Sales Marketing

Frederick Feeney

Email: *********@********.***

Address: **** ******* *****

City: Dublin

State: OH

Zip: 43206

Country: USA

Phone: 614-***-****

Skill Level: Management

Salary Range: $100,000

Primary Skills/Experience:

See Resume

Educational Background:

See Resume

Job History / Details:

Frederick M. Feeney

Sales/Sales Management/ Marketing Executive

PROFILE

An energetic field sales/sales management/marketing professional with national account

experience at Wal-Mart, Sears, Lowes, Home Depot looks to leverage my track record of

success and account relationships with a leadership position within a company that offers a great

opportunity & rewards top performance.

PROFESSIONAL EXPERIENCE

Director of Sales, Axiom Marketing Communications 2009-Present

Utilizing my 30 years experience in sales, marketing and new product development, I specialize in

helping clients bring new products to market, create national distribution and open doors with major

retailers such as Sears, Lowes, Home Depot and Wal-Mart. I also help recruit and train the national

sales rep organizations that complement their products. Along with all the above, I also help existing and

new clients on how to properly use national and regional trade shows to exploit their marketing efforts.

National Sales Manager, Ohio Steel Industries, Inc., OSI, Columbus, OH 1997-2009

I sell directly to Sears for this lawn-garden attachment manufacturer, while supervising two direct field

sales representatives and twelve independent manufacturers representatives/agents covering the entire

United States. Responsible for new product development, pricing, marketing, promotion, tradeshows,

division website content, sales budget, bottom line P & L and strategic planning.

Director of Sales, FORE Testing Laboratories, Inc. Miamisburg, OH 1993-1997 Lead sales

performance for this Mid West regional testing laboratory that concentrates on the municipal waste water

and industrial markets. Wrote marketing and strategic plan, utilized trade shows, developed new

marketing material and utilized promotions to grow sales revenue every year.

Managing Partner, Dynamic Products Corp. Grove City, OH 1984-1993

Lead sales operations and sales management efforts for this growing manufacturer/supplier to the

Hardware, Sporting Goods, Home Care and Pharmacy industries. Created new product literature, grew

product line, company revenue and profits while positioning the company for acquisition in 1993. Staffed

7 National Trade shows per year driving increased product visibility and awareness. Successfully handled

a complex negotiation for the sale of Dynamic Products to an International buyer.

ACCOMPLISHMENTS

Axiom Communications Developed new profit centers with new product development

module and marketing channel development for new and existing clients

OSI-Opened and expanded Sears, Wal-Mart, Home Depot and Lowes National

Accounts.

Dynamic- Opened Walgreens, Rite Aid, Kroger and developed Home Health Care space.

FORE-grew sales revenue every year totaling 113% while keeping expenses level.

National Health-Tripled sales revenue while increasing the presentation closing rate 52%.

EDUCATION /ADVANCED TRAINING

N.W. Missouri College of Business Sales Management/Marketing

Numerous company sponsored and 3rd party sales/management training.

OUTSIDE INTERESTS

Officiate High School Football & NCAA Wrestling

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