Marketing Development
Resume:
Jon Slesnick
Email: *********@********.***
Address: **** *********** **** **, **** D
City: Canton
State: OH
Zip: 44718
Country: USA
Phone: 330-***-****
Skill Level: Management
Salary Range: $55,000
Primary Skills/Experience:
Global Sourcing Product Development Market Intelligence Cost Negotiation Competitive Intelligence
Educational Background:
Masters Degree, MBA - Marketing
Walsh University, 01/2012 - 01/2014
Canton, OH
Not Selected,, Not Selected
Job History / Details:
Jonathan D. Slesnick
Canton, OH 44718
*********@********.***
www.linkedin.com/in/jonslesnick
PRODUCT DEVELOPMENT & MARKET ANALYSIS
Innovative, strategic thinker with demonstrated success in
product development, market analysis, and process improvement.
Proven team leader well skilled in building and managing
Cross-functional team relationships to efficiently bring ideas
to market from conception to finished product. Career highlighted
by 11 years of in-depth experience in:
* Global Sourcing
* Product Development
* Vendor / Supplier Relations
* Strategic Thinking
* Production Scheduling
* Competitive Intelligence
* Negotiating
* Market Analysis
* Merchandising
* Brand Management
* Tactical Planning
* Trend Analysis
PROFESSIONAL EXPERIENCE
Diebold, Inc., Canton, OH
2012
Market Intelligence Specialist
Supported Market Intelligence Services in the areas of
competitive intelligence gathering, reporting, and market
analysis through market research and competitive strategies to
support corporate marketing efforts. Provided strategic,
tactical, and actionable recommendations to corporate management
that enabled ability to create decisive direction to increase
sales and improve company win rate.
* Identified key competitor acquisitions and acted immediately to
develop sales strategies based on competitive intelligence
gathered that increased win rates by 30%.
* Provided market research of various industries including
competitive landscape, market sizing, and SWOT analysis for
Annual Strategic Plan.
* Developed market and competitive database bringing together all
division within the company to share intelligence previously
unreported that enabled decisive strategic direction.
* Attended industry trade shows to collect competitive and market
intelligence through various competitive strategies and
techniques.
Slesnick Iron & Metal, Canton, OH
2010 - 2012
Corporate Strategy / Marketing Manager
Developed a corporate marketing strategy that identified key
markets for business growth.
* Improved promotional marketing efforts by 75% through analysis
process refinement and return data analysis.
* Designed new company website employing skills in Adobe
Illustrator and executed it through web development team.
* Reduced spend on monthly customer mailer by 50%, reviewed
customer database, refocusing on key individual accounts, and
narrowed scope of marketing approach by using internet, email,
and reducing more costly direct mail method.
Abercrombie & Fitch, Columbus, OH
2001 - 2010
Lead Coordinator / Sourcing
2008 - 2010
Managed a team of four people responsible for marketing across
five brands, applying advanced knowledge of Design,
Merchandising, Sourcing, and Vendor functions. Worked with
various departments throughout organization, overseeing lifetime
of product from concept to in-store delivery, ensuring time and
action plans were met.
* Negotiated marketing costs as a result of comprehensive
industry knowledge, leading to cost savings of hundreds of
thousands of dollars.
* Traveled frequently overseas, working with vendors at their
factories to increase output efficiencies and ensured exact
marketing techniques were executed properly for Design and QA
approval.
* Created and managed WIP reports for all female brands to ensure
all deadlines were met throughout various stages of development
process culminating in on-time store delivery.
Marketing Specialist
2001 - 2008
Worked closely with designers, merchants, and in-house print and
embroidery facility; created innovative new designs and marketing
techniques. Communicated designers` and graphic designers`
artwork and inspirations to vendors` print and embroidery
facilities, translated design criteria to ensure that end product
met design team`s expectations.
* Advised vendors on procedures incorporated into production
techniques that increased efficiency and reduced marketing costs
by 40%.
* Lead contact in overseeing the development of all marketing for
ANF`s new store, Ruehl, taking several trips to Asia to ensure
all marketing met design standards in time for inaugural store
opening.
* Oversaw development as member of three-person team to build the
first ever apparel in-house market research and development
facility in order to create new marketing techniques never before
seen in the industry.
* Participated in all brands weekly marketing meetings to provide
insight into new trends and gave technical input to design teams
for vendor execution.
EDUCATION
Master of Business Administration (MBA), 2013
Walsh University, North Canton, OH
Bachelor of Arts (BA) in English, 2002
The Ohio State University, Columbus, OH
TRAINING
-Intelligence Sources & Collection Techniques,-
Fuld-Gilad Herring Academy of Competitive Intelligence
2012 SCIP Annual Conference
PROFESSIONAL AFFILIATIONS
SCIP (Strategic and Competitive Intelligence Professionals)
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