Sheila Anderson

Email: abqi6h@r.postjobfree.com

Address: ***** ******* ***** ***.

City: SUNLAND

State: CA

Zip: 91040

Country: USA

Phone: 818-***-****

Skill Level: Experienced

Salary Range: $40,000

Willing to Relocate

Primary Skills/Experience:

See Resume

Educational Background:

See Resume

Job History / Details:

Sheila Anderson 10500 Sherman Grove Ave. 208 Sunland, California 91040 abqi6h@r.postjobfree.com 818-***-****

MARKETING EXECUTIVE ASSISTANT

-Maximizing Productivity & Simplifying the Life of a Busy Executive-

AREAS OF EXPERTISE

Internal/External Correspondence

Telephone Etiquette Calendar & Travel

Research and Reporting File Management

Presentation Preparation

Office Organization

Media & Partner Liaison

Expense Reports

Event/Trade Shows

Scheduling & Deadlines

Safeguarding Relationships

Budget Administration

Proof Reading

Press Site Maintenance

Highly focused, detail-driven and efficient Marketing Executive Assistant with a 12 year professional history providing comprehensive support for executive level staff fulfilling administrative needs such as schedule, calendar, travel management, project coordination, in-depth trade show management and essential tasks. Effectively coordinating multiple projects at various stages of production through completion, never missing a deadline and always keeping team updated. Adept at developing and maintaining administrative processes that improve accuracy and efficiency and achieve organizational objectives and corporate goals. Proven track record accurately completing research, reporting, information management and marketing-support activities within demanding time frames.

PROFESSIONAL EXPERIENCE

Diagnostic Laboratories & Radiology - Burbank, CA REGIONAL MARKETING & SALES COORDINATOR, 3/2011 to 4/2012

Organized, coordinated and managed administrative functions supporting marketing and sales teams across five states. Scheduled, participated and reported on monthly staff meetings. Prepared, modified and distributed all new and existing contract requests and RFB`s. Updated payment schedules according to ever changing California Medical/Medicare standards and rates and accurately updated facility contracted per diem rates as needed. Created, updated and distributed promotional materials, event invitations, contract status reports, QBR Reports and other informational logs. Interacted with customers and prospects; coordinated with 12 area managers and maintained proposal pipeline, new and existing accounts. Designed and placed advertising campaigns; designed, produced and distributed marketing collateral to sales teams throughout the southwest region and surrounding clients. Tracked and reported on metrics to identify and address sales opportunities; managed customer surveys and coordinated public relations events such as lab tours, offsite trade shows and educational seminars. Key Achievements:

Conceptualized, designed and created cohesive marketing materials that included service illustrations and details of services, features and benefits.

Developed and implemented electronic online client start up form and systematic process improving efficiency and accuracy for sales teams across five states.

Expertly planned and coordinated local / regional sales and account meetings and events.

Created and successfully managed roll-out of quarterly newsletter supporting growth Initiatives.

SHOP.COM - Pasadena, CA MARKETING EXECUTIVE ASSISTANT / EVENT COORDINATOR, 12/2007 to 9/2010

Managed administrative support for CEO and six executives; conducted market research, compiled, analyzed and reported on variety of data. Handled complex calendar management, thorough meeting and event planning, travel logistics and trip preparation. Planned and budgeted public relations events, employee

retreats, holiday parties and senior staff offsite meetings. Provided administrative support to social networking initiatives and responsible for updating company press site and posting press releases. Collected, reported and maintained all legal documents for monthly contests and sweepstakes; preparing paperwork, contacting winners, purchasing prizes, distributing prizes and monitoring budget. Attended and recorded senior staff and company meetings. Prepared expense reports, participated in key word clean up, proofed email blasts and maintained documentation. Key Achievements:

Successfully coordinated and hosted numerous trade shows and events, booking venues, traveling to show sites, booth set-up/break-down, sales staff selection and accommodations, preparing sales collateral or presentations, booth schedules, vendor negotiations, budgeting through execution.

Gained extensive understanding of publisher ad-serving systems, including Google Ad Words (DART).

Provided direct support developing marketing plans and initiatives as well as initiative launches and continued ongoing campaign awareness by publicizing, supporting and executing marketing campaigns and Public Relations events.

Rusnak Auto Group / PRM Corporation - Pasadena, CA MARKETING, ADVERTISING & PR EXECUTIVE ASSISTANT, 2/2000 to 10/2007

Dedicated to in-house advertising, marketing and public relations team, providing all aspects of administrative support to the Vice President of Marketing, Advertising and Public Relations while supporting the CEO as needed. Active participant in all production of print, broadcast, external and Internet-based advertising and all marketing initiatives. Researched ad copy, scheduled ad rotation, ensured legal compliance, and proofread all copy. Projected expenses and assisted preparing proposed budgets; calculated Profit & Loss reports. Liaised with media, external agency partners, franchise directors, advertising agencies and dealer associations. Prepared monthly reports and weekly call tracking reports for 12 franchises and 3 entities. Generated legal mailing lists to demographically targeted audiences, co-hosting public relations events, promotional events and charitable functions.

Key Achievements:

Instrumental in establishing and managing standardized advertising deadline schedule, significantly improving planning and execution efficiency.

Achieved 15% reduction in Yellow Pages advertising via extensive demographic research and analysis. Saved $40,000 over one year through implementation of aggressive call-tracking source.

Provided leadership and support for fundraising and promotional events that benefited 20+ nonprofit organizations.

Repeatedly selected for promotion to increasingly responsible positions, from relief receptionist and cashier to full-time receptionist, supervisor, and executive assistant role.

EDUCATION AND CREDENTIALS

Coursework completed toward Bachelor of Liberal Studies in Marketing, Communications & Administration Pasadena City College - Pasadena, CA

TECHNOLOGY

Software: Word, Excel, Power Point, Outlook, Publisher, Adobe Acrobat Professional, Illustrator

Platforms: Windows, Share Point, CRM, Mac, SLAR, UNIX; basic HTML

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