Vice President Account Executive

Delanea Davis

Email: abqjos@r.postjobfree.com

Address: * ***** **** ****

City: Tolland

State: CT

Zip: 06084

Country: USA

Phone: 860-***-****

Skill Level: Director

Salary Range: > $250,000

Primary Skills/Experience:

See Resume

Educational Background:

See Resume

Job History / Details:

DELANEA DAVIS

Experienced Strategy Professional with a demonstrated track record of solving complex business problems and implementing solutions that drive change an across an organization * Known for inspiring a culture of collaboration and consensus * Expertise in market research, behavioral analysis, digital strategy, and organizational improvement

Travelers Insurance Companies, Hartford CT

Second Vice President, Digital Strategy - eBusiness 2012 - Present

* Serving as one of five lead strategists building and leading a new eBusiness function for Travelers

* Establishing a stronger, integrated go-to-market digital presence for Travelers` independent agency distribution channel

* Creating company-wide processes and connection points to improve operational effectiveness of cross-business eCommunications

* Developing digital tools and solutions to improve agency experience at point of consideration and sale

Second Vice President, Market Research Strategy 2006 - 2012

* Co-developed a market research function at the company, from a start up team of four to a high performance team of twenty-two in five years

* Created and managed an enterprise-wide demand for market research and consulting services ranging from customer insight generation to product development and international market expansion efforts

* Continuously expanded professional network and knowledge base to ensure the organization stays informed on the latest societal trends, market developments and industry innovations

* Consistently rated as a -1- (Outstanding) on a five point scale on annual performance reviews

Strategic Research Services, CT/NY

Principal/Freelance Consultant 2002, 2003, 2006

* Provided market research consulting and analytical support to start up and existing businesses in business development, product expansion, and marketing

* Moderated focus groups, in depth interviewing, and prepare business plans

* Supported clients such as LVMH, Cigna, Hartford Life and The September 11th Fund as well as various market research consultancies with appropriate quantitative and qualitative research methods

Pert Survey Research, Bloomfield, CT

Account Executive 2003 - 2006

* Supported product development and emerging market initiatives using economic, cultural and industry research to drive insights and increase market share for clients such as Diageo and Pepsi

* Developed strong channel relationships with industry consultants and international vendors to deliver highest quality design and product to clients

* Generated profitable and sustainable national and international business among top CPG companies

The Hartford, Harford, CT

Senior Research Analyst 2002 - 2003

* Designed, managed and analyzed research initiatives for internal business units

* Applied research to support product development, employee communications, public relations and program improvement

* Prepared and presented quantitative and qualitative analyses with action-oriented marketing implications

Pert Survey Research, Bloomfield, CT

Project Director; Senior Analyst; Account Associate 1999 - 2002

* Conducted ad effectiveness and ROI promotion research for clients using appropriate research techniques

* Managed and analyzed quantitative and qualitative research studies using all data collection methods

* Trained Project Managers in questionnaire development, banner tabulation design, QA and analytics

Center for Survey Research & Analysis, Storrs, CT

Research Associate 1998 - 1999

* Wrote survey questionnaires, research proposals and final reports for clients

* Ran frequencies, regression analyses and related statistical tests

* Analyzed SPSS output using banner tables and cross-tabs and presented data in client friendly format

Connecticut General Assembly, Hartford, CT

Legislative Aide 1997 - 1999

* Served as a liaison between constituents, state agencies, media and other elected officials

* Conducted public policy research for public hearings and for legislative needs of the State Senate

* Accumulated constituent opinions through an annual district survey, telephone calls and town meetings

Education & Professional Training

* Doctoral Candidate (PsyD) in Business Psychology, The Chicago School of Professional Psychology, 2016

* Generalist Certificate in Industrial & Organizational Psychology from The Chicago School of Professional Psychology - 2013

* Master of Arts, Survey Research from University of Connecticut, 1999

* Bachelor of Science, Political Science & Communication Science from University of Connecticut, 1997

* Received 16-week Certificate in Comprehensive Training for Small Businesses from University of Hartford

* Recipient of the 2007 Distinguished Alumni Award, University of Connecticut

Contact this candidate