Sales Marketing
Resume:
GEORGE THORRY
***** ******** ****, ************, ** 32223
************@*****.***
OBJECTIVE
To obtain an executive marketing role with a team dedicated to customer
delight and aggressive sustained growth through data-driven decision making
and innovative use of new media.
SKILLS AND EXPERIENCE
. Sales development for a full service advertising agency specializing in
cost-effective multi-media lead generation for home improvement and health
products.
. Produced lead generating direct response campaigns for major accounts,
including the largest flooring buying cooperative in the U.S.
. Strategic and tactical management of national marketing for an advanced
arthroscopic spine surgery center performing more than 130 surgeries per
month.
. Designed, managed and analyzed on-line advertising, interactive websites,
consumer seminars and national direct response television, e-mail and cost-
per-acquisition campaigns that contributed over 1,000 qualified
prospective patient leads per month.
. Telecommunications sector specialist for a full-service marketing
research firm with responsibility for new business development,
quantitative and qualitative analyses, focus group facilitation and sales
and marketing consultation.
. Designed a comprehensive feasibility study for a multi-million dollar
market expansion into broadband telecommunications for Farmers' Telephone
Cooperative.
. Designed, managed and tracked marketing, research, public relations and
affiliate relations for a state-of-the-art statewide television news
network and interactive websites.
. Efforts contributed to growing the network by 1 million subscribers in
its first year and realizing positive cash flow after only 18 months of
operation.
. Directed sales, marketing, credit and collections, commercial
development, telemarketing and advertising for a division of 95 employees
with an annual operating budget of $43 million serving over 250,000
subscribers.
. Efforts contributed to over 100% growth in revenue and over 200% growth
in net operating income within 5 years through innovative organization,
packaging and transaction selling of multiple telecommunications products.
WORK HISTORY
The Cross Agency Senior Account Manager Nov 2011 to Nov
2012 Jacksonville, FL
The Bonati Institute Director of Marketing Sept 2002 to
Oct 2010 Hudson, FL
Ulrich Research Research Associate Jan 2002
to Jul 2002 Orange Park, FL
Florida's News Channel Vice President, Marketing Jan 1998 to Jan 2002
Tallahassee, FL
GEORGE THORRY
14695 Mandarin Road, Jacksonville, FL 32223
************@*****.***
EDUCATION
University of New Hampshire Graduate Studies
Durham, NH
St. Peter's College Bachelor of Arts
Jersey City, NJ
University College Associate of
Arts Dublin, Ireland
REFERENCES
Available upon request
Contact this candidate