Customer Service Marketing

Katelynn Leigh Custer

**** ******** **.

Charlotte, NC 28270

210-***-**** ********.******@*****.***

OBJECTIVE

To obtain a position with a well respected corporation where I can utilize my skills and experiences to prepare and seamlessly execute

event programs in the most successful way to exceed corporate sales, marketing and public relations objectives of the organization .

EDUCATION

June 2008 – August 2012

TEXAS A&M UNIVERSITY, College Station, TX

Bachelor of Science in Recreation, Park and Tourism Sciences

Minor in Business Administration

Emphasis in Tourism Management

Cumulative GPR: 3.0 Major GPR: 3.526

RELEVANT COURSEWORK

STUDY ABROAD, Fiji and Australia Summer 2011

Focused on international culture, renewable natural resources and sustainable development within tourist environments.

Emphasized the importance of global knowledge, connectivity and understanding of human-environment interactions.

Program Planning Tourism Marketing Fair and Event Management

Park Planning and Design Park and Tour Operations Recreation and Tourism Programs

EXTRACURRICULAR INVOLVEMENT

AGGIE REPRESENTATIVES, RPTS August 2011- August 2012

(Leadership Committee)

Assisted in providing leadership development opportunitie s for RPTS undergraduate students in the department’s annual

career fair.

OMEGA PHI ALPHA, National Service Sorority August 2010- August 2012

(National Committee)

Participated in (6) service projects annually that caters to the universi ty community, the community-at-large and nations of

the world.

THE BIG EVENT, Service Project

Sponsored student organization that allows students of Texas A&M University to say “Thank you” to the residents of Bryan/

College Station for the support they provide for the University through community service.

EXPERIENCE

SPEEDWAY MOTORSPORTS INC., Charlotte, NC January 2013- Present

(Sales Intern)

Assisted in devising marketing campaigns and proposals for existing clients and new prospec ts within the motorsports

industry.

Contributed in marketing presentations, daily research on events and other sports marketing opportunities .

Supported client service related duties, routine office duties and database management.

Aided Speedway Children’s Charities with detailed information for press releases, organizing fund - raisers, and

administrative/office work.

THE UNIVERSITY OF TEXAS AT SAN ANTONIO, San Antonio TX May 2012- August 2012

(Athletic Marketing Assoc. Intern)

Under the direction from Marketing Associate, worked as a liaison between the Athletic Department and the University

Marketing Department to ensure that UTSA portrayed a consistent message and that both departments were synchronized on

all matters.

Key player in marketing, creating, integrating and generating traffic to all social media sites.

Team member in creating promotional materials, including flyers and graphics for electronically based advertising to endorse

athletic events and programs.

Assist in promotions of the University’s Athletic Program by being part of a team that is focused on building UTSA’s sports

programs’ momentum.

TRADITIONS CLUB, College Station TX July 2011- January 2012

(Service/ Event Staff)

Provided excellence in service during special events and regular dining

Gained experience in customer service and formal dining events

References Available Upon Request

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