Paula Kim
*** ******** ****** / ******, ** ***** /// 201-***-**** /// *********@*****.***
Summary of Qualifications
Creative and innovative thinker with a keen eye for detail and the ability to conceptualize and translate ideas into seasonal fashion apparel for the young men’s and boy’s markets. Extensive experience developing outerwear, woven, knit, sweater, denim and non-denim lines to meet the needs of a demanding market. Inspire and lead a design and sales staff to promote the adoption of new products into retail venues. Apply an innovative style, color and design sense to facilitate millions of dollars in new sales over one season. Leverage comprehensive communication skills to work effectively with overseas factories as part of developing new ideas, identifying new fabrics, and communication design vision. Skilled at working with small to large teams in start-up organizations to well-established national companies. Collaborate with sales and production team as part of development efforts. Utilize Adobe Illustrator, Photoshop, PLM and Excel to create design packages.
Areas of Excellence:
Trend Research/Forecasting
Target Market Identification
Fabric / Color Direction
Line Development
Presentation Board
Product Development
Tech Pack Specifications
Garment Construction and Fit Evaluation
Illustrator / Photoshop / PLM
Adept at saving costs by negotiating with vendors
Portfolio and References Available Upon Request
Professional Experience
TURBO HOLDINGS, INC, Sayreville, NJ
Director - Design / Production / Merchandising Feb. 2011 to Mar. 2013
Brands; Triple F.A.T. Goose, TFG, Firstdown, Phenom
Head Designer Jun. 2001 to Aug. 2006
Brands; Phatfarm, Babyphat, Firstdown, G-unit, fetish, BXBK
Oversaw team of Design, Production and Sales, managing creative process of all outerwear, woven, knit, sweater, denim, non-denim, T-shirts and trims from concept to final production. Supervised workloads, and followed market calendar to ensure each deadlines were met. Serviced specialty shops to department stores in varying price ranges. Developed and managed separate lines for private label account. Researched trends extensively, collaborating with trend services for color and style direction. Shopped Europe and domestic market for trends and to determine design direction for each season. Directed trend presentations for sales to communicate concepts and direction to Buyers. Created trend recaps for Sales and Marketing Departments.
Key Achievements
• Successfully grew outerwear and sportswear business from 10% to 50% of total company volume. Worked with value department stores, Europe, Japan, and Canada.
• Created and developed street contemporary young men’s line from concept to arranging samples and secured orders from new accounts, all while understaffed.
• Built outstanding relationships with factories overseas, collaborating with them to meet deadlines and deliver products.
• Created company margin 15% to 60%.
• Earned recognition for generation the highest sales for the company in 2003
• Received press recognition at high-profile events, which further promoted the brand.
PARIGI GROUP, New York, NY Feb. 2010 to Feb. 2011
Designer / BOY’S OUTERWEAR DIVISION
Created, developed and managed four brands, “DKNY”, “TIMBERLAND”, “PUMA”, “AKADEMIKS” for major account. Researched trends extensively, collaborating with Head Designer of each brand for color and style direction. Create presentation board for corporate approval meeting, sales and major buyer meeting.
Key Achievements
• Recognized for revitalizing sales by developing the most popular outerwear in the history of the company.
• Played a key role in creation the best-selling outerwear in the history of the company.
• Contributed to the product development process, which resulted in the most profitable fall-winter season in 2010 and 2011
• Created flats, technical sketches and Merch-boards using Illustrator and Photoshop. Devised tech packages using PLM, including construction details.
WICKED FASHIONS, INC, FORT LEE, NJ Feb. 2007 to Dec. 2009
Design Director
Led the Design Team in development and execution of product designs to achieve overall product strategy and merchandise objectives. Partner with Creative Director and Merchants to share information on new emerging trends to ensure synergy and consistency within a brand.
Key Achievements
• Launched and developed skate inspired line “RS by Ryan Sheckler”, “WHITETAG” at JCPenney
• Launched and developed sportswear brand “WCKD” at K-Mart
• Served vital role in company’s expansion from scratch to $15 million business by offering in-demand product, applying optimal account relations, and traveling with Buyers to deliver trend presentations.
PACO SPORTS, LTD., New York, NY Apr. 1999 to May. 2001
Designer
Created and developed all tops, knit, sweater, woven, T-Shirt, and outerwear for Young Men's, Boy's, and Kid's.
Developed and managed separate lines for private label account; ROUTE 66 (K-MART), JCPenney, TOY'S R US, CASUAL MALE.
Directed Advertising; "VIBE", "SPORTSWEAR INTERNATIONAL"
Traveled to Europe and Japan on multiple inspiration trips; attended Premier Vision in Paris, France, for fabric research, selection, and direction. Styled the line; provided theme inspiration and color direction per delivery.
Key Achievements
• Boosted the Top’s business from 10% to 50% of total company volume.
• Played a key role in creation the best-selling Tops in the history of the company.
Technical skills / Languages
Adobe Illustrator, Photoshop, Microsoft Excel, MS Word, PDM, PLM / Koran, English
Education
1991 SCHOOL OF VISUAL ARTS, NY
MFA: COMPUTER ART
1986 HONG-IK UNIVERSITY
BA: Fiber Art
Art Teacher certification for Middle & High School