Erin Volk 289-***-**** abpc1l@r.postjobfree.com

** ********* **., ****** *****, ON L8J 2N7

EVENT COORDINATION ADVERTISING MARKETING

Customer-driven marketing strategist with a strong

SKILLS AT A GLANCE

understanding of consumer behaviour and a good eye for

promotional designs. Demonstrates strong leadership and Event Management & Promotions

uncompromising focus on client needs fulfillment, increasing Brand Management & Publicity

promotional awareness, improving revenues and enhancing Strategic Planning & Positioning

the quality of services and products offered. Combines Creative Services & Communications

technical expertise, design innovation, team building and Electronic Advertising & Social Media

strong communications for impactful presentations and Community Outreach

event successes. A relationship builder who articulates Marketing Campaign Management

compelling ideas to inspire others at all levels, leveraging Team Building & Leadership

social media expertise to attract interest and draw Solutions Selling Initiatives

consensus. Passionate to utilize a full spectrum of abilities for Advertising Communications

organizational advancement and win-win outcomes.

EDUCATION

Bachelor of Arts Honours Specialization in Media Information and Technoculture

University of Western Ontario, London, ON, 2011

Web Design Advertising Public Perceptions Social Media Human Communication Systems

Media Implications on Business Types of Media New Media Impact

Projects

WEB DESIGN: Designed and created a 15-page website on Communication in the Public Sphere and

formulated a 30-minute presentation in a group on new technology for communications that could be

accessible to everyone.

BUSINESS: Wrote a 20-page project on a marketing strategy for a company which sold bouillon. Analysed

product positioning, sales features and target markets as well as distribution plans from the factory to the

consumer. Configured a financial statement with projected incomes, profits and returns.

ECO MEDIA: Identified an environmentally friendly product and determined ways to market it ensuring that it

remained green throughout the process. Monitored industry trends for competitive marketing

opportunities and followed through with a class presentation.

ENVIRONMENTAL SCIENCE: Generated ideas to attract student involvement in environmental

sustainability. Organized an eco-friendly Spring Break trip that would benefit the environment and the

community. Presented a report covering all details of the environmental impact of the trip.

COMMUNICATION IN THE DIGITAL AGE: Examined public communications through online gaming and

developed research methods to examine its many uses and effects on people, presenting the findings in class.

Technological Skills

Microsoft Office Suite Word Excel PowerPoint Outlook Facebook Twitter YouTube

Windows Mac OSX Web Design Adobe Photoshop Adobe Dreamweaver

Continued

289-***-**** abpc1l@r.postjobfree.com

Erin Volk Page 2 of 2

CAREER HIGHLIGHTS

MARKETING CAMPAIGN TEAM ASSISTANT 2011 Present

Walsh Remax Team, Burlington, ON

Networked to connect with members of the Walsh team and was brought on board to design a calendar on a new

development project of Alton Village. Activated theoretical knowledge to produce tangible successes in this real

world assignment.

Initiated the design concept by photographing images of the village and of the client.

Drew on Photoshop expertise to edit and assemble the pictures into a calendar, adding a note on a ten

step guide to selling a house.

Collaborated with the campaign team to facilitate the calendar design process.

Masterminded a delivery strategy, going door to door to promote the business and give-away calendars.

Demonstrated troubleshooting abilities in assisting the office with new operating system features.

Familiarized clients with other advertising strategies, evaluating various websites to weigh its

effectiveness while providing guidance and insight.

SALES CONSULTANT 2011

Swarovski, Burlington, ON

Recruited for a contracted seasonal role in customer services and basic sales.

Developed professional intuitiveness in assessing customer needs and advising on product suitability.

Multitasked retail services which included cashiering, gift wrapping, sales promotions and visual displays.

Stayed abreast with buying trends to provide customers with appreciative selection advice.

CLIENT TEAM SUPPORT 2010

ArcelorMittal Dofasco, Hamilton, ON

Contracted with this company in the summer for general labour assignments and acted as team leader to

paint offices, industrial plants and machinery. Gained experience in workflow planning and organization

with an emphasis on health and safety procedures.

SALES ASSOCIATE 2008 2009

Walmart, Stoney Creek, ON

Hired by this large retailer for sales and customer service duties which involved opening and closing

procedures, cashiering, facility maintenance and cross-departmental support such as staff training.

Modelled strong work ethics in assisting customers with purchases and advising on store policies.

VOLUNTEER ACTIVITIES

Philanthropy Club, University of Western ON 2011

Facilitated in charitable activities including food drives and the White Ribbon Campaign. Honed skills in

event planning and coordination and succeeded in building awareness on social issues while inspiring

others to get involved in philanthropic causes.

Dofasco Recreational Park, Stoney Creek, ON 2003 2004

Rendered assistance at Christmas parties, Family Day celebrations, Canada Day and Cancer Walks.

Gained experience managing event booths and overseeing the coordination of games and field activities.

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