Marketing Management

CATHERINE WEAVER CREATIVE PROFESSIONAL

** **** ***** ****** *****, FL 32174

810. 964.5384

Email: **.********@*****.***

Profile: www.linkedin.com/in/cathyweaver

Portfolio: www.issuu.com/cathy_weaver

Highly experienced creative marketing professional, with over 15 years experience in marketing services; providing art direction, design, photography and traffic management. Unique combination of organizational skills, creative vision, and technical competency. Able to effectively leverage office workforce to achieve company goals, increase company profile, and expand company footprint.

ADVANCED SKILLS

• Adobe Creative Suite;

Photoshop, InDesign, Illustrator

• Quark

• After Effects, Adobe Premier

• Mac OS/Windows

• ProWork Flow

• Basecamp

• Workamajig

• Microsoft Office; Word, Excel,Powerpoint

• MailChimp, Constant Contact

• Word Press

AREAS OF EXPERTISE

• Art & Photo Direction

• Brand Management

• Creative Direction

• Photography, Videography

• Project & Traffic Management

• Conceptual Graphic Design

• Typography

• Trade Show Coordination

• Prepress, proofing

• Photo & Video Editing

• Content Management

• Social Media

CAREER HIGHLIGHTS

● Served as Art Director and coordinator for professional photo shoots, determined shot lists, model selection, manage photography and assets

● Created original concepts and executed artwork for publications; conceptualized design layout for reproduction; and coordinated production of product

● Editor of “in the Zone” magazine, coinciding with creating a social networking site, “Success Zone”, for high school students to socialize with current students and staff (pre-facebook)

● Creative chair for high-level university events; provided art direction and consultation to all stakeholders, anticipated and managed all creative needs; determining use of in-house staff or outsourced vendors

● Work flow coordination with multiple clients, creative staff and vendors, maintaining production schedules

● Liaise with corporate marketing executives; coordinate photo shoots, maintaining proprietary information

• Media (radio/tv) negotiation and buys, create and/or manage client advertising

• Vendor negotiation, management

● Photography and photo-manipulation, digital editing, color correction

• Research, copy writing, prepare press releases

• Event Coordination; Trade shows, Art Festivals, Music/Concert Benefits

• Office Management; Scheduling, Bookkeeping, Personnel issues

PROFESSIONAL EXPERIENCE

KIDS ROCK THE NATION, PALM COAST, FL

Volunteer Fundraising Specialist 2016 - present

GHYABI & ASSOCIATES, INC., ORMOND BEACH, FL

Marketing Coordinator 2016 - 2017

CONSOLIDATED-TOMOKA LAND CO, DAYTONA BEACH, FL

Creative Services and Technology Manager 2015

HUSEBO ADVERTISING & PR, MOUNT DORA, FL

Director of Creative Services 2014 - 2015

KETTERING UNIVERSITY, FLINT, MI

Senior Graphic Designer/Marketing Services 1998 - 2013

EDUCATION

TERRA STATE COMMUNITY COLLEGE, FREMONT, OH

Individualized Degree Program: Marketing/Graphic Design, Minor in Photography and Advertising

Member, Phi Delta Kappa 4.0 GPA; 52 credit hours earned

NEW HORIZONS COMPUTER CENTER, LANSING, MI

Advanced classes in Adobe InDesign, Photoshop and Illustrator, Quark, CorelDraw, Flash, Adobe Premier

SAN DIEGO SCHOOL FOR MEDICAL AND DENTAL ASSISTANTS, SAN DIEGO, CA

Certified Medical Assistant, graduated top of class

OWENS TECHNICAL COLLEGE, PERRYSBURG, OH

Secretarial Science

HONORS & AWARDS

Gold Award 24th Annual Admissions Advertising Awards

Merit Award 20th Annual Admissions Advertising Awards

Gold Award 18th Annual Admissions Advertising Awards

Silver Award 18th Annual Admissions Advertising Awards

Merit Award 17th Annual Admissions Advertising Awards

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