Deborah L. Rose R.N., CMR
**** ********** ****, ***** ***-194
Raleigh, North Carolina 27615
919-***-**** O / 919-***-**** C
*********@*****.***
Professional Profile
Accomplished Medical Device and Pharmaceutical Sales Specialist with
expertise in Urology, Oncology, Infectious Disease, HIV, Orthopedics,
Spine, Surgery, Rheumatology, Endocrinology, Physical Medical
Rehabilitation, Pulmonary and Cardiology. Successfully have launched 9
products into Hospital and Community Markets, with numerous formulary wins.
Presidents Club Winner twice. Successfully sold Injectable Biologic in
Orthopedics and met or exceeded product quota for past 5 years. Registered
Nurse. Certified Medical Representative with Advanced training. Management
experience.
Eli Lilly
January 2009-
February 2013
Executive Specialty Sales Representative, Orthopedics, Spine,
Endocrinology, Rheumatology, Oncology
Osteoporosis Specialty, Forteo Biologic: Injectable Device/Biologic
Anabolic Bone agent device, Evista
Medicare D, Reimbursement issues, Specialty Pharmacy, Patient
Assistance programs, Back-End processes
development, Patient Training, In-Service Staff Training, Community
Outreach programs, Disease State Clinic
Development and implementation
. Payor Champ Role 2010-2012. Helped create new forms utilized
Nationally.
. 2012 June FYTD, Forteo 102%, FYTD Portfolio 101%.
Sept 64/258, upper 24%
. 2011 99% Forteo. 39/119, upper 33%, District Award Trip, Payer Champ
Role
. 2010 Sales top upper 42%, ranking 50 /119, exceeded CVM ranking
. 2009 Top 20% of sales force, 116% to quota on Forteo, ranked
20/121, Team lead of 3 representatives
. 2008 Worked two territories Jan-June. Territory 1: started at
446/500, ended at 285/500 in 6 months
Territory 2, Specialty: started at 85/121, finished year at 39/121
Forteo Champ Roles for Raleigh District, Fast Start Mentor for New
Hires
. Manage a team of 3 people
Pfizer
August 1987-March 2007
Sr. Therapeutic Specialty Sales Urology/Respiratory/Cardiovascular
UNC Hospitals, Pinehurst, High Point, Lexington, Chapel Hill, Cary,
Sanford
Chantix (smoking cessation), Spiriva (COPD), Viagra (Erectile
Difficulty), Revatio (Pulmonary Hypertension) Orphan Drug, Detrol LA
(OAB). Device Sales of Spiriva Handi-Haler device (COPD)
. 2006 Vice President's Club Year End, 129.51% 4/23; Detrol LA 1/23 in
region 149.94%, Viagra 144.55%, 3/23 in region, Spiriva 133.50% 5/23
in region. Top 15% of 150 sales force..
. 2006 Medical Group Builder contest winner, 2x district sales contest
. 2005 100% increase in sales on Revatio
Sr. Specialty Sales, Urology/ObGyn
Raleigh, Durham, Chapel Hill, Cary, Duke, UNC, VA Hospital.
Viagra, Detrol LA and Depo-Provera, Device and injectable birth control
device
. 2005 Vice President's Club (top 15% sales)
. 2005 Regional Contest award, Viagra sales 125% quota
. 2004 #1/165 National sales ranking Depo-Provera Injectable Birth
control, #1/10 District, #2/165 National
Sr. Specialty Sales, Urology/Endocrinology
Raleigh, Greenville. Wilmington, Fayetteville, Sanford, Cary.
Viagra (Erectile Difficulty), Lipitor (cholesterol), Norvasc
(Hypertension), Accupril (Hypertension), Glucotrol XL(Diabetes),
Caverject Injectable Device (Erectile Difficulty).
. 2002 and 2003 Peer Elected Awards: District Teamwork Award,
Specialty Academy In Leadership-Award, 2002 "Women in Leadership"
conference
. 2002 District Manager in Training program
. 2002 Overall Quota attainment of 100%
. 2001 #1/165 National Ranking on Norvasc
. 2001 Viagra Advisory Board Appointment, leadership award. Diabetes
Duo Contest Sales award
. 2001 SAIL team appointment-Management Selection, Leadership Award
Specialty Sales Consultant-Urology, Rheumatology, Ortho, GI, ObGyn
Columbia South Carolina and Western North Carolina, Eastern Carolina
Viagra, Celebrex (anti-inflammatory), Cardura (alpha blocker BPH)
Zoloft (Depression), Trovan (Injectable
antibiotic)
. 2000 #1 ROU in District 1st, 2nd, and 3rd Quarters, #2 in Region,
2000 #14 Nationally, Above 100% quota Viagra
. Increased volume of Viagra by $85,153; Celebrex $2,061,534; Cardura
$24,050.
. #2 Viagra in Region; #4 Celebrex in Region
. Be the Best Award Winner, Be the Best Award Part II Winner
. Viagra Connect Level I Winner, Viagra Connect Top Sales
Representative for Specialty Division
. Widening The Gap Winner, Sales award
. 1999 November GAR #1/12 District ranking
. 1998 Team member District of the Year
Regional Account Manager, Payor Markets, National Healthcare Operations
Division-Mgmt Role
North Carolina, South Carolina, Virginia
Responsibilities included: Implemented and Coordinated N.C/S.C./Va.
Tactical Area Units
Richmond VA, Raleigh NC, Charlotte, NC, Charleston/Columbia, SC.,
Responsible for 13 products.
. Developed acceptance of Pfizer products for patients and customers
with Internal/External Customers which allowed DM's and
Representatives to achieve their quota.
. Responsible for Managed Care Training of 15 District Managers and 150
Representatives
. Contract negotiations with HMO's, GPO's and Pharmacy Benefits
Managers, leading to acceptance of all Pfizer products onto
formulary.
. Partnered with HMO's to identify Business problem identification,
needs analysis and implementation of Solutions to drive continued
growth of all company products.
. Developed and implemented Value Added Programs, developed targeted
marketing pieces for local representatives use, within Business Unit
and Managed Care Organizations
. Disease management promotions/NCQA study design with clients.
Regional Trainer, Dallas, TX
Roerig Division of Pfizer Inc. Oklahoma City, OK
1990-1992 Responsibilities included the initial phase of training for
newly hired pharmaceutical representatives
District Hospital Specialist, Pfizer-Roerig, N.W. Oklahoma State
Psychiatry, Infectious Disease, HIV, Cardiology, Pulmonary,
Endocrinology, Oncology, General Surgery,
Orthopedics, Urology, Psychiatry, Internal Medicine, Community and
Hospital Accounts, HMO, Indian Affairs, VA
Hospital wholesale accounts, Psychiatry Institutions.
. Navane (Anti-psychotic) Sinequan (Anti-Depressant), Zoloft, (Anti-
depressant) Cardura (alpha blocker BPH), Glucotrol (Diabetes), Unasyn
and Cefobid injectable Antibiotics, Zithromax (oral antibiotic),
Diflucan (antifungal agent). Caverject, Device (Erectile Dysfunction)
. Led district sales 12 quarters, 10 consecutively in $ Volume and %
Quota; 5 Award trips won
. 1993 District leader on $ Volume: Zoloft $678,910; Diflucan $553,329.
Sales volume: $1.6 million
. 1992 Promotion to District Hospital Consultant
. District leader $ Volume Zoloft, launch product
. Quota achievement of 318.6%
. 1991 District leader $ Volume and % Quota, Cardura New Product
launch, District leader % Cefobid
. 1990, 1991, 1993 District leader $ Volume and % Increase in sales
Diflucan
. 1989, 1990, 1993 #1 District Hospital Representative in district
. 1990 #1 Sales representative in district, all products above quota
. 1989 District Hospital Representative leader % of quota Glucotrol po
. 1989 District leader $ Volume new product launch, Diflucan po/IV
. 1989 July promotion to District Hospital Representative
. 1989, 1990 District Hospital Representative % Quota leader Cefobid IV
Injectable antibiotic
. 1989, 1990 District leader $ Volume Unasyn Injectable Antibiotic
. 1988 District leader % Quota Unasyn IM/IV
. 1988 District leader $ Increase over prior year/District leader in
total product sales
St. Elizabeth's Hospital, Beaumont, TX
Charge Nurse Neonatal Intensive Care Unit-23 bed, level II unit
Staff Nurse Hematology/Oncology Unit-21 bed unit
Education
University of North Carolina Nurse Refresher Program April 2007-January
2008
Bachelor's of Science, Nursing, University of Wisconsin-Madison, 3.23 GPA
Certified Medical Representative January 2000-April 2004
LICENSURE: R.N.: North Carolina