Suzanne Davis
*** ********* **** ********, ** ***62
914-***-**** ***********@*****.***
http://www.visualcv.com/suzanne8322
www.linkedin.com/in/suzannedavis
Journalism Internal Communications
Corporate communications Public Relations
Award-winning, creative communications specialist empowering employees and
achieving organizational objectives through skillful online and traditional
communication strategies. Energetic writer and editor with diverse
expertise bridging vertical silos and improving understanding in deadline-
driven environments within the financial services, education and nonprofit
sectors. Expert collaborator and interviewer who leads by influence,
displays poise and grace in managing business relationships and excels in a
diverse environment.
Core Competencies
Writing/Editing/AP Internal/ External Digital Photography
Style Communications
Project Management Strategic & Tactical Social Media
Communications Platforms
Website/Email/Intran Public Relations & Press Newsletters/Magazin
et Releases es
Technical Proficiencies
Adobe Acrobat Professional ~ Animoto ~ Dreamweaver ~ Flip Cam ~ Google Docs
~ HTML (Basic)
MAC and Windows OS ~ Microsoft Office Suite (Word) ~ Photoshop ~ SEO
Writing
PROFESSIONAL EXPERIENCE
Southern Westchester Board of Cooperative Educational Services 2009 -
Present
Providing diverse services to school districts, including public relations,
technology, transportation and trade/adult/special education.
Public Relations Specialist/Writer - Public Information
Brought on board as public information officer/public relations specialist
for school districts, quickly earning a role as the most trusted advisor to
the Communications Director. Selected based on ability to turn complex
material on diverse topics into interesting articles. Deliver up to 16
quarterly newsletters with a combined circulation of 8,400+. Interview and
photograph students and educators. Write and edit articles (news, features
and profiles) on tight deadlines for the newsletters, collaborate on design
and manage contractors.
Achievements & Awards
. Won two awards from the National School Public Relations Association,
including an Excellence in Writing Award for the 2012-13 Valhalla School
District's Budget Newsletter; selected as winner from a pool of ~1,000
entries.
. Influenced voters to pass the Valhalla school district annual budget
with a 20-page budget newsletter featuring eight pages of "good news"
student features and photos wrapped around the core message.
. Recognized for exceptional writing with two prestigious awards from the
New York School Public Relations Association in 2010 and 2011.
Media Innovation & Publicity
. Increased visibility, public awareness and media coverage with 30-40
media placements since 2010 for Valhalla School District and the Board
of Cooperative Educational Services (BOCES).
. Create Flip Cam videos or slideshows in Animoto for website articles on
school events and BOCES news; promote events on Facebook and Twitter.
. Instrumental in achieving publicity for BOCES on The Today Show
Education Nation series (NBC Network) and Fox Five's Shame, Shame, Shame
show with Arnold Diaz.
. Act as expert consultant to internal and external customers on
communications projects and content development, guiding them in
defining the most effective communication strategy and tactics.
. Provide content for Facebook page with ~400 unique visitors/week in a
school district of 1,600.
. Develop and design diverse communication products, including annual
school calendars, brochures and marketing materials; write press
releases to garner publicity for events and programs.
SD Enterprises 2007 - 2009
Upscale boutique pet services firm offering premiere amenities at
affordable prices.
President/Director of Corporate Communications
Founded a successful start-up enterprise focused on the thriving pet care
sector. Handled all marketing, communication and design of marketing
collateral, building a customer-centric business from the ground up.
Federal Reserve Bank of New York 1998 - 2007
One of 12 regional banks in the Federal Reserve System, an independent
government entity serving as the central bank of the U.S.
Managing Editor, Internal Communication
Recruited to manage all aspects of internal communication, including the
writing, editing and production of the internal employee magazine, The Fed,
with a circulation of 4,700. Selected based on expertise in editing and
writing on diverse topics for publications, plus the ability to "hit the
ground running." Rapidly expanded role to include content creation for and
oversight of the company intranet. Managed in-house and freelance editorial
staff and liaised with internal department customers. Increased
transparency and understanding of the Fed's mission and strategic goals
throughout the organization by developing and implementing a cohesive
communications strategy.
Achievements & Awards
. Won three commendations from the Ragan Report's "What's Working in
Organizational Publications" column for elevating the quality, editorial
direction and design of the magazine.
. Recognized with the company's highest honor, the President's Award, for
eight consecutive years in honor of exceptional performance in bridging
vertical silos with innovative communications.
. Overhauled editorial direction of employee magazine to encompass broad
range of business news; led team in development and launch of corporate
intranet site.
Media Innovation & Publicity
. Championed innovative use of plasma screens throughout the facility to
provide employees with real-time updates on the latest events, including
an interview with the new President, Tim Geithner.
. Overcame entrenched resistance to change within a conservative financial
organization to craft and deliver intelligent, reader-friendly articles
accessible to every employee.
Earliest experience in writing and editing for Incentive Magazine,
Successful Meetings, TravelAge Magazine and the Bradenton (FL) Herald.
education & Affiliations
BS, Magazine Journalism - UNIVERSITY OF FLORIDA, GAINESVILLE
Coursework in Spanish Language & Culture - Universidad de Salamanca, Spain
Coursework in Italian Language - NYU School of Continuing & Professional
Studies
Member: Association for Women in Communications New York Women in
Communications
International Association of Business Communicators New York State School
PR Association
National School PR Association