Julie Lizotte

Email: abprgm@r.postjobfree.com

Address:

City: Mattapoisett

State: MA

Zip: 02739

Country: USA

Phone: 508-***-****

Skill Level: Any

Salary Range:

Primary Skills/Experience:

Marketing Communications/Management professional with extensive experience in marketing, strategic planning, grant writing and operational analysis.

Educational Background:

High School Dipolma from Simmons College, Boston MA 1/2001 to 1/2001 (Communications Management/Business)

High School Dipolma from Simmons College, Boston MA 1/2001 to 12/2012

High School Dipolma from National Incident Management Services, Boston MA 1/2001 to 12/2012

Job History / Details:

Executive Profile

Marketing Communications/Management professional with extensive experience in marketing, strategic planning, grant writing and operational analysis.

Skill Highlights

Creates Effective Marketing Plans to meet Business Objectives

Develops Collateral Materials

Excellent Writing Skills for Print, Broadcast and Digital Media

Astute in Assessment of Market Demographics and Utilization

Skilled in Media/Public Relations

Business Development and Operational Management

Staff Development and Personal Mentoring

Performance Improvement Initiatives

Develops and Manages Philanthropy Campaigns

Effective Change Implementation

Community Health/Wellness Organizing/Programming

Project Management Skills

Team Builder/Team Player

Customer Satisfaction Driven/Solution Oriented

Core Accomplishments

Conducted a comprehensive communications audit to re-brand community hospital and its community image.

Developed comprehensive marketing plans for hospital and ancillary service lines and physician/hospital owned practices.

Assisted hospital fiscal department and strategic planning with analysis of health care trends, demographics, community need assessments and prepared reports as necessary.

Researched and prepared grant applications to fund programs and services. Successful grants helped purchase hospital capital equipment for imaging and critical care units.

Prepared materials for CEO and leadership team, including speeches, remarks and weekly employee communications. Coached senior leadership on media interactions and secured editorial opportunities to promote new services. Garnered regional and national media interest.

Responsible for crisis and transitional communications planning and implementation.

Responsible for Attorney General's Community Benefits Program assessment and inventorying, monitoring and reporting.

Assisted in the comprehensive redesign of Hospital's website, including preparation of RFP.

Assisted medical staff with marketing and implemented co-branding campaigns to improve utilization. Developed e-newsletter from Chief of Medical Staff.

Directed placement of National and Regional television network coverage. Achieved 99 percentage media placement rating.

Part of Leadership team to improve Patient Satisfaction- including pride campaign, launching of Patient and Family Council, and patient visiting program.

Responsible for philanthropy efforts including major gift solicitation, annual and capital campaigns, special events and deferred giving program. Increased annual giving 18 percentage in first year.

Developed policies for largest substance abuse/behavioral health provider in the Southcoast region including corporate compliance, ethical marketing, communications and media relations. Participated on its Ethics Committee and presented training to its members.

Researched and prepared grant requests to potential grant makers, including Mass Dept of Public Health for funding. Successful funding for several programs worth more than $5 million.

As Privacy Officer of a large home health agency, was responsible for the development, implementation and compliance of all matters related the Health Insurance Portability and Accountability Act (HIPAA). Created handbook for managers and collaborated with IT Department on security regulations.

Collaborated with professional consultant on an agency-wide culture initiative and employee satisfaction survey. Participated on task forces focused on consensus building and adoption of key culture elements.

As a senior manager, successfully assisted the organization through a merger, acquisitions of smaller agencies and the launching of new technologies and significant industry changes.

Professional Experience

January 2004 to Current

Strategic Communication Solutions Mattapoisett, MA

Principle/Consultant

Provide comprehensive marketing and communications planning, demographic analysis, feasibility assessments and business planning; in-depth management assessment and implementation of policies and procedures to improve operations, revenue stream and enhance team building skills.

12/1/2012 12:00:00 AM

Prior to 1992- Held post-college positions in related fields with increasing levels of responsibility at places including Cape Cod Hospital and Cape Cod Symphony.

August 2008 to September 2010

Morton Hospital and Medical Center Taunton, MA

Director of Public Affairs, Marketing and Philanthropy

A 153-bed acute care community hospital located on Southcentral MA

July 2006 to August 2008

Southeast Regional Network/High Point Treatment Center New Bedford, MA

Director of Marketing and Development

The Largest Behavioral Health and Addiction Treatment Center in Southeastern MA

May 1995 to January 2004

Visiting Nurse Association of Southeaster MA, Fall River, MA Fall River, MA

Vice President of Community Affairs/Privacy Officer

Large VNA providing Services in Two States and 44 Communities

Education

Simmons College Boston, Massachusetts

Master of Science Communications Management

Simmons College Boston, MA

Bachelor of Science Communications and Publishing

National Incident Management Services New Bedford, MA

Trained and Certified Crisis and Emergency Management and Preparedness

Affiliations

Past Vice Chairperson and Member of Executive and Finance Committees- Bristol Elder Services

Past Member, DPH's Community Health Network Area #24, Health and Wellness Committee Chair

Past Member Greater Taunton Health and Human Services Coalition

Host and Moderator of Community Education Forums on Lyme Disease, '03,'02,'01,'00

Faculty- AHA Society for HSMD National Conference, 2001

Past Board Member, Southcoast Division of the American Heart Assoc

Past Chair, Vice Chair, Secretary of Mass DPH, Community Health Network Area #27

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