Sales Manager

BILL(Weiran) CHENG

** ****** ****** *****, *******, Nova Scotia B3N 0A9,

Mobile: 902-***-****, Email: ****.*****.*******@*****.***

BUSINESS DEVELOPMENT OFFICER

A self-driven professional with 10+ years of experience in the market development in China. Consistently exceed sales targets, recruit new customers and generate business for employers. Effective communication skills with customers and team members. Proven distributor development and management skill. Extensive experience in every phase of the sales process from telemarketing and products presentation during customer visits, commercial negotiation, preparing sales contract, collecting A/R and solving customer complaints if needed.

Expertise in:

Market Development

Asia/China Business Analysis

Consultative Selling

Contract Negotiations

Customer Relationship Management

New Product Introduction and Promotion

Sales Channels management

Telemarketing

SELECTED ACCOMPLISHMENTS

Established connections with 14 major big refrigerator manufacturers (e.g. Haier, Hisense, Bosch-Siemens, Whirlpool-Hisense, Samsung, LG and Meiling) in China which resulted in 90% of increase in the companies’ inquiries about REHAU products. Secured contracts with Bosch-Siemens (20% share) and Haier (5% share) in China

Introduced DVGW certified PEX sanitary hose to China, secured 100% market share and 1 million RMB turnover from China market (the steel wire braided hose was assembled in China and exported to the European market)

Established a new network of 7 major distributors for a German lubrication hose and pressure measurement hoses in China.

Found out the 3rd rail system market development process in China.

RELATED PROFESSIONAL EXPERIENCE

District Sales Manager April 2015- August 2015

Saint Gobain High Performance Plastics, Shanghai, China

Managed sales and distribution of coated fabric products in China with a net of 20M RMB per year

Developed partnerships with the distributors of Onesuit products used in firefighting

Supported distributers in their presentations to the end user, e.g. large corporations such as Sinopec, one f the top three largest oil companies in the world, employing 1M

Developed partnerships new distributors in Xi’an, Beijing and Shanghai, turnover from 0 to 500K RMB per month

Strengthened relationships with existing customers, found and trained new distributors for Coated Fabric belts used in food and pharmacy processing or textile industries

*Contract ended due to immigration to Canada

Senior Sales & Application Engineer 2014 - 2015

Sulzer Chemtech, Shanghai, China

Managed the turnaround service department delivering after-sales orders with the value of 2 M RMB during 6 months to customers in Eastern China

Performed the chemical reaction column tower internal site inspection and troubleshooting during the plant overhaul period

Completed site inspection of Zhenhai Petro, Sichuan Sinopec, Chuanwei and Fude Energy during 6 months

Prepared the site inspection reports with photograph and text descriptions

Senior Sales Engineer 2007 - 2014

REHAU, Shanghai, China

Developed the polymer hose market in Eastern China, and increased the annual sales from 1.5 million to 20 million in 6 years.

Established high pressure hose distributors’ network in Eastern and Northern China, from zero distributor to seven distributors in 4 years. The ratio of annual sales by distributors increased from zero to 35% in 4 years.

Started the silicone hose business with Bosch-Siemens Home Appliances for the Tassimo beverage machine with the sales of 7 million RMB per year and securing 100% supply share from Bosch-Siemens Home Appliances, Nan Jing

Established connections with 14 major big refrigerator manufacturers (e.g. Haier, Hisense, Bosch-Siemens, Whirlpool-Hisense, Samsung, LG and Meiling) in China which resulted in 90% of increase in the companies’ inquiries about REHAU products. Secured contracts with Bosch-Siemens (20% share) and Haier (5% share) in China.

Introduced DVGW certified PEX sanitary hose to China, secured 100% market share and 1 million RMB turnover from China market (the steel wire braided hose was assembled in China and exported to the European market, especially Germany.

Found out the 3rd rail system market development process in China.

Recruited new accounts for SCR products in Eastern China, introduced the heated hose system for the diesel engine manufacturer or their exhaust system providers

Area Sales Manager 2005 - 2007

National Starch Chemical, Guangdong China

Developed the Emulsion market in Guangxi province

Achieved a turnover from zero to 4 million RMB in 2 years in Guangxi Province

Built trusting relationships with customers.

EDUCATION AND TRAINING

Bachelor of Science, Applied Chemistry 2002

Huazhong University of Science and Technology, WuHan, China

* Reference available if needed

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