Confidential
Boca Raton, FL *****
561-***-**** ( *********@*****.***
PROFILE: FOODSERVICE LEADER
Merchandising - Category Management - Sales Management
Track record of building world-class operations, driving best-in-class
performance across all foodservice metrics, and creating profitable,
sustainable businesses.
> Distinguished 17-year career spearheading merchandising, marketing, and
sales for divisions with up to $30M inventories. Expert in setting goals
and establishing individual accountability for performance expectations.
> Fact-based, data-driven decision-maker skilled in introducing processes,
procedures, and practices that yield improvements in productivity and
profitability.
> Empowering leader skilled in training, mentoring, and building high
performance teams.
Expertise in:
( Strategic Sourcing & Procurement ( Strategic Planning &
Execution ( Marketing & Sales Strategies
( Process & Productivity Improvements ( Training, Coaching &
Mentoring ( Budget Management
( Financial Analysis & Cost Management ( Cross-functional Team
Leadership ( KPIs / Performance Metrics
Professional Experience
Confidential Corp. - Boca Raton, FL February 2010 - Present
Director of Merchandising and Marketing - South Florida Division
Promoted through ranks with eight progressively responsible positions in 17
years.
Direct all facets of category management, purchasing, cost management,
inventory management, and marketing for division with $30M inventory.
Support sales efforts via internal pricing deviations, new item requests,
purchases, and vendor management. Assist in RFP conversions, pricing, and
LMAs throughout State of Florida. Participate in division meetings to
monitor and maximize resources, margin, sales, marketing, daily service
levels, and category performance. Lead team of 20 employees including
category managers, buyers, and specialists. Manage $400K annual marketing
budget.
o Boosted service level to 99.3% by providing procurement department
with tools, training, and coaching required to deliver service
enhancements, as well as holding buyers accountable to standards.
o Reduced spoilage 40%, cut DIOH by 4 days representing 10% improvement,
and increased cost management accuracy to 98% by clearly defining
goals, posting weekly results, and holding staff accountable to goals.
o Positioned sales force as customer consultants by introducing
marketing and sales support improvements including marketing tools and
product communications.
o Executed corporate-wide initiative to deploy new category management
structure by partnering with regional and local staff to transition to
new roles, responsibilities, and expectations.
Confidential Corp. - Fairburn, GA March 2004 - February 2010
Director of Merchandising - Atlanta Division
Directed all merchandising and procurement activities including service
level, inventory, DIOH, excess inventory reserve, spoilage, and total
category management. Supported purchasing, marketing, and sales efforts
through food shows, promotions, pricing, and cost negotiations. Led team of
30 personnel.
o Built world-class merchandising department by recruiting staff of 30
talented category managers, buyers, and sales specialists, as well as
developing and implementing processes, procedures, and metrics.
o Ranked among Top 10 of all company divisions for six consecutive years
by driving best-in-class performance for inventory DIOH, spoilage,
excess inventory, and service level metrics.
Confidential Corp. - Norcross, GA March 2001 - February 2004
Director of Merchandising and Marketing - Norcross, GA Division
Drove profitable revenue growth across all categories through strong
inventory controls, marketing support, and local program negotiations. Led
team of 10-15 buyers.
o Surpassed prior year purchase allowances and marketing income by $1.2M
through vendor negotiations and sales promotions.
o Promoted after one year as Category Manager for Center of the Plate
(COP), Produce, and Dairy categories.
Confidential Corp. - San Diego and Santa Ana, CA February 1996 - March
2001
Category Manager - Southern California Division
Promoted through ranks to manage pricing, items, and service/inventory
levels for COP, Dairy, and Produce categories. Hired as COP Specialist and
transitioned through Senior Buyer - COP and District Sales Manager to
Category Manager
o Achieved double-digit sales growth in all three categories through
product training, broker support, and sales promotions/blitzes.
o Met and/or exceeded company and industry service, inventory, and
spoilage standards by setting clear goals and holding staff
accountable to those objectives.