Curt Franklin
913-***-**** ***********@*****.***
linkedin.com/in/curtfranklin
SUMMARY
Accomplished Regional / District Leader of Sales, Operations, and
Merchandising earning a consistent track record of surpassing revenue
targets in multi-unit capacity by creating an associate centered
environment. Motivational leader with extensive experience in analyzing
sales, profit, and people gaps. Highly adept at building leadership teams,
delivering talent, and leading through change. Strong capacity for problem
solving and conflict resolution skills. A proven ability to lead in highly
influential roles as well as direct leadership roles.
Areas of skill and expertise:
Field Leadership / Strategic Planning Financial Metrics / P&L Management
Driving Market Sales Inventory Management
Providing Excellent Customer Service Merchandizing
Team Facility Maintenance/Safety/Security
Recruitment/Retention/Development
PROFESSIONAL EXPERIENCE
The Home Depot (1988-2013)
Regional Merchandising Manager (2009-2013)
Created and implemented merchandising strategy for 47 stores in Kansas,
Iowa, Nebraska, South Dakota, Kansas City with a revenue of $1.3B.
Analyzed product performance for 30,000 plus items for turns and
profitability, restructuring assortments accordingly. Total responsibility
for in-store product assortment, store inventory, seasonal planning, and
retail pricing reporting to The Divisional Vice President of Merchandising.
. Achieved sales, profit, and turn plan every year in all markets by
strategically planning and executing merchandising plans based on
local geography, economic data, and demographics.
. Produced record sales performance in all markets through a
collaborative effort involving 5 district managers with an influential
two-pronged approach, increased average ticket through attachment
sales and aggressively merchandise impulse items.
. Increased year-over-year performance in gross margin, turns, and GMROI
in 8 of 9 markets each year by removing poor selling items and
improving load in and exit timelines of seasonal categories.
. Increased IMU each year by testing new high margin categories. Added
numerous product lines into each of the 47 stores supported.
District Manager (2001-2009)
Led all aspects of multi-box district with total ownership of the P&L.
Districts were comprised from 9 to 17 stores with annual revenue between
$400M - $700M. District included Kansas City, Tulsa, Southwest Missouri,
and Northwest Arkansas. Indirect leadership of over 2,000 associates.
. Exceeded sales, profit, and turns 7 of 8 years by identifying
associate training gaps, creating a selling culture, a focused
recognition system, and a complete focus on the customer's shopping
experience. Achieved highest ticket growth 3 years.
. Transformed the Kansas City market while it was going though a class
action suit and union organizing attempt by identifying associate and
leadership needs. Created and implemented programs to grow diverse and
female associate into leadership positions. Recognized every year for
diversity goals.
. Developed future district and regional leadership, including 6
district managers and 3 directors of operations, by providing stretch
assignments, mentorship programs, and initiative captainships. Awarded
recognition by becoming a District Manager Assessor for the company.
. Led change successfully during 5 divisional restructures with clear
communication, creating the vision of the Company, embracing the
change to minimize stress, and motivating the store management and
associates.
Merchant (1999-2001)
Implemented, managed, and merchandised over 700 stores during the entry
into the appliance business. Collaborated with National Department
Merchants to exit or reduce product products lines and communicated needs
to fixture procurement for resets.
. Completed implementation in 18 months on a 24 month goal. Achieved
success using Six Sigma analyzing skills to identifying scope,
tollgates, ownerships, and time lines.
. Partnered with district and store managers to achieve minimal budget.
Success achieved by creating the vision of the increased sales impact
and influencing with prior remerchandising successes.
. Achieved all sales targets with a collaborated effort with Human
Resources in regards to recruitment of appliance sales professionals
and delivering over 75 training events across The Northern Division.
Store Manager (1992-1999)
Managed all aspects of store profitability and revenue. Store volume $40M
to $65M with ownership in excess of 200 associates.
. Opened the first store in several tough markets such as Detroit,
Toledo, and Cleveland and achieved all sales and profit goals.
Recruited, hired, trained, and motivated numerous future leaders of
the organization with a highly energetic, hand-on and direct but
friendly approach.
. Made all sales and profit goals 7 of 8 years by ensuring ongoing
training in big ticket departments and teaching merchandising
philosophy focused on highly innovative product and related sales
opportunities.
. Earned numerous awards in regards to highest ticket increase, percent
to sales plan, percent to profit plan, and 'Store Manager of The Year'
in 1996.
EDUCATION
Additional classes in Business Strategy - University of Texas, Dallas
Campus
Associates Degree in Business - Richland Community College Richardson,
TX.
PROFESSIONAL DEVELOPMENT
Six Sigma, Green Belt
Home Depot-Emory University Leadership Training
Dale Carnegie Training