Sales Manager

MICHELE MENDELSOHN

*** ********** ***** ? Horsham, Pennsylvania 19044 ? 215-***-**** ?

*******.**********@*****.***

PROFESSIONAL RETAIL EXPERIENCE

Hot Headz International and Direct

Merchandiser-Product Development 9/2008 - 11/2010

Hot Headz International and Direct is a vertically integrated company that

designs, manufactures, markets and distributes products. It specializes in

creating items that range from natural wellness to outerwear.

. Successfully managed the time-and-action calendar and product

development reports through daily communication with the overseas

sourcing office.

. Researched and identified new items, followed from development to the

delivery of product.

. Worked daily with designers in process to help achieve product

development goals.

. Liaison between design team, designers, COO, CEO overseas sourcing

office.

. Built a strong relationship with Urban Outfitters while developing and

selling a monthly bar item business.

. Created copy for packaging and displays.

. Proofread artwork for marketing catalogs and flyers prior to printing.

. Analyzed business on weekly basis keeping CEO up-to-date on sales and

inventory levels.

. Managed on-air television shopping network businesses with HSN, QVC,

TSC and Ideal World through on-going communication with buying offices

in order to meet airing deadlines. Analyzed sales results.

. Shopped competition monthly along with fabric markets in NY with

designer.

. Conducted meetings with the sales team and CEO to update them on the

delivery flow of monthly programs.

. Managed liquidation of product for Miskeen Ladies and Children

clothing line within Hot Headz umbrella.

Selected Accomplishments

> Organizational skills/detail oriented/follow through. Successfully

worked side-by-side with the Hong Kong team to create the time-and-

action calendar for Miskeen Ladies and Children's clothing. This

was used to identify problems and recognize opportunities.

> Built relationships/Communicator. Used strong communication skills

to build business and increase visibility within buying offices for

product and clothing lines.

> Presentation and negotiation skills. Was able to present product

line and pricing internally and externally.

> Product Development. Worked with designers to develop new product

lines and ideas. Took from inception to implementation.

Phillips-Van Heusen Corporation(PVH) Dress Shirt Division

8/1997 - 8/2008

Regional Field Marketing Manager 9/2001 - 8/2008

Field Marketing Representative 8/1997 - 9/2001

PVH is one of the world's largest apparel companies. It is a public

company that owns, designs, sources and markets multiple brands in the

dress shirts, sportswear, neckwear, footwear, and accessories categories.

. Directly responsible for recruiting, hiring, training and evaluating

field marketing associates within region.

. Managed multiple dress shirt label businesses including Van Heusen,

Calvin Klein, Izod, Geoffrey Beene, BCBG, Kenneth Cole, Donald J.

Trump, Sean John, DKNY, and Eagle.

. Achieved success in managing 25 Field Marketing Representatives and 10

Selling Specialists. They were responsible for merchandising and

selling within department stores including Macy's East, Bloomingdales,

Lord & Taylor, Boscov's, JC Penney's.

. Successfully analyzed business on a weekly basis through buying office

sales reports in order to communicate positive and negative feedback

by brand, style and businesses within the region by department store

account. Used reports to focus on the proper assortment by door and

to promote product floor placement on selling floor. Achieved 17%

increase in sales within region in 2007.

. Liaison between account executives, buying offices, upper management

and department store management to review account buys and provide

field input with the ultimate shared goal of increased revenue and

brand recognition.

. Managed regional expenses of team within yearly budget guidelines.

. Traveled across 7 states within east coast regularly to support my

team in their store efforts of marketing, merchandising and stocking

stores properly.

. Conducted multiple regional and national seminars to train and

motivate internal associates on new product. Held regional seminars

for store associates and management on new brand and product

initiatives. This represented on-going increases in sales volume by

account within the region.

. Analyzed, ordered and implemented store marketing and POS collateral

needs by door based on volume, size and location of multiple

department store accounts.

Selected Accomplishments

> Promoted. Promoted within 4 years from a part-time Field Marketing

Representative within the Philadelphia territory to the East Coast

Regional Field Marketing Manager.

> Skilled in recruiting and developing team. Through internet

advertising, achieved 100% of hiring goals by selecting well

qualified professional and diverse candidates to interview and join

my team.

> Proven Leadership qualities. Accomplished team leader. Identified

team strengths and weaknesses and focused on methods to take them

to the next level.

> Experienced Merchandiser. Recognized and understood visual

presentations and had a strong ability to interpret and implement.

> Build/grow a territory. Recognized potential growth areas and

worked with team to analyze business by door and focus on product

assortment, sales and marketing.

Charming Shoppes, Inc. Fashion Bug

Associate Buyer 5/1989 - 5/1994

. Buying responsibilities included multiple categories within accessory

department, denim department.

. Directly managed 2 assistant buyers.

. Managed open-to-buy through analysis of financial reports.

. Analyzed buying and selling trends through extensive work with

planners and store analysts.

. Worked with allocation departments in order to maintain proper

inventory flow of goods to stores.

. Communicated daily with Hong Kong, Taiwan offices and domestic

vendors.

. Regular New York market visits, floor sets and product development.

Selected Accomplishments

> Identified new product lines. Tested items found in market within

selected doors. Positive results lead to all-door roll-outs.

> Build Relationships within marketplace. Able to cultivate and

maintain long-term account relationships in order to grow

businesses.

The Limited, Inc.

8/1982 - 2/1989

Assistant Buyer 3/1985 - 2/1988

. Analyzed sales reports within bottoms department on weekly basis.

. Managed vendors and tracked merchandise on-order for both imported and

domestic sides of business.

. Assured merchandise passed through all channels from point-of-purchase

to distribution.

. Communication with stores on promotions, markdowns, miscellaneous

problems.

Store Manager 8/1982 - 3/1985; 1/1988 - 2/1989

. Responsible for all levels of store operations.

. Managed co-managers and sales associates.

. Worked towards achieving sales goals, maintained store standards.

. Recruited, evaluated, and trained associates.

. Motivated, managed, and merchandised sales floor.

Selected Accomplishments

> Promoted. Promoted from sales associate to store manager within 2

years.

> Increased volume. Contributed to high growth of the bottoms

department by managing vendors and sourcing offices.

EDUCATION

The Ohio State University

B.S. Business Administration, Marketing Major

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