LinkedIn:
http://www.linkedin.com/pub/kelsey-sherwood/1b/ba/3bb
Key Qualifications
. Leadership Skills managed and organized teams in order to meet
deadlines to achieve goals
. Communication Skills exceptional ability to communicate within a
business organization as well as with individuals
. Creativity ability to think "outside the box", identify new
opportunities and trends in order to achieve business objectives
. Athletic Knowledge experience with coaching, training and playing at a
high school and collegiate level
. Continuously active in new and emerging social media networks.
. Years of customer service experience and knowledge
Professional Experience
Catalyst Fitness Buffalo
Depew, NY
Fitness Counselor May
2013- Present
. Greet and tour new members throughout the club
. Discuss packages and services of the club
. Sign up members and discuss fitness assessments
. Manager on Duty when in the club
Search Engine Optimization Marketing Consultant
Amherst, NY
Mainstreethost
January 2011-April 2013
. Implementing creative SEO strategies for clients websites to improve
organic search results and generate qualified leads
. Create content, keyword research, link building strategies, and coding
optimization in order to improve rankings in organic search results
. Maintain social media marketing campaigns to provide maximum exposure
of products and services
. Conduct Customer Service Calls to obtain the needs and goals of the
clients and their business
Front Desk Sales Associate
Hamburg, NY/Cheektowaga, NY
World Gym
September 2010-April 2013
. Sell memberships and familiarize clients with the fitness center
. Schedule appointments for new clients with trainers and nutritionists
. Call members to ensure billing and contract information is correct
. Provide Customer Service to all current clients and incoming new
members
Operations Assistant West Palm
Beach, FL
Palm Beach County Sports Commission March 2010-
August 2010
. Promoted Sports Commission produced events
. Obtained prospective clients by cold calling, e-mail blasts, and
social networking
. Used Excel to create invoices, event lists and update memberships
. Kids Fitness Festival, Palm Beach Challenge, Hall of Fame, Sam Budnyk
Scholar Athlete Award, USSSA State Basketball Tournament
Sales Associate Dunkirk,
NY Boca Raton, FL
T.J MAXX November 2007
- August 2010
. Completed projects in an efficient and timely manner
. Communicated advertisements and sales promotions effectively to
consumers
. Ensured the proper display of merchandise on store floor
. Aided consumers with their shopping needs by providing friendly
customer service
. Provided each customer with a positive in-store experience
. Motivated fellow employees to push our TJX MasterCard by reinforcing
the benefit
Educational Experience
Lynn University Boca Raton,
FL
M.B.A in Marketing (Accelerated M.B.A) August 2009-
August 2010
?Human Resource Management ?International
Marketing
?Integrated Marketing Communications ?Special Topics
in Marketing
?Marketing Management in a Global Economy ?Leadership and
Management of Business
Organizations
State University of New York at Fredonia
Fredonia, NY
B.S in Sports Management September
2005-May 2009
?Marketing & Public Relations in Sport ?Economics of Sport
?Sport Psychology ?Principles of
Sport Management
?Facility Management ?Event Management
?Weight Training ?Coaching
Techniques
?Marketing Foundations ?Technology in
Sport
Skills &
Competencies
. Computer Competency; Microsoft Office, Excel, Word, PowerPoint,
Outlook, Dartfish, CRM
. Social Media; Twitter, LinkedIn, Facebook, YouTube, Foursquare, Google
+, QR Codes, Pinterest
. Leadership; Summer League Basketball Coach, SUNY Fredonia Softball,
Special Olympics Volunteer
. Athletic Knowledge; Collegiate Level, Basketball, Volleyball,
Softball, Weight Training, Cardio Training, Fitness/Nutrition
Maintenance, CPR/AED Certified, ISSA Certified Personal Trainer