Manager Management
Resume:
Vera Anderson
Email: abqfsp@r.postjobfree.com
Address: **** **** ******
City: Livermore
State: CA
Zip: 94551
Country: USA
Phone: 408-***-****
Skill Level: Management
Salary Range: $135,000
Willing to Relocate
Primary Skills/Experience:
See Resume
Educational Background:
See Resume
Job History / Details:
Vera Anderson
1264 Pine Street, Livermore, CA 94551
abqfsp@r.postjobfree.com
EXECUTIVE SUMMARY
Promotions Manager * Content Producer * Writer & Editor * Brand Strategist
* Creative, collaborative and national award-winning content producer and media brand strategist with nearly 20 years` experience delivering compelling, quality programming to a wide variety of audiences.
* Esteemed as a compassionate and understanding manager; able to both motivate teams to exceptional achievement and maintain cohesiveness through adversity.
* Excel at leading high-performing teams to groundbreaking news and feature stories that captivate audiences.
* Versatile and resourceful media professional; able to deliver superior results regardless of budget restrictions or breadth of an assignment.
* Specialize in creating highly successful station campaigns and ability to juggle multiple projects simultaneously, often under stringent deadline pressure.
* Commended for strategic excellence in targeting the best ways to approach a project. Aptitude for accurately assessing a product`s strengths and weaknesses and marketing accordingly.
* Thrive in a creative environment; enjoy contributing to an upbeat team setting that is professional, productive and fun.
* Impeccable written and verbal communication skills.
CORE PROFICIENCIES
* Promotions Management
* Brand Awareness/Direction
* Creative Direction
* Writing and Editing
* Media Planning
* Television/Media Production
* Image Campaigning/Presentations
* Training & Mentoring
* Team Leadership
* Budgeting/Cost Controls
PROFESSIONAL EXPERIENCE
NBC Bay Area/KNTV, San Francisco, CA September 2003 to Present
Promotions Manager/Senior Content Producer July 2005 to Present
* Promoted to a management role overseeing off-air, online and print promotions. Role encompasses media planning, budgeting and establishing timetables for radio, cable and digital campaigns and presentations.
* Conceived and then launched a nationally-recognized segment, -Bay Area Proud,- which features issues and individuals who have made a mark on the area`s culture or history.
* Achieved the highest ratings in the Owned and Operated NBC Station group in 2012; acknowledged for efforts in promoting the 5 p.m. and 11 p.m. newscasts.
* Produced promotions for -Today in the Bay,- which subsequently experienced the highest growth rate of the station`s various shows.
* Earned multiple performance awards throughout tenure. Have been awarded a combined nine Telly, Addy and Promax Gold North America awards; also nominated for eight Emmys. Have also been nominated for several additional national and local honors for segments produced while with the station.
Senior Promotions Producer September 2003 to July 2005
* Reputation of excellence with promotions and leadership prompted an invitation from this NBC affiliate to conceive, write and produce off-channel and on-air marketing and brand awareness spots.
* Nominated for multiple Emmy Awards for successes as a writer and producer.
Anderson Entertainment, LLC, New York, NY November 2002 to July 2003
Freelance Writer/Producer
* Wrote and produced segments for ABC`s popular morning news/lifestyle show, -The View.-
* Reputation as a talented producer led to opportunity to write and produce topicals and series spots for WNBC`s -Today in New York- and News Channel 4 programs.
WNYW Fox Television, New York, NY February 1995 to June 2002
Senior Writer/Producer January 1997 to June 2002
* Exceptional performance in earlier roles led to high-profile opportunity to write and produce various WNYW-Fox television shows.
* Produced daily topicals for -Good Day New York,- -The Ten O`clock News,- and -Early Fringe Late Night.-
* Through tenure, successfully surpassed -Good Morning America- in ratings for -Good Day New York.-
* Created effective image campaigns for the morning show, and planned/produced radio and cable buys.
Promotions Coordinator September 1996 to January 1997
* Promoted to challenging new position, scheduling on-air promotions for prime, sports, syndicated and local news programming
Traffic Coordinator September 1995 to September 1996
EARLY CAREER EXPERIENCE
* Def Jam Recording Group, Inc. - Assistant to Director of Publicity - Planned and coordinated artist interviews, proofread biographies, and assisted publicity staff with press events.
* WABC TV -Views- - Intern - Assisted in field production and transcription for show hosted by Ros Abrams.
* Forty Acres and a Mule Filmworks - Worked with Long Island University and Forty Acres staff to organize an ongoing Institute-Seminar Series held on campus. Later invited to assist Forty Acres with scheduling and facilitation needs on production of -Clockers- and -Girl Six- motion pictures.
EDUCATION
Master of Management (2012)
University of Phoenix, San Jose, CA
Bachelor of Arts, Media Arts, Cum laude graduate
Long Island University, Brooklyn, NY
PROFESSIONAL AFFILIATIONS
National Association of Black Journalists, Promax Group, ALCF Global Ministry
TECHNICAL PROFICIENCIES
Avid, Microsoft Excel, Photoshop, Enterprise, Microsoft Word, Wide Orbit
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