistently hit the goal of maintaining the commercial budget to a specified target year over year within a very tight margin. During (2015 – 2016) we increased sales an additional 42%. Supported by the following:

• Implemented a strategic sales restructuring initiative in 2014 that focused efforts on improving customer service.

• Implemented systems that included Sales Force CRM software and Pardot marketing automation.

• Overhauled corporate branding initiatives and created new collateral elements.

• introduced a new KPI structure for the commercial business unit.

• Revamped the sales commission plan to align sales efforts with our key focus products. The first-year results increased revenue by 36%.

• Structured a strategic OEM agreement with the second largest equipment manufacturer.

• Oversaw the opening of a West Coast office that included all staffing and capital expenditures. Sales Manager (2008-2015)

Focused on increasing sales through proven technology to the car wash Industry. Sole responsibility for the development and performance of all sales activities across the United States, Canada and Mexico. Over the course of my first 6 years in leadership at DRB (2008 – 2014) – sales increased by 78% over 6 years. The following strategies were employed to support this growth:

• Established a distribution channel program that increased the percent of sales from that channel to 26% from 18% – Became more effective without adding headcount.

• Structured a deal with the largest equipment manufacture that resulted in an increase in revenue by 21% the next year.

• Executed a strategic sales strategy that included adding Account Management to the team for managing key accounts, improving customer satisfaction.

Bonnie K Kimberlin

8081 Boulder Ridge Lane, Macedonia Ohio 44056. Phone: 440-***-**** Email: ac0dd1@r.postjobfree.com PROFESSIONAL EXPERIENCE (CONTINUED)

HARLEY-DAVIDSON MOTOR COMPANY, VALLEY VIEW, OH 1997 -2007 Senior Manager Business Development and Operations (2003-2007) Managed a sales team that increased retail sales through point of service (POS) software and the related technology. Orchestrated market strategy, sales development, marketing, pricing and procurement of specialized technology products and services to large businesses.

• Directed sales and marketing operations in a division with annual revenues more than $25,000,000. Activities included generating new sales, account management, preparing budgets, pricing and developing new products, conducting audits and training personnel to assure the realization of key business goals.

• Negotiated key contracts with vendors including Cisco, HP, Dell, Unisys and Microsoft and Business Objects significantly decreasing costs and increasing margins by 8%.

• Analyzed the market and developed a strategic plan that increased market share by 20%.

• Successfully managed a team that was responsible for the project management and fulfillment of all products deployed in the field, decreasing lead times by an average of 3 weeks.

• Managed all “House Accounts” actively selling and account management of the top 20 clients. Manager, Business Development (2000-2003)

Led a successful sales team to exceed quota expectations yearly. Recruited, trained, coached and motivated a team of talented sales professionals. Created a strategic business plan for corporate service products with full responsibility for achieving performance goals.

• Promoted from Account Manager to Business Development Manager.

• Held full responsibility for all commercial division P&L and managed within a 3% margin.

• Recruited, mentored and trained a talented staff that I cultivated into high performing sales professionals.

• Devised and drove business initiatives that consistently exceeded sales and operating goals, surpassed targeted profits by over 20%.

Account Manager (1997-2000)

Consulted and sold software and hardware to retail businesses in the motor sport industry. Worked closely with business owners regarding the purchase of technical products.

• Account management and direct sales responsibility for Western Region.

• Consistently closed business opportunities and built long-term relationships, consistently exceeding all sales quotas by 25% or higher.

• By working with clients to ensure an effective implementation of the POS software, my region consistently saw increased revenue year over year.

• Developed key relationships with new businesses by optimizing personal referrals, making cold calls, and collaborating with successful business contacts.

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