JO BETH K. STODDARD
abqixv@r.postjobfree.com
www.jobethstoddard.com
Education
Bachelor of Arts, Elon University, Elon, NC May 2011
Major: Strategic Communications with advertising concentration
Minor: Business Administration
Semester Abroad: London, England Spring 2010
Winter Term Abroad: Center for Cross-Cultural Study, Sevilla, Spain January 2009
Professional Experience
Woods Witt Dealy & Sons, Inc., New York, NY Summer 2011-Present
Account Executive & Social Media Manager
Project manager for Cuddl Duds Q4 engagement campaign; included directing 3 social media
programs and national radio promotion events
Community manager for Cuddl Duds; Supervised and contributed to the increase of fans on
Facebook by 200% in 3 months
Produced the tag line Live Laugh Layer for Cuddl Duds OOH and Digital advertisements
Associate producer on the 2012 Cuddl Duds photo shoot for packaging redesign and
advertisements
Associate producer for the Duracell Powermat 2012 CES video
Managed Cheerwine s participation in the 2011 Music on the Mountaintop Festival in Boone,
NC; Awarded Sam Bush the Legendary Lifetime Achievement Award
The Elon Network, Elon, NC Spring 2011
Co-Founder, Manager of Trunk Show & Marketing/ Social Media
Presented The Elon Network to Career Services, a campus wide student-to-student networking
event, that provides networking guidance for underclassmen
0ver 600 students attended the event; we received recognition by Dean of Students and local
media- largest attended student run event at Elon
Deep South Entertainment, Raleigh, NC Fall 2010
Intern
Created concert posters for the band Marcy Playground
Researched unsigned bands and presented artists to supervisor for future management
consideration
Edited tour photos using Adobe Photoshop/ Light Room
Fearnhurst PR, London, England Spring 2010
Intern
Contacted press about clients such as TOMS Shoes, Pandora Jewelry, Techno Marine Watches,
Kenneth Cole, and Marta Johnson
Participated in hosting of several press-worthy events, including a TOMS Fashion Week event at
TopShop and the Autumn/Winter Press Day 2010
Researched articles and compiled data about clients, assembled press clippings
Successfully completed 40 cold-calls to magazines and newspapers about clients products
featured in publications
Leadership and Involvement
Phi Psi Cli, Elon University Yearbook - Student Life Editor September 2010-Present
Alpha Xi Delta Fraternity - PR Committee, Nominating Committee, Assistant Social Chair 2008-Present
Intern Queen Campus Ambassador Fall 2010
Pendulum Newspaper at Elon University, Features Writer Summer 2010
Photographer s Forum contest Finalist and published in Best College Photography 2010 Spring 2010
Elon University Varsity Volleyball Fall 2007