IFTIKHAR AHMED KHATTAK
House No. A-**, C.G.E.H.S
Block 10-A, Gulshan-e-Iqbal, Karachi, Pakistan
Mobile: +92-332-*******/321-***-****(PAK) - +937******** (AFG)
Email: ********************@*****.***
Brief Intro
Possessing negotiation and planning characteristics, considering each and
everything as a project, thus best in project management, clearly knows
business terminology, highly adjustable but firm, having leadership as well
as team player nature, very good in body language and takes advantages of
it while business negotiation. Know almost all communication gadgets around
the globe.
Naturally speedy & dynamic worker. Capable enough to work in one-to-many
communication model and vice versa. Very best in mingling people around to
keep the working environment pleasant and strengthen working relationships.
Areas of Expertise
* Operations * Process Flow Optimization and
* Exhibition and Road Shows development
* Demand Management * LCs & Bank Documentation for
* Marketing and Distribution import and export
Strategies * New Market Development
* Advertising * Business Communication
* Media management and content * Goods Packaging and Handing
writing Over Processes
* 3PC Management * Business Strategy Development
* Logistics Acquisitions
* Pre & Post Analysis
* Online Marketing and Google
analytics manipulation
Professional Experience History
Waterlink Pvt. Ltd - Waterlinkpak.com (Feb 2013 till now)
Operations Manager (South)
Joined them recently as a face value, managing entire business operations
of cross border and intra movement in south.
Kandahar Mahali Transportation & Logistics (Kabul) Afghanistan (Jan 2010
till Jan 2013)
Number ONE logistics providers of NATO at Afghanistan
Group Regional Manager - Operation & Business (South)
Since I have joined them a tremendous increase of approx. 200% business has
been shown in the yearly business flow graph with extra ordinary
profitability, turned the branch into a reliable business HUB of the
company within 6 months.
Core Responsibilities:
+. Managing Branch of 15 Official and more than 50 non official
personnel.
+. Developing Business Proposal for bidding and negotiating with
military and sub military for business acquiring.
+. Staff JDs and Training
+. Controlling Entire Business flow of the region which includes:-
+. Channelizing all TMRs (Transportation Movement Request(s)) according
to Customer Specification with complete
documentation and asset management.
+. Verify Import Documentations from Origin and take endorsement of
goods imported and delivered, from Customer,
keeping bylaws of the country.
+. Micro level checking of goods and packaging ready to be delivered as
well as fixing unique seals.
+. Implement Transshipments and Trans Loading, where and whenever
required.
+. Negotiate Import Tariffs with origin for further profitability.
+. Vehicle Scheduling and maintenance.
+. Spare parts Stock Management and demand generation.
+. GPRS equipment units stock management.
+. Calculate Demurrage of prolong stay at origin or destination.
+. Handling 3PCs (3rd Party Contractors).
+. Asset Damage claims documentation including visual proofs.
+. Making sure smooth RDD (Required Delivery Date).
+. Compiling Documentation for Invoicing and Demurrage Claim with the
help of Seattleite snap shot, proof of delivery,
including signature verification.
+. Demand generation of upcoming business feasibility of the entire
region
+. Reporting to HQ & Customer of each and every TMR and other wise.
+. Branch Budget management (0.3 million dollars per month business
operational cash flow).
Prime Services (A Media Agency (Karachi Pakistan) (Oct 2006 - Dec 2009)
Group Accounts Manager (Ops &Business) (Beverages and FMCG)
Joined them as Group account Manager for Beverages and FMCG Products some
of them are as under...
Walls, Arial, Olpers Milk, Nestle Water, Sting Energy Drink, Chocolates,
and Nokia
Core Responsibilities:
+. Account Management
+. Marketing Strategy Development
+. Research and Surveys arrangement
+. Folk & Product Synchronized Ideas for Advertising and product Launch
+. Road Shows
+. Exhibitions /Event Management arrangement and Post Analysis
+. Brand Activation Strategies
+. Development of Product's Giveaways and other related Items
+. Games and other programs arrangements
+. Distribution Development SOPs and Strategies
+. Help out in Development of News Paper and TV ad Production and
purchase of spots and corages
+. Introduced Cross Selling.
+. Shops Fascia Development and Making
+. Cross Selling and brand awareness at related restaurants and other
areas
+. Competitive Analyses
+. Hypothetical Sales Graph Development in connection to Marketing and
Advertising
+. Budgeting and Forecasting
Askari Commercial Bank Pakistan Pvt Ltd (October 2003 - Sep 2006)
Senior Marketing Officer
Responsibilities: A Banking Marketing experience, I have joined them as
Marketing Executive and gradually promoted to Senior Marketing Officer as a
permanent employee OG-II reporting to Manager Marketing and Divisional
Head. My Core Projects were
+ Merchant marketing research, approaching to more than 10K POS terminal
users across Pakistan
+ Rewards & Loyalty Program (Sensible Shop). One of my biggest
achievements/projects.
Following are the major ingredients of the project:-
Choosing Brand Name of the Project, Collecting & assembling raw data into
a well-defined catalogue, Signing up contract with involved companies,.
Budgeting and forecasting, Coding & bifurcation of calculation based
data., Fixing calculation in main CCCS system, Designing booklet,with a
successful launch Top Management have awarded its operation till my last
day with them.
+.. Media buying and implementation
New product development, event management, marketing planning and
forecasting, relationship marketing, developing customer retention
strategies and strategic alliances
Bridgestone Pakistan Pvt Ltd (April 2000 - Sep 2003)
Marketing & Business Development Executive
Joined as Marketing and business Executive reporting to regional business
manager, the position demand was to introduce and promote new product thus
increase sales.
Core Responsibilities:
+. New product Introduction on mass level through different channels
(Media / Road Shows/ clients visits etc)
+. Product Market Research and competitive analysis
+. Direct Sales and introducing sales promotion for hype creation
+. Tyre's life cycle observation for new product development /
amendments if required. Travelled in different type of vehicles up to
thousands of miles in a year.
+. New Market Development
+. Create smooth supply channels to other regions.
+. End user complaint / suggestion log maintenance month on month bases
+. Exhibition and Road shows for Brand awareness and direct selling
+. Looking after advertising and giveaways of the brand
+. Highlighting black selling and introduced step for prevention /
decrease
+. Protocoled foreign Marketing and product team for research and
development.
Academics
Preston University, Karachi, Pakistan.
. MBA: Marketing CGPA 3.1 2005
Others
. Diploma in Computer Studies (Recognized)
. Management Courses
. Event Management and Product Launch Conferences
. Sale Development Courses and seminars
Languages
Fluent in English, Urdu, Persian & Pushto, written as well as spoken