Meaghan OBrien
Email: abqcv9@r.postjobfree.com
Address: *** ****** **** **
City: Encintas
State: CA
Zip: 92024
Country: USA
Phone: 858-***-****
Skill Level: Management
Salary Range: $65,000
Primary Skills/Experience:
See Resume
Educational Background:
See Resume
Job History / Details:
Profile
I`m a -bigger than the box- thinker, an excellent communicator, passionate, organized and extremely ethical.
Experience
Owner, Studio Lupeet Showroom San Diego, CA 4/12 - 1/13
Sales representative for upscale women`s clothing and accessory brands. Specialized in new territory launches.
Grew client base through trade shows, road sales & direct cold calls
Compiled data base of over 1700 specialty boutiques
100K in new business within 6 months of start up
Attended trade shows: LA Market, CALA San Fran & Denver, Miami Swim Week / Salon Allure, Swim Collective
Utilized email, direct mail and social media marketing to gain buyers interest
Engaged buyers with creative sales techniques such as new customer incentive programs and specialty print materials. Tailored recommendations based on unique needs and boutique styles
Collaborated with new brands on product placement, pricing, design edits, trade shows, marketing and building brand awareness
National Sales and Marketing Director, Violet Love / Rebecca Michaels Los Angeles, CA 7/10 - 2/12
Managed sales and marketing division of women's clothing and accessory company.
Managed company`s website. Wrote product descriptions, contributed to content building with weekly blog posts, implemented best SEO practices
Managed $200-500/month in Google Ad Words campaigns making all necessary adjustments to maximize results
Reported Google Analytics monthly to CEO via spreadsheets containing all pertinent metrics
Created & managed Facebook fan page - Contests and partnerships on local and national levels.
Increased online retail sales by 20%
Worked directly with web developers and graphic artists for 2 new website launches
Worked directly with CEO on separation of accessory and clothing divisions to create new clothing brand. Logo design, brand awareness, product placement, customer retention strategies on wholesale and retail levels.
Implemented Brand Ambassador program - Hired 15 ambassadors across country resulting in grass roots marketing that created $5K in revenue in first 3 months of inception
Assisted with clothing design and production
Coordinated and worked over 15 trade shows and cash & carry events
Maintained and grew client base of over 800 US & International accounts
Converted 40% of internal sales inquiries and contributed to 35% revenue increase 2010 to 2011
Opened over 20 local Southern California accounts
Designed, built, marketed and managed San Diego based retail outlet store that contributed approx $1000 in additional monthly profit
Promoted and received pay raises at months 3 and 15 of employment
Account Manager, Reach Local San Diego, CA 3/10 - 7/10
Responsible for cold calling regional business to sell Search Advertising, Web Marketing, Web Design, Display Advertising and Remarketing.
VP of Marketing, Discover Home Network Ocean City, MD 8/09 - 12/09
Built and grew clientele for start-up website EasternShoreHousing.com from 0 to 15 paid advertisers in 4 months totaling $120K in revenue. Conceived, developed and implemented all sales and marketing materials and processes for ESH.com
Company relocated to San Francisco Dec 2009
Account Executive, Yellow Book USA (Hibu) Salisbury, MD & San Diego, CA 4/04 - 8/09
Responsible for linking buyers and sellers utilizing Yellow Page print ads, YellowBook.com and WebReach (Google and Yahoo PPC campaigns).
Targeted, captured and developed two new markets from $0 to $10M in annual sales in under two years.
Exceeded established quotas through excellent networking abilities resulting in 2006 President`s Achievement Award given to top 5% of sales force nationwide.
Outperformed other sales representatives in overall percentage to objective, new dollar objective and new business objectives by an average of 127%
Management Assistant, Enterprise Rent-A-Car Baltimore, MD 11/01 - 9/03
Promoted through three varied environments specializing in city-wide corporate, retail and insurance rentals, fast paced international airport business rentals and -on-demand- local car dealership / service center rentals
Education
Bachelor of Science, Salisbury University Business/Marketing Salisbury, MD Overall GPA 3.4
Skills
Microsoft Word, Excel, Power Point. Mac Pages, Numbers, Keynote. Photoshop. Advanced Social Media Skills. Google Analytics, Google Ad Words PPC, SEO best practices. Word Press. Blastramp.com, MailChimp.com, SalesForce.com, ShowroomExchange.com.
Referrals
Brandon Flynn - Regional Marketing Manager - YellowBook (Hibu) - Washington D.C. 240-***-**** abqcv9@r.postjobfree.com
Aaron Brodsky - Director of Sales Enablement - YellowBook (Hibu) - Baltimore, MD 610-***-**** abqcv9@r.postjobfree.com
Cindy Cruz - Executive Director - Leaping Lotus - Solana Beach, CA 858-***-**** abqcv9@r.postjobfree.com
Belinda Kazanci - Owner / Designer - Bel Kazan - Los Angeles, CA 213-***-**** abqcv9@r.postjobfree.com