Veera Pfaffli
mobile: 518-***-****, e mail: ************@*****.***
**** ** ********* *****, ************, PA 17701
www.veerapfaffli.com (for portfolio: http://www.veerapfaffli.com/apps/photos/album?albumid=8531170)
PROFILE
Qualified graphic designer with extensive experience in visual design (print & web) and marketing campaigns.
Strong project coordination knowledge from design to production, including staff and subcontracting management
within budget requirements. Accustomed to work under pressure with tight deadlines and variable work
environments.
TECHNICAL PROFICIENCY/Software experience CS package as main designer tool (Photoshop, Illustrator, InDesign,
Acrobat, GoLive for web editing and Image Ready for basic animations). Microsoft Office: Excel, Word, PowerPoint.
Other programs: Tryst and Wordpress tools for web updates, SAP material handling system including project and
material creating & purchasing modules, Access, Act and Vineyard database programs. Basic knowledge of Freehand
and CorelDraw vector design. Pinnacle Studio for video editing, iMovie/iDVD/ iTunes for simple corporate
presentation movies. Both PC and Mac fluency.
EMPLOYMENT EXPERIENCE
Currently freelancing graphic artist
Lighting New York Mifflinburg, PA Nov 2011 Feb 2012 Graphic Designer and Marketing Assistant
specializing in Google Display Network interface
brand management; website visual ads and e mail graphics
Relocated to Williamsport, PA in February 2010; Freelancing, self employed artist
Champlain Stone, Ltd. Warrensburg, NY Feb 2008 Jan 2010 Graphic Designer in Corporate Media
Relations group
Graphic design and production in design team: brochures, print ads, all generic corporate graphic design
needs, sales promotion materials, product support materials, participating in marketing planning.
Photographing company product applications, both residential and public assignments.
Web: updates, site developing, web analytic follow ups.
Trade show planning, material production and show set ups.
Independently taking care of customers through in house advertising agency 27 Elm.
Andritz Inc. Glens Falls, NY Jan 2007 Feb 2008 SAP Purchaser and Project Assistant
Purchasing functions of SAP software (material handling program), generating new projects,
maintaining project structures and creating materials in SAP.
National Land Survey of Finland Helsinki, Finland Oct 2005 Dec 2006 Publishing Secretary
Graphic design and production in company media unit: brochures, posters and print ads, direct marketing
projects and new visual look of website.
Exhibition planning; organizing and designing stands for various trade shows. Project Secretary for Nature
resources stand including 10 different companies in Farmari Expo 2006.
Event planning of staff recreation days e.g. Helsinki headquarter s annual celebration in Nov 2006.
Publishing Secretary for Positio magazine.
Generating vector graphics, illustrations and photographs for 3 periodical magazines published by NLS.
Freelancing under the business name Monivera Kotka, Finland Oct 2004 Oct 2005
Graphic design projects including web sites, business cards and stationary, brochures, online presentations
and window decorating.
Interior design projects: color and material planning including faux finish and decorative interior painting
implementations.
Kotka Hamina Region of Finland Ltd Kotka, Finland June Oct 2004 Project Assistant
Project work: collecting expense and transit statistics information for long term project.
Print ads and marketing materials (design and production).
EV Group Kotka, Finland Feb 2002 June 2004 Marketing Assistant
Position as Marketing Manager s maternity leave substitute.
Trade show planning and coordination of fair venues in Finland, Sweden, France, Germany, China and
Canada.
Direct marketing projects including Access customer database updates, material design, print orders and
mailing.
Corporate newsletter design and production.
Web page updates and modifications.
June 2001 Feb 2002 Atlanta, GA; finishing diploma work for Helsinki Institute of Marketing.
Freelancing under the business name Monivera Kotka, Finland Spring June 2001
Window decorating for seasonal sales.
Car and window decal design and applications, graphic design including logos, marketing campaigns and
brand support
Toimistoapu (Office supply stock) Helsinki, Finland Oct 2000 Feb 2001 Marketing Assistant
Year catalogue: design of visual appearance, assisting and coordination of product photo shoots with
professional studio, material traffic connections with AD, press and subcontractors.
Coordination of customer magazine and press contacts.
Sales support material production.
QUALIFICATIONS
Sept 2004 Apr 2005 FIN Lahti Polytechnic Institute of Design
Interior design basic studies module 1
Oct 2000 Jan 2003 FIN Helsinki Institute of Marketing
Diploma in Marketing Communications and Advertising
Area of Specialization: Visual Planning
Entitled to use qualification MAT, approved by IAA (International Advertising Association, www.iaaglobal.org
in USA)
Jan 1996 Dec 1997 FIN M nts l Vocational Institute
Diploma in Gardening
Specialization in Floristics
Apprenticeship training for technical illustrations
Technical Illustrator
May 1991 Matriculation Examination (High School graduation diploma)
March 1994 Jan 1995 FIN Helsinki, Variform design and furnishing studio
Sept 1991 May 1992 FIN Helsinki, RATO (Institute of Civil Engineering)
Aug 1988 May 1991FIN Savonlinna Senior Secondary School of Art and Music
HOBBIES
Photography
Aquarelle, oil and faux painting; marble and wood imitations, murals and mixed techniques
Traveling and studying art history; Prado, Vatican, Louvre, British Museum, Barcelona s main Gaudi sites,
Milan Cathedral, Knossos in Crete to name a few.