Sales Manager

Alicia Peterson

• ** Neponset ST Norwood MA ***** • C: 339-***-**** • ******.*****@*****.***

Professional Summary

Passionate, self-directed individual that views the world through an exceptionally creative lens. Fueled by an energetic,

positive personality. Confident and poised in interactions with individuals at all levels. Experience working in fast

paced, multifaceted environments demanding strong communication, organization and interpersonal skills

Skills

• Excellent attention to detail

• Strong written and verbal communication • Calm under pressure

• Event planning • Natural Leader

• Personable and friendly • Works well in teams

• MS Office • Able to multi task while paying close attention to detail.

• PowerPoint presentations • Fast learner

• Mac and PC proficient

Work History

Assistant Media Buyer, 01/2010 to 03/2013

R2C Group – Portland, OR

• Assist Media Buyer on 83 Local Markets / 53 National Stations / 6+ Syndicators

• Maintain and Oversee all paperwork including: Orders, Cancellations, and Revisions

• Oversee data entry of 5 clients

• Responsible for facilitating all traffic changes

• Responsible for revising and resolving all end of month discrepancies

• Handled all media buying responsibilities when covering current media buyer’s desk.

-Pull reports, check results, rebook and book all new media, work with Client Service team and station reps, oversee

and update clearance daily

• Back Up Dubs Coordinator – responsible for running all daily dubs reports, customizing and fulfilling all dub

request, providing tracking information to buying team, work with client service department and Dub houses

to maintain up to date toll free numbers and URLs, as well as run all test calls.

Assistant Manager of Box Office, 05/2009 to 08/2009

CAPE COD MELODY TENT – Hyannis, MA

• Managed all ticket sales (PCI)

• Supervised 10 - 15 box office employees

• Trained all new hires on process and systems

• Finalized all morning and end of night sales reports

• Handled all presentation issues during performances

Intern, 08/2008 to 12/2008

LIVE NATION - Chevrolet Theatre – Wallingford, CT

• Developed grass root marketing campaigns for headline artist such as Kid Rock / Lenord Skinner and Trans-

Siberian Orchestra. As well as children's shows with Dora the Explorer.

• Managed complex advertising plans for clients in all: print, television, and radio Created and maintained

budgetary spreadsheets

• Coordinated media activity during live events Organized "meet & greets" with headline artists

Education

Bachelor of Arts: Communications Public Relations May 2009

Central Connecticut State University - New Britain, CT

• Minor in [Psychology]

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