Sales Project Manager

CAROLINE SAKAYAN

***** ******* ***. ******* *****, CA 91344

818-***-**** ***************@*****.***

SENIOR SALES AND GENERAL MANAGEMENT EXECUTIVE

Motivated achiever with highly visible senior- management accountabilities eager to bring to your firm ability to

significantly increase growth, profitability, efficiencies and shareholder value.

PROFESSIONAL PROFILE

• Senior level sales and general management executive with outstanding experience and proven track

record of managing sales, marketing, operations, claims, merchandising and personnel at corporate

level for both start-up and established retail company.

• Strong leader with motivational management style and reputation for building and retaining highly

motivated sales team through investing in and coaching to success.

• Exceptional problem-solver with keen ability to asses situational challenges, develop plans, lead

team to meet or exceed targeted goal.

• Outstanding project manager who coordinates with superior detail orientation through

communications, who gathers and imports information effectively across all departments to meet

sales and installation needs and evaluate progress while assuring smooth efficient projects and

activities.

• Motivated achiever with demonstrable ability to recommend enhancements to business process,

savvy contract negotiator, proven bottom-line contributor with solid record of sales and recovery

revenue through business process.

AREAS OF EXPERTISE

• • • P ersonnel Mgmt

B usiness Process and S ales Process Design

• Team Building

S trategy Development and Implementation

• • P roject Management • M erchandising

F ull P&L Responsibility

• • B usiness Expansion • B rand/Product

S ales vision & Strategy

M kt.

• S ales Force Leadership • • L arge Complex

Q uality Assurance

• M entoring & Motivation • I nventory Mgmt. P rojects

• F acilitated Sales • C ustomer Satisfaction • K ey Account Mgmt

• Troubl eshooti ng and • Business Analysis

T r a i n i n g Wo r k s h o p s

• Result Driven Leadership • Contract/ Price

Problem Resolution

• Sales Force Leadership • Crisis& Problem Solving Negotiations

PROFESSIONAL EXPERIENCE

President, Seaside Grill Santa Monica, CA 2011 to Present

• Negotiated and purchased a café in May of 2011

• Recruited, screened and hired staff for Seaside Grill

• Led and directed business development, branding, planning marketing strategies.

• Achieved a break-even point within 6 months of operation.

• Increased sales volume from last year by fifty-eight percent

Senior Vice President, Carpet Wagon Inc. Glendale, CA 1997 to 2009

C Sakayan page 2

• Provided leadership for 23 sales team members through entire sales process from initial training

to achieving quarterly sales goals.

• Delivered more that $11.5 million in annual revenue, improved margin in excess of 10% while

lowering turnover by 23%.

• Oversee all management related issues including human resources, hiring/training mentoring

team members, conducting performance reviews, ensuring compliance with regulatory

requirements, project planning and scheduling,

• Improved company’s competitive market position by reducing customer claims, accelerated

delivery and installation of purchased product, and increasing overall customer satisfaction.

• Cultivated and maintained excellent relationships with manufacturers, suppliers, contractors,

builders, clients and state regulators.

• Increased recoveries from less than 10 percent of paid to 60 percent paid, resulting in $165,000

in increased recoverable revenue by negotiations, arbitration and small claims.

Vice President, Shop@Home Division, Carpet Wagon Inc. Glendale, CA 2005 to 2008

• Initiated and implemented the shop@home division.

• Designed retail merchandising strategies, sales forecasting and business development.

• Accounted for more than 50% of company’s revenue, held full responsibility for P&L.

• Recruited, screened and hired sales staff for the shop@home division.

• Researched and implemented CRM system.

• Managed market positioning efforts and lead brand-development initiatives that differentiate

company’s products and services. Ensure compelling value propositions that deliver value to

market and provide new business opportunities.

Vice President, Director of Marketing and Business Development, Carpet Wagon

Glendale Inc. 2003 to 2005

• Developed and launched cheapfllors.com E-commerce website.

• Led and directed business development, branding, planning marketing and web design.

• Managed development team to characterizing nearly 60,000 SKUs to support completion of

web catalog and facilitating cheapfloors.com to go live.

• Supervised and led creative team developing and executing integrated marketing program

including market analysis, tactical marketing programs and lead generation through direct

marketing, advertising and internet marketing.

Executive Assistant, Director of Administration, Carpet Wagon Inc. Torrance, CA

2001-2003

• Oversaw all administrative functions including purchasing, scheduling, dispatching, warranty claims,

customer service claims, accounting and human resources.

• Provided operating performance oversight and leadership to 10 team members with developing a solid

team through coaching to success.

• Regenerated claim functions into new organizational design, enabling more effective and efficient claim-

handling updating, performance management standards and establishing new goals including

benchmarking and monitors.

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• Negotiated with manufacturers and suppliers for warranty claims of product and services, pricing, and

merchandising display budgets.

General Manager, Carpet Wagon Inc. Artesia, CA 1999-2001

• Responsible for sales volume of the retail store. Assumed full P&L responsibility increased sales volume

by 33%.

• Designed retail merchandising strategies

• Directed sales force of four to meet weekly goals.

• Played key role in training sales staff on product knowledge and selling skills.

Senior Sales Professional, Carpet Wagon Inc. Pasadena, CA 1997-1999

• Responsible for developing and maintaining customer relationships, managed key accounts.

• Developed lead generation and merchandise marketing.

• Sold floor covering to contractors, and end user accounts.

EDUCATION

• Bachelor of Arts in Business Administration, University of La Verne, Burbank CA

• Associate of Arts in Merchandise Marketing, Fashion Institute of Design and Merchandising, Los

Angeles, CA

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