Sales Customer Service

MARIO CRUZ

**** **** *** ****

Apartment ***

Katy, TX 77494

Mobile: 787-***-****

*****.***@*****.***

SALES MANAGER

. Top-ranked professional with twenty-year record of success within the

industrial & international market.

. Strong business development skill proved through continual sales grows

awards, membership in Presidential Sales Club.

. Quota-surpassing sales representative with a history of exceeding

employer expectations across diverse industries.

. Tenacious negotiator and closer; adept in conveying the benefits of

products/services and generating customer interest. Quickly learn,

master and sell new product offerings.

. Adept at building a strong bond with each prospect and customer - from

lead generation to close beyond - through consultative, solution-based

approach.

EXPERIENCE

Sales Vice President

7/1999 - 2/2012, Crusant Industrial, Barceloneta, PR

Recruited to start up business as industrial distributor to service six

different markets, pharmaceutical, chemical, petrochemical, power, food and

beverage and general manufacturing. Create outside sale team and management

five retail stores. Have full P/L responsibility plus recruiting,

inventory, purchasing and other operational issues. Maximizing revenues

through aggressive networking, cold calling and consultative sales.

Fostered strong customer relationships throughout territory; produce weekly

reports documenting sales activities; and kept abreast of trends,

competitive products and industry developments.

Selected Contributions:

. Started company in 1999 with $75K in sales and increase to over $3M in

2005.

. Create a sales team and a customer service structure to support the

continue sales grow.

. Continue to exceed sales objectives, outperforming quota by an average

of 20% throughout twelve-year tenure.

. Conducted customer monthly training seminars for new and active

products, which increase company growth, despite a sluggish economy.

. Technical support and field application engineer for all company

lines.

Regional Sales Manager

8/1991 - 6/1999, Flowserve Corporation, Irving, TX

Created new business and re-captured lost business for one major worldwide

manufacturer of Pumps, Seals and Valve. Analyzed major target accounts and

new market opportunities to increase penetration and market share.

Performed opportunity assessment and developed strategic plans bases on

market analysis. Developed the Caribbean Region and some areas of Latin

America from PR office. The main markets covered were petrochemical,

pharmaceutical, food and beverage and power generation.

Selected Contributions:

. Exceeded sales goal from $325K to a $3 million in a 24-months period.

. Achieved gross margin greater that 150%, from the objectives for three

consecutive years.

. Got "Sole Sources" alliance contract with majors customers like Shell

Oil, Abbott Pharmaceutical, Merck Sharp & Dohme, and Pharmacia UpJohn.

. Developed and implemented multiple Latin America market channels,

including new distribution channel. Build and maintain key alliances

with distributors and field sales team.

. Boosted net profits 50% with the first years of tenure, capturing the

Exceptional Achievement Award.

. Developed a Regional Training and Service Center and work as office

field application engineering.

EDUCATION

University of Puerto Rico, Mayaguez, PR

. Bachelor of Science in Electrical Engineering

Interamerican University of Puerto Rico, Cupey, PR

. Graduated School

. Credits in MBA Finance

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