JEFF LAWRENCE
**** ******** ***** ( Crofton, Maryland 21114
(c) 410-***-**** ( *************@*****.***
SALES / GENERAL MANAGEMENT
Dynamic leader and award-winning closer skilled in all phases of business
development. Experienced strategist able to plan and execute highly visible
sales campaigns driving bottom line growth at both startups and Fortune 500
companies in a variety of industries. Compelling communicator and
productive networker building profitable C-Level relationships with
customers, colleagues and business partners. Trusted trainer and mentor
developing and retaining highly productive sales staffs with an abiding
focus on customer service.
Consultative Selling ( Solutions Selling ( Relationship Development ( Sales
Planning
Market Research and Penetration ( Negotiation ( Lead Generation ( Pipeline
Management
Revenue Growth ( P&L ( Budgeting ( Project Lifecycle Management ( CRM
Systems
Sales Team Development ( Training and Mentoring ( Employee Recognition
Programs
Customer Service ( Customer Retention ( Service Level Agreements
PROFESSIONAL EXPERIENCE
DATABANK IMX, Beltsville, Maryland ( 2011-Present
Leading national provider of full-service content management and business
process solutions with $80M in sales revenue.
General Manager Mid-Atlantic Region
Spearhead key region with 90 sales, service and production employees
generating $6M in revenue. Create detailed sales forecasts, production
schedules and budgets to meet ambitious sales goals. Hire, train and
evaluate top sales talent, and work to establish an effective corporate
sales culture.
. Drove 20% annual growth with no increase in staffing, and hit all 2012
sales targets.
. Implemented price increase contributing towards a 38% increase in
profitability.
. Generated nearly $300K in additional revenue with a $150K in profit by
effectively marketing innovative web-hosted solutions.
. Offset loss of $400K contract by developing market strategy for Higher
Education business generating $465K in new revenue and meeting $1M sales
budget.
. Closed key contracts with prominent clients including Drexel University,
Princeton University, Children's Hospital and Howard University Hospital.
CORNERSTONE RECORDS MANAGEMENT, King of Prussia, Pennsylvania ( 2010-2011
Leading national provider of records and information management services,
with 13 regional offices generating more than $100M in revenue.
Vice President Sales, Eastern Division
Drove operating income and revenue growth while doubling sales staff
through hiring and acquisitions. Enhanced communication, and supported a
winning sales culture through weekly conference calls. Researched and
implemented Microsoft Dynamics CRM System to help sales force better manage
customer data and analyze past order history.
. Rocketed revenue 34% through hands on leadership and implementing staff
training initiatives geared towards organizational growth.
. Built sales pipeline from $8M to $17M, and revenue per order from $800 to
$3,500.
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JEFF LAWRENCE ( Page 2 ( *************@*****.***
Additional highlights as Eastern Division VP Sales:
. Implemented price increase in storage and document destruction rates,
ultimately enhancing revenue by over $1M.
. Collaborated with marketing staff to organize open house events
generating $300K in immediate revenue along with a $2M pipeline increase.
. Awarded 100% bonus along with official recognition from DuPont Children's
Hospital as an Outstanding Service Provider.
. Secured a game-changing account to 7-year, $2.8M deal.
RECALL, Landover, Maryland ( 2007-2010
Major global provider of lifecycle information management services,
generating $850M in revenue across 300 locations in 20 countries.
Market General Manager, Beltway Regional Sales Manager
Spearhead largest U.S. Market, with P&L responsibility for 4 business
lines, and a team of 11 direct and 119 indirect reports generating $25M
from 7 locations. Personally enhance relationships with key accounts
including Medstar, Arnold and Porter, E-Trade and Booz Allen.
. Designed and implemented the Eagle Award to foster customer service
excellence. Ultimately, the program was adopted throughout the company.
. Streamlined operations and slashed variable costs by nearly $600K while
enhancing customer service levels.
. Enhanced revenue by $2M by increasing sales activity and focusing on
solution selling skills.
. Exceeded Operating Income targets of $6.4 and $8M in a down market.
. Received President's Award for achieving the largest increase in customer
service levels in the U.S. (78% to 92%).
. Designed Safety and Security training requirement ultimately reducing
long-term injuries by 50%.
WHITMONT LEGAL TECHNOLOGIES, Washington, DC ( 2002-2007
LA-based legal support provider looking to expand operations in the DC
Metro area.
Regional Vice President, General Manager, Equity Owner
Personally established profitable new DC office. Hired, trained and
developed 6 sales executives and 35 operations and service team members
Maintained daily communication with corporate HQ to ensure alignment with
corporate vision and strategy.
. Built office from 0 to $6M in 4 years, with a profit margin of 25%.
. Achieved third-highest value ($2M) of 13 corporate offices at time of
sale.
. Built strategic business partnerships enabling our office to sell end to
end e-Discovery solutions, and gain a competitive market advantage.
IKON OFFICE SOLUTIONS, Washington, DC ( 1998-2002
Fortune 500 company and leading independent provider of document management
systems and services, purchased by Ricoh in 2008.
Director of Sales, Sales Manager
Spearheaded sales and operations while personally managing key accounts.
Hired, trained and mentored top performing staff, and developed innovative
training programs and sales tools.
. Drove revenue from $3M to $12M and won President's Award in 1998.
. Ranked in the top 10% nationally for exceeding sales targets.
. Reduced annual sales force turnover from 40% to 8% and enhanced morale by
establishing merit-based incentive programs to create a healthy sense of
competition.
JEFF LAWRENCE ( Page 3 ( *************@*****.***
FEDERAL EXPRESS, Baltimore, MD ( 1993-1998
Fortune 500 company and leading independent provider of document management
systems and services, purchased by Ricoh in 2008.
Director of Sales, Sales Manager
Spearheaded sales and operations while personally managing key accounts.
Hired, trained and mentored top performing staff, and developed innovative
training programs and sales tools.
. Drove revenue from $3M to $12M and won President's Award in 1998.
. Ranked in the top 10% nationally for exceeding sales targets.
. Reduced annual sales force turnover from 40% to 8% and enhanced morale by
establishing merit-based incentive programs to create a healthy sense of
competition.
EDUCATION
Bachelor of Science in Business Administration
Wesley College ( Dover, Delaware
SELECTED PROFESSIONAL TRAINING AND MEMBERSHIPS
Cost Benefit Proposals ( Solution Selling ( Consultative Selling
Financial Analysis ( EEOC ( SPIN Selling
Member, LinkedIn ( Member, DC Chamber of Commerce
Member, National Association of Sales Professionals
COMPUTER SKILLS
Microsoft Office Suite ( Salesforce.com ( Microsoft Dynamics ( Lotus Notes
Hyland ECM ( SaaS ( Digitech Silo