Marc Rubin
Staten Island, NY ****7
C- 917-***-**** H- 718-***-****
**********@*******.***
Executive Summary
Outstanding track record of developing and implementing brand strategies
and account management leading to competitive advantage and significantly
increased market share in both the consumer and pharmaceutical area.
Strong interpersonal skills, expert in devising and leading campaigns in
multiple industries including finance, fashion, retail, internet service
providers, food industry, education, travel industry, real estate, B2B &
B2C.
My work has been recognized for creative excellence by the NY Art
Directors Club, The Mobius Awards, The Adrian Awards and Art Direction
Magazine.
Extensive experience developing dynamic advertising, branding and
corporate identity programs, sales collateral, direct mail, promotions,
trade show-booth design, exterior branding (signage), and electronic
media, such as multimedia CD's and interface designs for websites.
Computer Skills
Excellent at InDesign, QuarkXPress, Illustrator, Photoshop, and Adobe
Acrobat.
Professional Experience
3/08 - Present - Freelance Art Direction/Design & Photography
. amNewYork, Benjamin & Ribaudo Advertising, FireFly Design, AV Group,
The TemPositions Group, Spring O' Brian, Tony Pettinato Photography
8/06 - 3/08 - Results Inc. Advertising - Senior Art Director
. Supervised Art /Production Department.
. Designed campaigns for Kennedy Funding, Mack-Cali, KSI Funding,
Citizens Community Bank, Genesis BPS, Kushner Properties and several
real estate clients.
. Designed sales collateral, direct mail promotions, exterior branding
(signage), branding and corporate identity programs, direct mail
promotion, trade show booth design, interface design for the web and
logo designs.
1/06 - 8/06 - Freelance Art Direction/Design
. Latham & Watkins, Random House Inc., Stan Adler Associates,
Fission Communications, Sun & Moon Marketing
1/04 - 1/06 - homeandbeyond.com - Creative Director
. Developed & designed new web site for homeandbeyond.com and designed
seasonal catalogs, banners, exterior branding (bus shelter posters and
phone kiosks).
. Digital photography for products online and for catalogs.
. Developed and designed online banners for homeandbeyond.com and
affiliates.
. Designed newspaper ads & signage for their retail store.
. Designed logo, and product design for new snow thrower (SnowJoe)
including: website, marketing materials, launch campaigns, trade show
booth design and graphics, corporate identity program.
1/03 - 1/04 - Kallir Philips Ross - Art Group Supervisor
. Functioned as right-hand person to Associate Creative Director and
supervised
Art directors, freelance artists, and managed projects in the Risperdal
group.
. Contributed in developing business goals and strategies for the
relaunch of Risperdal,
an anti-depressant.
. Successfully developed launched a new campaign for Risperdal including
journal ads, sales aids, trade show booth and support materials, and
corporate identity programs.
. Logo designs for new product development.
4/90 - 12/02 - Cox Advertising - Creative Director
. Was responsible for development of design staff including hiring,
evaluating and employees as well as distribution of workload to allow
for timely completion of projects.
. Provided creative direction to develop a unified brand identity for all
products and services.
. Was involved in market research, new product planning, product
management, and promotional and strategic planning.
. Launched the first comprehensive advertising program for Finnair that
repositioned the company as the leading consumer airline to
Scandinavia.
. The campaign increased sales 173% the first year.
. Developed and designed advertising and marketing materials for all
clients, including launch campaigns, direct mail campaigns, trade-show
booth design, websites and corporate Identity programs.
. Accounts: Finnair, FinnWay, Finnish Tourist Board, In Health Magazine,
ISO Inc.,
Stahl Eye Center, Russian Travel Bureau, Walden Farms Salad Dressings,
CSAV Shipping, STI Mobile, Bell Atlantic Mobile, Caribbean Tourism
Organization,
New School On-line, Aluminium.com, Fiberwave Inc., Monte Carlo Jewelry,
CompInfo, Alexander & Alexander Insurance, Grolier Encyclopedia, In
Health Magazine, TechnoGym
Education
School of Visual Arts