FRANCISCO JAVIER FERNANDEZ ARRIOLA
Calle Delfines # 1311, Playas Coronado
Tijuana, Baja California, C.P. 22504
Tel: (011-52-664-***-**** Cel: (011-521-664-***-****
E-mail: **********@*****.***
BUSINESS DEVELOPMENT MANAGER
Bilingual results-oriented executive with dynamic 15 years sales with high performance in the Maquila Industry with OEM &
CM, demonstrated ability to launch and propel the growth of international, multi-country territories for such corporate
giants as CISCO Systems, GE, Honeywell, Foxconn and Jabil. Team player that consistently earned top ranks in sales
performance in every position by bringing revenues, profits & market share to new heights supporting by company
promotions. Outstanding success in building & maintaining strong relationships with Key Accounts & distribution partners,
establishing strategic Partnerships & Distribution relationships to increase channel revenue, always oriented to raise the bar
& surpass results, problem solver, Self-motivation, creativity and initiative to achieve both personal and corporate goals.
Sales & Marketing • Global Sales • New Business Launch & Development • P&L
• Corporate Culture Change • Six Sigma Culture • Margin Improvement • Market Positioning
• NAFTA Growth Driver Program • Multi-Channel Sales, Distribution
• New Market Development, Penetration • Revenue Growth
Cost Reduction • Customer Retention • Strategic Planning • Forecasting • Siebel CRM
PROFESSIONAL EXPERIENCE
ESTATEC, Baja / México 05/08 - Present
Estatec, was a company manufacturing just a few static control solutions mainly for the electronic industry. Estatec
was founded on 1998 located in Guadalajara, Jal.-México-, now Estatec is México leader on ESD industry becoming a
medium range company, developing, producing & commercializing a full line of static control solutions for the
Electronic, Medical, Automotive & Aerospace industries.
Territory Manager (2008 – Present)
In charge of Baja, Sonora, USA, Argentina, Colombia, Ecuador sales for the company exporting to companies as Jabil
USA, Flextronics USA & Continental USA, opened new Key Accounts for the company like Foxconn/Sony, Panasonic,
Plantronics, Alcatel/Flextronics, Mitsubishi, Samsung, Philips, CISCO Systems, Delphi, Wistron, GE, Tyco, Flextronics
Medical & Amphenol.
Opened new accounts/distribution in USA, Argentina & Ecuador, the market share in Son. is >80% and in Baja >70%.
Requested by Sales Director to support Chihuahua Territory Sales in 2009, based in my previous results & experience
in the region with the Maquila Industry, the territory sales growth from 300,000 in 2009 to 500,000 in just 7 months.
Achievements:
• Restructured sales pricing in my region to increase margin profit for the company.
• Opened new Key distribution in México & USA.
• 160% Sales growth from 2008 to 2012.
• Supporting with logistic, sales advice & travels all Estatec territories for Flooring Impact jobs.
• Positioned Estatec in Baja, Sonora & USA as a leader & trusted name in Static Solutions and industry experience.
• Identified, pursued, and closed the largest Estatec ESD tile flooring deal in Juárez, Chihuahua, México with
Wistron Juárez representing $600,000 in revenues, with another area flooring covering representing another
500,000 for this 2013.
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3M COMPANY, San Diego, Baja, NM, Arizona & Sonora 2005 - 2008
3M is a Multi-Billion technology company with leading positions in several industries as telecommunications,
electronics, consumer, industrial, health care and another markets, is a truly global company operating in more than 60
countries, based on that 3M Company requested 3M Mexico for my transfer from México to USA operations, utilizing
my advanced & specialized knowledge of 3M IBD (International Business Development) processes
International Business Development Representative (2005 – 2008)
Drive sales from Exporters, OUS customers & direct Mexican accounts to a record growth together with
Transnational/Global distributors working with domestic sales representatives and 3M México sales representatives.
Interface with México and Division teams for business coordination, communication of progress, and follow up
assignments and implementation. Created a NAFTA driver program and team together with México subsidiary. In
charge of region P&L management.
Achievements:
• Aggressively growing IBD region business from $1.5M to $7.2M in two years for International Exporters & Key
Direct Mexican accounts, together with OUS direct customers.
• Opened four new $50,000 accounts every year with Transnational/Global distributors.
• Developed a NAFTA Growth Driver Program.
• At the same time supporting the ESD business in the region with Sales, ESD audits & seminars for Key Accounts.
• Identified, pursued, and closed the largest 3M ESD tile flooring deal in Tijuana, México
with Panasonic AVC Networks with $400,000 in revenues.
3M MEXICO, Chihuahua, Baja California, Sonora 2001 - 2005
3M Mexico is a Subsidiary of 3M Company with operations in all Mexico with 2 manufacturing facilities and several
branches through all the Mexican states. The company was founded in 1947 and is based in Mexico City.
Sales representative / Static Control Products (2001-2005)
Hired to be in charge of Chihuahua, drove top distributors to growth no less than 60% on 1 year, opened accounts
as RCA, Philips, Jabil Chihuahua, Scientific Atlanta, Plexus, Wistron. After Chihuahua results promoted to develop
Baja & Sonora, increased sales in Baja from $300,000 to $700,000 in one year, then I was promoted to IBD.
Achievements:
Aggressively growing ESD region business from $300 to $1.6M in 2 years in my last territory, Chihuahua.
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Identified, pursued, and closed the largest 3M ESD epoxy flooring deal in México with Jabil Circuits in Chihuahua
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with $600,000 in revenues.
Promoted & Transferred with a company bonus to develop the Static Control Products
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Growth in Baja & Sonora, increased sales from $270,000 to $700,000 in just one year.
Identified, pursued, and closed the largest ESD tile flooring deal in Baja with Panasonic AVC Networks in Tijuana with
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$245,000 in revenues.
EDUCATION
UDLA, Puebla, Mexico
Business Administration and Direction
PROFESSIONAL DEVELOPMENT
Extensive professional training in sales (3M/Chester Karras, Focused Sales,
Leadership, closing Sales)
Six Sigma Black Belt certification from 3M
Static Control Tutorials certificates by ESD Association, 20-20 Standards,
Electrostatic Calculations for the ESD Engineer, Plant ESD Survey &
Evaluations measurements, ESD Standards Overview for the Program Manager.
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