Amy Pandina
**********@*****.***
Summary:
Over ten years of project and operational management experience which
includes product management, contract negotiations, vendor management and
marketing in pursuit of the optimal customer experience. Also over 7 years
of direct marketing multichannel experience; direct mail, catalog
production, e-commerce, e-mail segmentation and website content for both
commercial and contract B2B.
Work Experience:
FRONTIER COMMUNICATIONS, Rochester, NY, Telecommunications
On-Line Customer Experience Business IT Analyst August 2012-November 2012
. Interviewing business and IT resources to understand the data and it's
mapping nuances
. Manage & track website monitoring defect repairs as well as apply
customer use analytics to improve the design
. Manage and create sales and operations reporting to drive KPI's
. Research weekly to provide recommendations to AVP and provide
Executive Scorecard
EMEDCO, Buffalo, NY, A Brady Company, 1.34B Custom Signs, Tags, Labels,
Safety Solutions
Buyer/Merchandiser April 2011-April 2012
. Manage full product lifecycle from concept (business case,
requirements, operations, strategy) to shelf for the following
categories: Lockout/Tag out, MRO, Jan/San, Spill and PPE
. Visual merchandising and pagination development for 3 websites, 10
catalogs and 30 promotional emails, including navigation structure,
monitoring web sites, page layout, headlines, product selection for
cross and up sells and email analysis
OFFICE DEPOT, Corporate Headquarters, Boca Raton, Fl $11.5B Global Company
in Retail, Direct & Contract
Merchant/Buyer GSA-Military September 2006- February 2011
. Assisted in purchases of Military products sold in 5 GSA SERVEMARTs
nationwide, with yearly annual sales exceeding $35M. Created with
vendors or suggested EPP- Environmentally Preferred Products which met
or exceeded Federal mandates such as Green Seal or energy Star
Products
. Given Military parts & drawings (specs) created with Vendors or
internally innovative products within strict guidelines, which
involved international distribution of raw materials, chemicals &
military gear.
. Researching & forecasting for optimal vendors for Military active &
inactive NSNs (National Stocking Number)
. Negotiate and coordinate with Legal all Trade Vendor Purchasing
agreements and renewals; buying terms with the brand (price, quantity,
delivery terms).
. 2010 Global Innovation Award Nominee for margin enhancements &
creative assortment. By monitoring marketing trends and competitive
analysis; provided comp shopping & bulk pricing analysis to vendors as
well as senior management for 32% cost reductions & for the creation
of new products.
. Functioning as an analytical resource to the entire organization by
monitoring marketing trends and competitive analysis for Pre and Post
Lines reviews with vendors. Also reviewed sales, forecast, analyze
trends and inventory data to provide recommendation on enhancements
and business rules to support the adequate replenishment of goods
. Cost reduction of 250K from the creation of 960 new skus set ups by
product selected, discontinued, inventory levels & forecasting on
Military assortment. Manage non-Ability One items that we are in
compliance with non-ETS items in stores. Also verification of items
in stock to reduce time and cost of shipping
. Coordinated with NIB/NISH Government agencies to cultivate product
samples and explore new avenues for business growth including presents
ideas for new business ventures, product recommendations, pricing and
promotional strategies on a regular basis. (Channel, Seasonal &
Vertical Markets)
. Made recommendations based on competitive and forecasting analysis to
predict skus that had a significant life and the ones to remove from
selections. In addition coordinated with product marketing on
reporting and research of data to narrow down discrepancies
Project Manager (Contract Catalogs)
* Planned and directed the cataloging & development of exclusive
Technology Catalog - TechDepot
* Optimized company website with Endeca & CoreMetrics for SEO/SEM
marketing, ensuring high search engine rankings, by providing social
media news, selected product assortments, landing pages, external web
banners and ad tiles
* Coordinating with internal and external customers & project
stakeholders (print production, legal, production design, sales and
senior management) in leading the development of 27 Contract catalogs
* Drove consumer response rate and ROI using competitive analysis,
defined marketing strategy and positioning, unique creative concepts
and flawless implementation
. Online Marketing Banners/Ad Tiles - Sold to Vendors and managed
schedule and pricing
. Research best practices, document, and deploy standard supply chain
tools, processes and metrics
. Management E-commerce Catalog / of Virtual Catalog Coupon Codes via
Microstrategy. Creation of the Adids, to track number of redemptions
via the Website, Call Center and Stores
. Responsible for layout, writing, designing & media negotiations &
placement of client advertisements, logos and slogans
. Manage Catalog fulfillment PIP - Package Insert Program through Office
Depot's DC's - Distribution Centers
PALADIN BROADBAND ALLIANCE, Boca Raton, Florida, Start-Up Telecom
Marketing Analyst April 2006 - July 2006
* Collaborated with CEO for start-up WISP (Wireless Internet Service
Provider) Website development and PowerPoint presentations
* Participate in development of project management of client database in
Quickbase.
ADELPHIA COMMUNICATIONS, Charlottesville, Virginia 10M, 5th-largest Cable
Co purchased by Comcast
Sales Analyst March 2005- April 2006
* Managed & calculated bi-weekly Commercial Sales compensation as per
Sarbanes -Oxley requirements
* Created, maintained and trained Account Executives on Access database
for tracking and analyzing all sales and revenue activity
* Led contract administration and performance analysis for 2 inside
sales reps and 5 Account Executives covering 6 states
CHOICE ONE COMMUNICATIONS, Rochester, NY 800M, Telecom CLEC
Project Manager /Analyst- April 1999- February 2005
* Ordered CLLI Codes and NXX's via Telecordia/Bellcore Standards for
Engineering to map out network
* Provision of E911, T-1, DS-3, OC-48 & trunking through LEC and CLEC's
in order to coordinate with Engineering, Circuit Designers and Field
Tech to turn up service.
* Effectively manage all phases of production and made recommendations
to management on strategic alternatives; generating management reports
for department analysis of overall business performance to evaluating
business needs for development of system solutions to exceed
objectives
* Maintained and managed individual, department budgeting & forecasting
for productivity analysis & workload reporting
* Managed contracts and coordinated with Legal for Operator Services and
E911 as well as with State and Local LEC and 911 Offices
Tools: Microstrategy, SOAPUI, SAP, Core Metrics, Endeca, Omniture, Google
Analytics, XML basics, Magento, TBS/Telecom Bus Solutions, Visio
Professional, MS suites and Access, and basic Japanese
Education:
* Workshop - Project Management Professional Certification (in
progress). Also familiar with Agile PM
* Telcordia /Bellcore - NJ, Common Languages Seminar
* St. John Fisher College, Rochester, NY - BS, Business Management
(International Business)
* Monroe Community College, Rochester, NY - AS Liberal Arts
* Universite of Bourgonne, Dijon France