David Scherer
Email: ********@**-*******.***
Address:
City: Kirkland
State: WA
Zip: 98033
Country: USA
Phone: 909-***-****
Skill Level: Any
Salary Range:
Primary Skills/Experience:
Motivated marketing and small business entrepreneur with positive results oriented record. Strong organizational, sales, computer, social media, and communications skills. Ability to build value through identification of market trends. Enthusiastic multi-task team player with experience in start-up, non-profit, retail, customer service, education, office management, and social media sales.
Educational Background:
High School Dipolma from University of Redlands, Redlands CA 1/2001 to 5/2006 (History)
Job History / Details:
Career Focus
Motivated marketing and small business entrepreneur with positive results oriented record. Strong organizational, sales, computer, social media, and communications skills. Ability to build value through identification of market trends. Enthusiastic multi-task team player with experience in start-up, non-profit, retail, customer service, education, office management, and social media sales.
Summary of Skills
Project management
Marketing materials development
Product management
Social media marketing
Internet marketing
Client acquisition
Trade show management
Industry research
Staff management
Interventional Instructor
Gallery Manager
Cold calling
Customer Service
Domestic and International sales experience
Accomplishments
Branding
Designed and executed branding plan for Miramar Longboards.
Conducted studies to create messaging strategy.
Product Roll-Out
Responsible for marketing for product launch including public relations, direct mail pieces, trade shows, sales training and e-mail campaign.
Market Research
Defined industry segments and identified opportunities in domestic and international markets.
SEO/SEM Strategies
Increased website traffic daily views through effective meta-tagging, blogging and search engine submissions.
Professional Experience
June 2006 to November 2012
Miramar Longboards Inc. Pomona, California
Co-Founder, CEO, President, and Brand Director
Created and executed marketing/PR campaigns, including new product introductions and existing product development.Planned and executed special events for trade shows that established product recognition. Created solutions in the areas of inventory, sales reporting, distribution and product upgrades that led to system improvements and streamlined processes.Worked closely with company executives to identify new business opportunities and routinely participated in the sales process.Managed projects and served as primary liaison between client and multiple internal groups to ensure clarity of goals and quality and adherence to deadlines.Communicated with customers, employees and other individuals to answer questions and explain information.
July 2008 to September 2012
Millard Sheets Center for the Arts Pomona, California
Executive Assistant
Work three months each summer Assisting the Design/Construction Supervisor recruiting staff, handling personnel, and constructing installations coinciding with the overall theme of specific exhibitions. Create Quick Response additions to the exhibit and create the copy and film the QRs for multiple applications. Consult with the "Story Teller" regarding ways to educate and entertain students on school field trips as well as the general public. Maintain the Gallery during the Los Angeles County Fair along with the Supervisor. Help create time lines to meet deadlines.
May 2005 to May 2009
Claremont Unified School District, Capistrano Unified School District, Chesley Art Tours Claremont, Capistrano, Ontario, California
Educator
Substitute Teacher and After School Interventional Instructor while developing Miramar Longboards. Executed lesson plans K-12 and managed classroom behavior in a manner that promoted an effective learning environment. Assistant Renaissance Art History and Architecture Professor performing duties in study abroad classes in Florence, Italy and other countries.
Education
2006 University of Redlands Redlands, California
Bachelor of Arts History
Coursework in History, World History, Art History and Architecture, U.S. History, and Fine Arts. While at Redlands worked as an Assistant Professor on a local community college study abroad program. Received commendation for work. Attended Saddleback College after graduation from Redlands to continue enrichment education.
Professional Affiliations
dACenter for the Arts, Pomona, California
Served as Board Member and created an after-school program for at risk youth which resulted in a major grant for the association.