POONAM TALWAR

POONAM TALWAR

: H no C * mohan garden New Delhi – 110 059

: 011******** 997*******,991******* ; : abx2is@r.postjobfree.com

SALES & MARKETING PROFESSIONAL AUTOMOBILE SECTOR

(Offering over 10 years of experience)

PROFILE & STRENGTHS

Competent, diligent & result oriented sales professional, offering over 10 years of experience in

Automobile Sales, Marketing, Business Development, Client Relationship Management, Brand

Promotion, Market Research and Strategic Planning; worked as spearheading Manager Sales with

Arshia Motors (Auth Dealer Skoda Auto).

Dexterity in assessing changing market environs with an insight into the domains of market

research, customer relationship management and business development; capable of establishing new

milestones through evolved managerial skills.

Demonstrated ability to manage human, financial and material resources towards the

achievement of stated objectives, to plan and manage work programmes and to lead, motivate and provide

effective guidance to a team of professional and support staff.

Excellent time management skills with proven ability to work accurately and quickly prioritize, coordinate

and consolidate tasks whilst simultaneously managing the diverse range of functions from multiple sources.

Motivated and goal driven team leader with strong work ethics, continuously striving for improvement

coupled with excellent Administrative aptitude and the commitment to offer quality work; proficiency in Hindi, English &

Punjabi.

• Monitor the SSI score by tracking Call centre calling / Sales Feedback Score (SFS) done by CRO and to take corrective /

preventive actions to improve sales satisfaction

• Development and implementation of an outreach plan to ensure all prospective leads are given test drives in due time and a

proper record is maintained for the same with test drive feedback forms

• Contribution of 5% of sales figures through effective follow ups of the prospective clients who have took the facility of

test drive.

• To raise awareness about the Consumer perception to the marketing team to formulize a better strategic communications

plan and media materials.

2. Inventory control system

• Keeping a track of total holdings at each locations

• Analyzing the sales figures and suggesting sales order fulfillment process to enhance decision support system

3. Actuarial Analyst

4. Internal Auditor

.

Core Competencies

Automobile Sales Business Development Promotional Activity Eloquent Negotiation Skills Team

Management Client Relationship Management Customer Management Business Target Strong

Interpersonal Skills Sharp Analytical Skills Leadership Skills Market Research & Analysis

Liaison & Coordination

CAREER CONTOUR

ARSHIA MOTORS JUL 2009 – JUN

2012

Authorized Dealer of SKODA AUTO

Manager Sales

Key Accountabilities:

Adept at steering the whole gamut of functions pertaining to showroom sales, attending walk in customer’s,

sales and marketing of cars at individual and DMA/DSA Level.

Instrumental in managing sales & business development operations pertaining to the entire showroom

activity regarding pre & post sales Oversee the efforts of used vehicle salespeople to enhance the image and customer

satisfaction ratings of the dealership.

Looking after Finance, Accessories, Transit, DMA/DSA working, handling inventory line of bank &

ensuring that the account does not go in overdue.

Expertise in tracking market dynamics and drawing inputs to realign tactics/strategies to counter

competition & identify key clients to strategically secure business and thus transcend profitability of the showroom.

Dexterously managing a 10 member sales team; driving efforts across determining training gaps Motivating

& conducting programs to enhance operational efficiency of the in house team & DSA.

Developing competitive business development and sales strategy, uncovering/ creating new opportunities,

identifying dynamic and flexible solutions. Solving after sales problems and personally checking lost sale.

Conceptualizing & implementing various sales promotional activities for market development and increase

vehicle sale; planning advertisement & organizing road shows with various banks to increase sales &better market

penetration.

Competently maintaining highest standards of customer service giving preference to customer satisfaction

(by assessing individual client needs) & promptly resolving customer problems & concerns.

Proficiently working under time constraints and managing priorities. Remarkable ability to adapt to sudden

changes and experience making difficult decisions.

Excellent knowledge and understanding of equity and values, and the ability to explain

depreciation to the customer

PREVIOUS ENGAGEMENTS

BHASIN MOTORS Feb 2007 Jun 2009

Authorized dealer of MAHINDRA & MAHINDRA

SALES MANAGER

AUTOLINKS ENT. (I) PVT. LTD Apl. 2004 Jan.

2007

Authorized dealer of TATA Motors

Customer relationship manager

Then promote as a CRM cum lobby manager

Then promote as an ASST. Sales Manager

SUNDRAM FINANCE LTD. Apl. 2003 –

Mar.2004

Finance company

Sales coordinator

EDUCATIONAL & PROFESSIONAL QUALIFICATIONS

Done MBA (Marketing) From Symbiosis centre for distance learning

Bachelor of Art ( pass)

Delhi University

TRAININGS ATTENDED

Participated in several sales skill programmes in Skoda auto. Maruti, M & M, TATA Motors & GM

Date of Birth: 23rd March 1981

References: Available on request.

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