STEPHANIE A. BAI
*** ******** *****, ****** ** **612
760-***-**** *************@*****.***
EDUCATION
UNIVERSITY OF CALIFORNIA, IRVINE Graduate, Dec 2012
Bachelor of Arts in Business Administration – Marketing Emphasis
MARKETING & ADVERTISING EXPERIENCE
SERENITY EVENTS, ORANGE COUNTY/LOS ANGELES, CALIF. June 2011 - Present
Wedding Coordinator Associate
Design and set-up visually appealing events to ensure a romantic and dynamic setting
Coordinated with other wedding vendors prior to event, and day-of to execute event smoothly
Created timelines and checklists for clients, vendors, and team members
NEW UNIVERSITY NEWSPAPER, IRVINE, CALIF. March 2010 – March 2013
Lead Advertising Representative
Direct an advertising team of seven students and develop effective marketing strategies for local/national
advertisers
Negotiate advertising contracts tailored to client’s marketing needs and budgets
Contribute to the success of UCI student newspaper through sponsorships and new advertisers
Met and exceeded sales goals by 25 percent each quarter, ranked highest seller for eight consecutive
quarters
Strategize and coordinate marketing events at the university targeting the student body
STATE FARM INSURANCE, CYPRESS, CALIF. June 2012 – Sept. 2012
College Intern
Researched and created marketing strategies to improve agent’s sales
Developed a three-step strategy to strengthen diversity within the corporation
Planned and coordinated a nonprofit event to promote safe teen driving
Trained agents and team members on Facebook using Hearsay 360 social sales and marketing software
THE WEDDING PANTRY, TUSTIN, CALIF. Feb. 2011 – Oct. 2011
Sales and Marketing Intern, Wedding Assistant
Collaborated with the team to elevate company awareness among wedding business community
Coordinated advertising partnerships with various wedding vendors
Assisted wedding planner with pre- and day-of event coordination
Managed the retail storefront and provided customers service
AMBIOPHARM, INC., AUGUSTA, S.C. Dec. 2007 – Sept. 2010
Accounting Intern
Researched companies to determine if it is a potential target for Ambiopharm’s products
Designed marketing flyers and posters promoting Ambiopharm at regional and international trade shows
Performed daily accounting duties including accounts payable, invoicing and recording of day-to-day
financial activity using QuickBooks
HOLLISTER, CO., CARLSBAD, CALIF. Nov. 2007 – Aug. 2010
Sales Associate
Assisted in store floorplan design to accommodate new season fashion and highlight fashion trends
Provided sales assistance and purchasing advice to customers
PROFESIONAL SKILLS
Proficient in Microsoft Office suite, Adobe Photoshop CS3 and Lightroom, 88WPM
Skilled in managing social media platforms (Facebook, Twitter, Yelp, YouTube, etc.)
Conversational in Mandarin Chinese