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Account Executive Marketing

Location:
N. Potomac, MD, 20878
Posted:
April 03, 2013

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Resume:

Bradley I. Nelms

***** ****** **** **** ***** Potomac, MD 20878

Phone: 301-***-**** E-Mail: *********@*****.***

Objective

I am searching for experience in the marketing & communications fields. I am eager to get involved & expand my knowledge

of marketing, advertising, fundraising, and public relations, while establishing a professional career. Social media, music &

radio production are also fields of interest.

Experience

September 2012-Present Babcock Automotive Advertising, LLC Fairfax, VA

Jr. Account Executive

*Maintain constant contact with clients, business partners, & other affiliates

*Aid in media buys & procurement of prospected clients

*Conducting market analysis for regional automotive dealerships

*Working with area vendors to develop grassroots events

*Monitored & updated social media websites including Facebook and Twitter

*Assist the CEO & account executive in the development of creative ideas for TV, radio, web & print advertisements for regional dealerships

*Create graphic advertisements including web banners, signs, logos & post card reminders

*Wrote press release for Palmiero Toyota’s “100 Cars for Good” program

*Wrote TV & radio advertisement scripts for a variety of car dealerships

*Generate new business card designs for Halterman’s Toyota & Babcock Automotive Advertising

*Helped in the recruitment of hiring a graphic design artist, Halterman’s dealership mascot, & radio control drone pilot

*Produced & distributed promotional materials for Halterman’s Auto Group’s Black Friday Sale & Disaster Relief Event

*Helped generate ideas for print, radio and TV ads for Maclaren of Washington’s new dealership

*Copy editing & proofing

October 2012-January 2013 American Red Cross National Headquarters Washington, D.C.

International Communications Intern

*Deployed to the New Jersey & New York coasts as a photographer’s assistant to collect contact information & signed

photo release forms from clients, write feature stories on Hurricane Sandy’s aftermath, caption photos for Red Cross &

media use, & document branding

*Created iMovie presentation for the launch of the International Federation of the Red Cross & Red Crescent Societies’ Global Disaster Preparedness Center & Redcross.org

*Cataloged photos from operations abroad into the International Service Department database

*Created iMovie production for the 2012 fiscal year Global Impact Report presentation

*Systematically organized the International Service Department’s video library

*Attended International Humanitarian Law classes

*Performed social media monitoring including, Twitter, Facebook, and Flickr

April-July 2012 American Red Cross Disaster Relief Center Greenville, NC

Public Relations Intern

*Assisted the executive director in public relations for Disaster Preparedness Campaign & Hurricane Season Awareness

*Wrote Press Releases & media advisories for the ‘HEROES Campaign’

*Created Feature stories for the ‘Ready When the Time Comes Campaign’

*Produced various feature stories for local fires & disasters within Eastern, NC Red Cross territory

*Designed & wrote a PowerPoint presentation for the region’s annual awards banquet & meeting

*Organized regional history from 1912-present into a digital catalog

*Wrote chapter newsletter & customized with Microsoft Publisher

May-August 2011 Greenville Country Club Greenville, NC

Waiter / Bartender

*Served guests to maximize club dining at special occasions & in the dining room

*Bartender for special events

*Maintained relations between members & employee directors

September 2007-May 2008 Avalon Recording Studio Bethesda, MD

Intern

*Learned various technical skills needed for music production

*Practiced with complicated editing equipment

*Administrative duties

*Worked with recording artists: recording, editing, mixing, & mastering various music styles

*Assisted in recording radio broadcasts

Education

August 2008 - July 2012 East Carolina University Greenville, NC

Public Relations Major

Other Activities

*August 2010-May 2011 Vice President, Theta Chi Fraternity, Epsilon Iota Chapter

*August 2011-May 2012 Social Chairman, Theta Chi Fraternity, Epsilon Iota Chapter

Skills

*Educated in marketing & advertising strategies

*Practiced in media writing

*Skilled in operating audio equipment

*Proficient in using Microsoft Office, Microsoft Publisher, Adobe Illustrator, InDesign, Photoshop & Apple software suites



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