objective
Seeking a position in specialized pharmaceutical or medical device in which my extensive
communications, medical sales and marketing skills are utilized to increase company efficiency and
profitability. Hard-working, competitive and goal-oriented professional willing to do what it takes to be
successful. Also able to include overnight travel as required.
Experience
Welcome Homecare, May 2012- Present Jacksonville, FL
Marketing and Sales Representative
Met and exceeded sales and marketing objectives in assigned geographical area. Brought in over
135 new patients resulting in over one half million dollars in revenue.
Successfully launched telehealth monitoring equipment and 24-hour blood pressure monitors.
Managed territory with over 350 MD’s, PA’s, ARNP’s and RN’s.
Developed and executed creative strategies in which “hard to see” MD’s and vital partners in “hard
to work” accounts eventually gave business to the company. Brought in over 20 doctors that had not
previously used our medical services.
Called on different MD’s including but not limited to Family Practitioners, Oncologists, Urologists,
various types of Surgeons, Orthopedic doctors, OBGYN’s and Neurologists. Also called on CM’s and
SW’s at various facilities including Hospitals, SNF’s and ALF’s.
Suggested new sales and marketing strategies which were implemented and increased earnings by
17%. Strategies include:
1. Use of visuals that promoted the company such as clip boards, wall calendars, desk
clocks, personal thank you notes and gifts, special newsletters and “special touch”
gifts.
2. Implemented and organized quarterly “Meet and Greets” in which key healthcare
professionals were invited to essentially get to know the Marketing staff on an
intimate level, resulting in stronger relationships and increased earnings.
3. Implemented account profiling system.
Doctors Choice Home Health, May 2011-May 2012 Jacksonville, FL
Marketing and Sales Representative
Increased patient population by 250 Medicare recipients, resulting in over one million dollars in
revenue.
Launched telehealth monitoring equipment to over 300 healthcare professionals.
Participated in over 45 healthcare community events, effectively promoting the company resulting
in 10% increased patient population and awareness.
Created, arranged and promoted more than 60 marketing presentations to key partners including
1
MD’s, PA’s, ARNP’s and RN’s.
Made new relationships with key doctors while maintaining vital relationships with existing
referring physicians.
Reported all call activity with 100% accuracy and in a timely manner.
Education
M.B.A., Business, Jacksonville University, Jacksonville, FL 2014
B.A., Communications, Jacksonville University, Jacksonville, FL 2008
Interests/HOBBIES/CLUBS
Healthcare related walks and marathons
Reading/continuing education
Networking
Tennis
Volunteering at Ronald McDonald House
FPRA, Vice President
Alpha Delta Pi, Epsilon Omega Chapter
2
BIANCA T. RIST
7909 Mariner St., Jacksonville, FL 32220
904-***-**** (Home) 904-***-**** (Cell) 904-***-****(Other Cell)
**********@*****.***