amber heenan experience
239-***-**** **********@*****.******.*** Travel Experts Owner
Paradise
November 2010-present Fort Myers, Florida
Website design from conception to live site in accordance to web
standards
Social Media campaigns concepts and development
Understanding and implementation of eMarketing strategies
Banner and ad development and advertising utilizing Google
Adwords and Facebook Ads
Brand Development and identity suites
Tiffany and Company Assistant Manager
September 2011-present Naples, Florida
Develop a Client Development strategy -retail and trade- for TR
clients, clients and prospects.
Develop and manage TR Events in NY and Miami as well as country of
origin events. Strengthen relationship with NY, Miami and other key
tourist destinations where our top TR clients shop.
Manage current/potential databases and systems, and potential
upgrades to support platform
education and proficiencies Capture Return on Investment financials for all CRM outreach, gifting,
Virginia Polytechnic Institute donations and events
Blacksburg, Virginia Provide effective coaching and feedback around performance to
Bachelors in Business Information Technology maintain a 90% GFK Customer Satisfaction index
Extensive data analysis, tracking, and documentation to identify
Microsoft Certification 2009 current inventory trends and requests
Adobe Photoshop and Pagemaker, Best Buy Assistant Manager
Dreamweaver, Illustrator, AutoCAD, July 2007-February 2011
Wordpress, Generate and manage model s that are predictive of future purchases
Use statistical analysis and modeling to guide creative content and
SEO, HTML, CSS, Flash, PC and Mac OS optimize communication cadence
HTML, XML and SQL Develop an understanding of Best Buy systems and how CRM
platforms connect into those systems
Planning and managing the merchandising, replenishment, product
unique skills inventory, and loss prevention activities, at the individual store level to
maximize inventory shrink controls
Passionate about the latest advertising and
Delivered a reduction in shrink from .54% to .39% in 2009, and under
industry trends
budget at .35% in 2010
Ability to analyze and research the product to Increase of vender support to 18% YoY in 2008, and 23% in 2009
find locations of the target audience Decreased EOL charges by 31% YoY in 2009
Familiar with the search engine optimization Full P&L accountability of a $50+ mil lion dollar business including
and ranking procedures on the internet ownership of sales performance, operational efficiency, and process
management
Presentation and interpretation skills
NOP performance of over 120% in 2009 and 2010
Excellent written and verbal communication
Lead a team of 100+ associates and create a culture where everyone
Organized and detail-oriented
is invited to contribute their unique ideas and collaborate to grow the
business
Develop partnerships with local community organizations tha t
enable the employees and the business to build trust and authentic
relationships