Design Health Care

Neil J Christensen

**** ********, **** **** ****, UT 84106 801-***-**** ****************@*****.*** neilchristensen.com

SUMMARY: Seasoned information architect and user interface designer specializing in heavily trafficked, high

volume websites, systems, mobile sites, and mobile applications. Shepherding concepts to reality through sketches,

mockups, and information architecture utilizing data, research, and analytics.

SPECIALTIES

Information Architecture, User Experience Design, User Interface Design, Usability, Accessibility, Mobile

Adobe Photoshop, Dreamweaver, Illustrator, InDesign, Fireworks, Omnigraffle, Microsoft Visio

XHTML, CSS, PHP, MySQL, JavaScript, XML, XSLT, CMS

EXPERIENCE

Solera Networks, South Jordan, Utah, http://soleranetworks.com 4/2012-present

Lead User Experience Designer

Owned user experience for Solera Networks product line, shaping the product s look and feel.

Worked with executives and product management to identify new opportunities and generate innovative

ideas to continue to push our industry leading network forensics software.

Created all wireframes, high-fidelity mockups, interactive prototypes, and iconography.

Performed user interviews and in-depth research to develop user personas and identify usability gaps.

Backcountry.com, Park City, Utah, http://www.backcountry.com 10/2010-3/2012

User Experience Designer

Identified usability problems and designed solutions as lead designer for A/B testing team, increasing

revenue by approximately $11M annually, decreasing bounce rate by 30%, and increasing average order

value by 8%.

Created wireframes, high-fidelity mockups, and interactive prototypes as lead information architect for

User Experience team.

Optimized usability on mobile site based on best practices, user interviews and extensive competitive

analysis.

Developed and wrote user personas based on actual user interviews to create focused design solutions.

Virgin America, San Francisco, California, http://www.virginamerica.com 6/2009-10/2010

Information Architect and Web Designer

Designed and oversaw all aspects of the user experience and user interface of virginamerica.com, focusing

primarily on the transactional flows of booking, check-in, changing and canceling flights.

Collaborated with product managers to design and development online solutions for business needs, from

concept to release and post-launch analysis.

Created and managed all website documentation including information architecture, mockups, and style

guides.

Partnered with external agency on the user interaction and visual design of the Virgin America iPhone app.

Assisted with non-transactional interactive marketing initiatives, such as emails, banners, and micro-sites to

ensure optimal user experience has been achieved and that brand message is consistent.

Designed and implemented over 30 product enhancements launches to VirginAmerica.com, which accounts

for 73% of revenue and 2MM unique monthly visitors.

Launched a 2010 complete site redesign of VirginAmerica.com that increased overall booking conversion

by 2% contributing to a 36% increase in YOY revenue.

University of Utah Health Care, Salt Lake City, Utah, http://healthcare.utah.edu 5/2007-6/2009

Senior Web Developer

Collaboratively re-designed the site, including CSS, XHTML, templates and policies with a goal of

optimizing user experience.

Directed and supervised website project completion, including setting deadlines, objections, and goals.

Developed and designed websites utilizing a CMS for the School of Medicine, College of Health, and

University Health Care system.

Worked closely with university marketing department to develop written and graphical content.

Consulted and trained clients on usability, accessibility, and web design standards.

Salt Lake City School District, Salt Lake City, Utah, http://www.slc.k12.ut.us 3/2003-5/2007

Web Master/Graphic Designer

Designed and developed a standards-based website using CSS, XHTML, PHP, and MySQL.

Produced sketches, designs, and copy layouts for all online content.

Created designs for online and print including logos, billboards, business cards, letterhead, district

mailings, and glossy new-hire folders.

Obtained, coordinated, created, and edited web content including district news and information.

Monitored and controlled district-wide content including all schools and departments.

Trained and consulted office personnel, administrators, and teachers on website design and creation.

Marketed the district, its programs, and school academic focus areas through multiple web-based efforts.

Southern Utah University, Cedar City, Utah, http://www.suu.edu 8/2001-3/2003

Web Developer

Developed and designed web pages and implemented policies and styles.

Assisted in re-designing a new site, including CSS sheets, templates and policies.

EDUCATION

Southern Utah University, Cedar City, Utah May 2003

Bachelor of Science - Information Systems

Cooper U April 2010

Interaction Design

HONORS

Alumni Spotlight, Southern Utah University February 2011

Website Excellence Award Online Media, Marketing, and Advertising, Virgin America September 2010

Employee of the Month, University of Utah Health Care IT Department. August 2008

Alpha Affiliate, Sigma Nu Fraternity, awarded to the top 10 graduating seniors nationwide. July 2003

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