dc creative.biz david carnegie
EXPERIENCE
ARS Advertising / St. Joseph, MI
Creative Director - Video, Photography and New Media 2.10-present
Create marketing materials for the Whirlpool Corporation and its product lines including Amana,
Maytag, Whirlpool, Kenmore and Gladiator storage systems. Director/Producer of videos, set design,
photography, web, social media and B-to-B marketing materials. Member of 5-person presentation
team that pitched and won the United Federal Credit Union account.
RADIX Communications / St. Joseph, MI
Sr. Art Director 6.09-2.10
Built advertising materials for Whirlpool s Jenn-Air and Kitchen Aid product lines. Developed video
web content, print ads, B-to-B marketing literature, in-store promotion and trade show events.
DC CREATIVE, LLC
Creative Consulting 2.07-Present
Develop advertising materials in all mediums, including broadcast/video, websites, web banners,
print, direct mail, POP and special events. Clients include a collection of auto dealers, luxury linen
company and premium residential/commercial builder.
JWT / DETROIT
VP/Creative Director 3.03-2.07
On the Ford account, we implemented branding strategies for 54 regional Ford Dealer committees.
Managed a team of 25 writers and art directors. Supervised the production for TV, web marketing,
radio, print and POP for dealers across the country. Developed and made creative presentations
to clients at all levels of the Ford Motor Company.
VSA PARTNERS / CHICAGO
VP/Creative Director 4-10.02
Supervised the development and production of the Harley-Davidson Motorcycle Parts & Accessories
catalog and corporate promotional literature. Developed the advertising materials for in-store displays,
H-D annual report and holiday print supplements.
BBDO / DETROIT
VP/Associate Creative Director / Sr. Art Director 87-02
Shared responsibility for creative development, client presentations and production on the national
Dodge account. Our team pushed the boundaries of Dodge car and truck advertising, creating
the first CG national 60-second brand spot that went on to win Telly, Addy and Clio awards.
EDUCATION
COLORADO INSTITUTE of ART
Commercial Art Degree
Denver, Colorado
website: dccreative.biz email: abpr12@r.postjobfree.com mobile: 248-***-****