SANA KEAR
**** *. ***** **. ********, CA *****
Phone 310-***-**** Email. ********@*****.***
ABOUT ME
My passion is building strong products through market research to understand the customer,
smart development to tap into needs and creative positioning to identify the target niche. My
areas of expertise include marketing, increasing sales, advertising, product positioning, team
leadership, budget management and identity creation.
PROFESSIONAL EXPERIENCE
The Sofa Company, Redondo Beach, Ca. Nov 10- Nov 12
Marketing/Sales Manager
Lead a three- member cross functional team managing sales, product development, marketing
and advertising. Managed staff and coordinated daily networking functions with all divisions.
Oversaw recruiting, hiring, development and promotions. Increased sales by 26% through
product development and the implementation of multimedia marketing venues. Responsible for
budgeting, payroll, monthly marketing and sales analysis. Revitalized under- preforming team
and increased revenue substantially. My responsibilities included handling of multiple projects,
keeping production schedule moving in a timely manner as well as sales and all other customer
relations. Created and planned all networking and showroom events.
The Hookah Lounge-Los Angeles, Ca. Aug 04- Dec 09
Marketing Manager
Managed corporate marketing and communications functions. Including: brand management,
PR, media relations, corporate positioning, events, advertising, sales collateral and tradeshow
marketing. Responsible for payroll, inventory, budget and accounts receivables. Hired and
trained all new staff. Responsible for all back of the house office management as well as front of
house customer relations. Provided the absolute highest level of customer satisfaction at all
times. Responsible for increasing restaurant’s revenue by 20% in the span of one year through
various marketing and advertising efforts.
The World Trade Center-St. Louis MO Jan 03-Aug 03
Event and Marketing Intern
Conducted market research for the development of an International Educational Program by
utilizing in & out of house resources and database. Supported the planning and organizing of
International Trade Educational Programs, seminars and networking activities. Also assisted with
the maintenance of the WTC database to ensure information was current and readily
accessible. In addition I was responsible for events and seminar planning including the
preparation of press releases, meeting with service providers and choosing the proper venues to
meet the needs of all foreign delegates. Lastly, supported front desk as needed in greeting clients
& tenants, answering inquiries, and responding to various incoming mail.
EDUCATION
Webster University, St. Louis Mo. Sep 01-Aug 03
Masters Degree- Media Communications/ Marketing and Advertising
Drury College, St. Louis Mo.
Bachelor of Arts- English Sep. 00- July 01
George Washington University, Washington DC Sep. 97- Jan.00
ADDITONAL SKILLS
MS-Office/Word/Excel/Powerpoint. Bi-lingual. Proficient with all Social Media platforms.
Experienced with CRM, Salesforce and Quickbooks. Project Presentation. Multi-cultural
exposure.