Customer Service Sales

Carrie Roberts

Email: *********@********.***

Address: ***** *. ***** **.

City: Parker

State: CO

Zip: 80134

Country: USA

Phone: 303-***-****

Skill Level: Director

Salary Range: $55,000

Primary Skills/Experience:

See Resume

Educational Background:

See Resume

Job History / Details:

CARRIE ROBERTS

17054 E. Wiley Pl.* Parker, Colorado 80134 * 303-***-**** * *********@********.***

MARKETING AND BUSINESS DEVELOPMENT SPECIALIST

An award-winning Business and Marketing Professional with extensive experience in managing and leading multiple projects simultaneously. Possesses a passion for creating solutions along with strong business acumen and the ability to make good judgments and quick decisions. Executive -big picture- mentality, understanding how the moving parts of a company work together to make it successful. Exceptionally well organized and detail-oriented with a verifiable record of achievement that demonstrates a strong initiative to enhance organizational profits, increase visibility, and exceed goals and objectives.

Areas of Expertise:

* Marketing/Sales Plans * Team Building/Leadership * Revenue Generation

* Joint Ventures & Partnerships * Account and Project Management * Business Development

* Relationship Development * Innovation & Implementation * Research & Analysis

* Strategic & Business Planning * Written Communications * Budget Management

AWARDS & ACCOMPLISHMENTS

* Certified Senior Advisor certification with top score in class, December 2011

* -Better Your Best- Business/Marketing Contest Finalist by Piranha Marketing, Inc.,2007

* -Better Your Best- Contest Finalist, Winner of Essay section, Piranha Marketing, Inc., 2005

* Voted -Best of the Best- in Carpet Cleaning by Douglas County residents, 2004

* Voted -Best Carpet Cleaning Company in Southern Colorado- by clients on EthicalServices.com, 2004

* Awarded -Partner of the Year- by the Parker Task Force Food Bank, 2006

* Premium Plus Member through Ethical Services with more than 230 positive client feedback reviews, 2007

PROFESSIONAL EXPERIENCE

UNIVERSAL SENIOR LIVING, LLC., Parker, CO 2010 - Present

Marketing Director / Co-Founder

UniversalSeniorLiving.com is a nationwide website dedicated to helping seniors and their families effectively navigate the challenges associated with aging by providing them with an easy to navigate comprehensive source of information. Also supported vendors by providing marketing support and consulting services to senior service providers giving them added visibility and helping them effectively grow their businesses and the bottom line

* Developed in-depth understanding and knowledge of the senior care industry to include a wide range of services including community based services, home care, assisted living care, hospice and palliative care and other housing options as well as understanding the legal, financial, and medical issues facing seniors and their families today

* Conducted competitive analysis and research of various market segments and verticals, evaluated and analyzed industry trends and growth, developed and implement a strategic plan consisting of 30 day, 90 day and 12 month goals, coordinate resources for design and development of website project, architected content-rich Drupal CMS site, developed content strategy, communicate with team/individuals, monitored progress, oversaw deployment, provided administrative support to automate almost all of the processes thereafter

* Utilized LinkedIn, Facebook, Twitter and other social media and email marketing strategies to drive traffic and conversion to our site which resulted in over 900 sign ups for membership in 5 month time frame with no cost to the company

* Increased site traffic 417.32% from November 2011 to May 2012 through purely organic means. Used Google Analytics to evaluate statistics of traffic patterns as well as utilize AdWords &AdSense to capitalize on findings

* Created and marketed a proprietary digital checklist product aimed at helping seniors and their families with no overhead costs and no fulfillment costs to the company

* Developed local and national online presence for senior service business clients by building or enhancing current website along with creating and optimizing local search methods like the creation of Google Place pages

* Created numerous RFP`s to send out to potential suppliers for various needs for the site. Evaluated incoming proposals, made valuations and hired best candidates for specified projects

* Wrote numerous original articles and press releases on various senior related topics as well as managed a team of 3 content writers producing 5-10 original articles per week. I copy edited all text for style and usability

THE MORPH GROUP, Parker, CO 2008 - Present

Owner / Marketing & Business Development Consultant

Business and Marketing Consulting including business planning, business development, marketing, sales, website development and maintenance, social media marketing, and relationship marketing for clientele.

* Established data driven metrics to help clients develop revenue generating marketing plans.

* Developed online presence for clients by building or enhancing current website along with combining other social media outlets like LinkedIn, Facebook, Twitter, and Wordpress Blog.

* Created relationship-marketing materials including consumer guides and video testimonials for clients.

* Performed Marketing Audits and proposal writing to gather information about clients, established their DOS platform (Dangers, Opportunities, Strengths), and built a customized marketing plan to meet their needs.

DC CARPET CLEANING, INC., Franktown, CO 2003 - 2008

Owner / President

Launched the start-up and product development of a multi-surface cleaning company, developed sales reports and marketing materials, supervised staff, and scheduled appointments.

* Identified potential business opportunities through networking, joint ventures, referral programs, and building relationships with clients and community groups resulting in significant revenue growth.

* Wrote proposals, submitted bids, and closed 93% of sales (with job averages 35% higher than industry standards), and increased a client base from 0 to 941 in 5 years.

* Managed sales cycle process from consultation to closing, including developing pricing structures & negotiations.

* Developed a marketing plan including a monthly newsletter, mailing, print advertising, joint ventures, voice data broadcasts, and email campaigns resulting in increased sales of 30% over the previous year.

* Created client retention and referral programs accounting for 82% of total business, and led a QA program with 98% positive feedback.

C-TECH INDUSTRIES, Englewood, CO 1999 - 2003

Customer Service Manager - Marketing & Sales Division

* Managed a team of customer service representatives, supervised order entry and fulfillment operations, and served as an assistant to 4 Regional Sales Managers.

* Provided assistance in the development, monitoring, and tracking of a national marketing campaign as well as designing, copywriting, editing, and distributing the marketing materials.

* Created lead procurement and follow-up reports, including the preparation of budgets and estimates for marketing costs for campaign development.

* Collaborated with and coordinated activity between purchasing, technical services, and national/international distributors resulting in higher profitability through teamwork and cross-functional teams.

ARAPAHOE COUNTY SHERIFFS DEPARTMENT, CDOC, Englewood/Canon City, CO 1997 - 1999

Deputy Sheriff / Corrections Officer (Detention)

* Ensured the safety and security of the facility and staff, supervised inmates, and managed people and personal belongings.

* Diffused heated situations through effective communication with peers and inmates while assisting with crisis intervention including suicide watches, medical emergencies, and the use of restraint systems.

* Managed booking, control center, cell house, and medical infirmary operations.

* Provided assistance with medical transports, video surveillance, team operation logistics, visitation, inmate counts, and inmate lock-downs.

EDUCATION & CERTIFICATIONS

COLORADO STATE UNIVERSITY, Bachelor of Arts Degree in Sociology, 1992-1996

Additional Certificate and Emphasis in Criminal Justice and Law

SOCIETY OF CERTIFIED SENIOR ADVISORS, Certified Senior Advisor Certificate, 2011

INSTITUTE OF INSPECTION CLEANING AND RESTORATION CERTIFICATION (IICRC) 2006

BANE-CLENE INSTITUTE CERTIFICATION 2003

Contact this candidate