Pat Bowers

Email: abpd23@r.postjobfree.com

Address: *** ******** ****

City: Stafford

State: VA

Zip: 22554

Country: USA

Phone: 423-***-****

Skill Level: Management

Salary Range: 65

Primary Skills/Experience:

See Resume

Educational Background:

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Job History / Details:

Senior professional with strong strategic communications planning, public relations, marketing and communications leadership skills. Established track record in high tech, healthcare, education and consulting sectors. Proven writer for all media: case statements and grant proposals, technical support materials, executive speeches, features, and news releases. Strengths include concept to rollout communications initiatives, media relations, brand development and management, and award-winning, results-driven communications programs.

Professional Experience

Erlanger Health System, Chattanooga, TN

Grant Development and Administration Manager, 2007-2012

a Research opportunities, develop content and oversee grant process for a multi-hospital, regional health system.

a Established policies and procedures for grant development and serve as lead for senior level grant development committee.

a Active in community organizations focused on improving health and wellness. Served as member of AHA 15 state Stroke Prevention Intervention Research program which produced materials being used throughout the southeast region. Member of Core Leadership Group of Grow Healthier Together Chattanooga.

a Average funding over past five years $1.8 million. Total funding over $9 million. Grant types included Federal, state, corporate, and foundation.

Consultant, Atlanta, GA, New Orleans, LA, Chattanooga, TN

Independent Contractor, 2003-2007 (Clients included: School systems in Louisiana and Tennessee, Boca Raton Medical Center, The Chattanooga Group, Erlanger Health System, Palm Beach Cancer Institute)

a Long-term consulting contracts and short-term public relations initiatives for education and healthcare clients throughout the Southeast for media relations, major events and grant development.

a National media placements included: Education Week and Teacher Magazine and ten minute feature segment on the McNeil Lehrer News Hour about the significant progress demonstrated by Chattanoogaas eight inner-city Benwood schools.

a Positioned a major Florida oncology group as regional healthcare leaders. Arranged media elements, such as releases, press advisories, interviews and support collaterals, wrote internal speaker remarks and arranged engagement of celebrity speakera"Don Shula at Florida healthcare facility. Crafted grants for hospital foundations to fund healthcare programs and facility.

a Promoted community health outreach programs related to the importance of screenings and early detection of cancer in underserved communities. Significant regional and local media placements in Miami Herald, Atlanta Journal Constitution, Palm Beach Post and network television pickup on ABC and CBS from local affiliates on new initiatives related to treatment and research.

Atlanta Public Schools, Atlanta, GA

Chief Communications Officer, 2001-2003

a Senior Cabinet member reporting to Superintendent. Directed all communications activities such as media relations, executive speeches and support, PBS and NPR system stations, collateral and promotional development, special events supporting a 56,000-student system..

a Re-branded the system with consistent visuals and strong messaging received positive local and national attention and helped engage parents and corporate support from local and national foundations.

a Won 20 national and 13 state awards for communications excellence and measurably improved quality and quantity of media coverage by developing solid relationships and focusing on theme driven stories targeting specific publications that highlighted student achievement and nationally recognized system leadership. Managed system- licensed PBS, NPR and cable channels..

Biostratum Inc., Raleigh, NC

Vice President of Corporate Communications, 2000

a Branded and directed the development of communications procedures and media positioning for an emerging biotech company. Excellent opportunity to participate in taking a company public. Worked media coverage in major U.S. and international outlets which encouraged investor support for growth and expansion prior to initial public offering.

a Created brand and messaging strategy, collaterals and Web site for companyas initial public offering and presentation materials for investor and board briefings and financial press. Planned and executed all VIP events in U.S. and Canada.

Northside Hospital, Atlanta, GA

Director of Marketing and Public Relations, 1999

a Responsible for hospitalas marketing and internal and external communications.

a Handled national publicity related to hospital involvement in Atlanta day-trader shootings. Resulted in positive coverage on all major networks, and positioned the hospital as a recognized source of trauma coverage. Developed procedures for enhancing the brand through focused messaging and in collaterals featuring employees and patients.

Intracoastal Health System, West Palm Beach, FL

System Director of Marketing and Public Relations, 1995-1999

a Directed all marketing and communications for 801-bed, multi-hospital system. Led communications initiatives for the merger of Good Samaritan and St. Maryas hospitals. Involved re-branding and positioning the integrated system and its physicians in a highly-volatile healthcare market.

a Won national and regional awards for advertising, communications programs and marketing materials. Planned, executed and achieved broad national media coverage of Presidential visits, celebrity visits to hospital events (Hillary Clinton, Harry Belafonte, Robert Urich, Steve Allen and Leslie Stahl) and major stories involving two of the hospitals, such as President Bill Clintonas treatment at St. Maryas Hospital ( involved handling national and international press)and the birth of triplets born at two separate times at Good Samaritan Medical Center (covered on Good Morning America, The Today Show and in national press). Worked with local NBC affiliate on Emmy-nominated, three-part trauma series.

a Provided significant Intracoastal Health Foundation support for collaterals, grants and campaigns. Developed and won grant for three-year series of community education initiatives related to skin cancer. Major media push for capital campaign impacting two hospitals and multiple service lines resulted in significant ongoing coverage that helped meet target goals of $26 million and $35 million dollar campaigns.

Harris Corporation, Melbourne, FL

Senior Manager for Communications/Public Relations, 1992-1995

a Managed marketing and communications procedures for six-division sector of $3 billion high- technology corporation and wrote top-level executive and customer communications.

a Developed comprehensive concept-to-rollout plan for major corporate secure messaging initiative and served on business development win teams. Innovative approach to program reporting to Navy program office resulted in several hundred thousand dollars in additional funds annually from government.

Contraves USA., Pittsburgh, PA

Director of Public Relations and Corporate Communications, 1990-1992

a U.S. branch of Swiss-owned, diversified manufacturing company. Created and managed in-house corporate marketing department that produced all communications, advertising, collaterals and proposals and grants for multi-division optics, software and electronics equipment segment.

a Developed integrated strategic communications plans to drive new business objectives and focus resources to support the company as it doubled in size through acquisitions.

Martin Marietta Corporation, Orlando, FL and Baltimore, MD

Public Relations Manager, 1980-1990

a $8 million communications budget and full-service communications program for the Vertical Launching System, a $1.8 billion program, one of the corporationas 10 largest.

a Developed plans for and executed major media events, such as featured executive positioning opportunities, program rollouts, Soviet/U.S. INF Treaty inspections. Managed government proposal process and wrote customer-focused, brochure /executive summaries of hundred million dollar proposals. Awarded annual Martin Marietta Baltimore Bowl in recognition of sustained, outstanding performance and customer support to primary U.S. Navy customer. Media placements included outlets such as Fortune, and Business Week.

Education

Louisiana State University, Baton Rouge, LA

B.A. Journalism/History

Community Involvement

Board of Directors, Brevard Youth Orchestra, Advisory Board of the National Aquarium in Baltimore, Corporate Board of the Boys and Girls Club of Palm Beach County and Board of Northside Neighborhood House in Chattanooga.

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