LARRY PRILLAMAN
*** *** ***** **. - *******, NC 27006 - *****.*********@*****.*** -
"Front line" Sales Professional with expertise in achieving / exceeding
established sales goals within various work environments. I am inspired and
motivated in having opportunities to led sales teams to the top.
SUMMARY OF QUALIFICATIONS
. Leads through action and demonstration
. Consistently meets or exceeds sales goals
. Skilled in making sales presentations
. Experience in sales, sales management, sales distribution, advertising
and promotion
. Often selected to "clean up" non-performing divisions
. Sales Training experience with Xerox based programs, also wrote and
developed sales training manuals for sales representatives and entry
level managers
. Experience in developing catalogs and training aids
. Built / developed sales forces
. Reduced inventories and headcount
. Negotiator
. Computer proficient - Word, Excel, Outlook, PowerPoint, ACT database
Professional Experience
King Wealth Management, Inc., Davidson, NC May 2010 - April
2012
Operations Manager
. Manage Staff
. Hire and fire
. Payroll, pay bills
. Oversee Sales and Marketing
. Compliance for Brokerage
. Database Management
. Manage Transitional Projects
. Prospecting
Prudential /Home Services Lending, LLC, Winston-Salem, NC
August 2005 - April 2010
Loan Officer
. Origination of home mortgage loans.
Real Estate Agent
. Assist clients in the purchase and sale of their homes.
Keystone Marketing Co., INC., Clemmons, NC
Nov 2002 - Aug 2005
New Business Sales Manager
. Presented, negotiated and acquired new business with Toyota Racing -
NASCAR Truck Program 2004
. Presented, negotiated and acquired new business with NTN Bearings Corp.
of America - Toyota Truck Sponsor #17
Account Manager Nov 2002 -
December 2003
Led, executed the US Army NASCAR Weekly Racing Series Event Program
. Scheduled and planned 150 events.
. Developed and distributed all POS.
. Negotiated contracts with related vendors.
. Communicated with all parties concerned - NASCAR and US Army
. Ensured US Army Program Objectives were met.
LP SPORTS LICENSING, Clemmons, NC
Dec 2001 - Nov 2002
Sports Licensing Contract Consultant
Provide expertise to clients in Sports Licensing - primarily Nascar Winston
Cup and Nascar Busch Series.
. Negotiate, write and execute Sports Licensing Contracts for contracted
teams.
. Ensure all royalties and royalty reports are collected and distributed as
contracted.
BIOLINA USA, LLC. Hilton Head, SC
2000-Dec 2001 (Owner Sold Company)
Sales Consultant
Provided President and CEO with insight and guidance in the development and
hiring of a national sales team utilizing agency representatives for the
sale and distribution of Home Decorative products
. Assisted President in the development of all sales training aids
including CD, sales sheets, price sheets, etc. prior to the product
launch December 2000
. Hired Gift Representative Agencies for 50% of United States first and
second Quarter 2001
. Began hiring Chain Representative Agencies May 2001
RJ REYNOLDS TOBACCO COMPANY, Winston-Salem, NC
1973-2000 (Early Retirement)
Senior Manager, Sports Marketing Enterprises
1988-2000
Led the effort for all Sports Licensing responsibilities for RJR
sponsorship programs including Winston Cup, Winston Drag, Winston Racing,
etc. beginning with the development of the program and the conversion to
Licensing.
. Converted the very costly in-house Promotional Products Group sales
structure to a very cost effective and profitable Licensing Program
. Reduced head count by 92%
. Eliminated a $5.0 MM in-house inventory at cost
. Increased revenue by $2.2 MM in first year
. Conceived and oversaw development of first RJR brand-identified Nascar
Winston Cup sports marketing catalog
. Succeeded in making the Licensing Department a self-funded entity. Also
funded the newly created sponsorship leverage program
. Developed and negotiated sponsorship leverage programs between RJR
retailers and Winston Racing tracks resulting in great savings to RJR
Field Sales
. Designed a unique packaging concept which enabled the marketing of die-
cast collectible cars resulting in RJR's #1 licensed product with
revenues exceeding $1.5 million annually
National Sales Manager-Promotions Department
1984-1988
Led the Promotional Product Sales Group which was responsible for the sale
and distribution of all brand related product at RJR sporting events and
retail relating to Winston Cup, Winston Drag, Camel GT, Camel Pro, Winston
Rodeo, Winston Racing, etc.
. Identified, sourced and developed, contracted and inventoried sports-
specific products to build RJR Brand image with the sports fans
. Widened the focus of the Promotional Products Group (PPG) to include all
special event series at RJR (Winston Cup, Racing, Rodeo, Drag, Camel GT
and Pro, and Vantage Golf)
. Conceived and created a computerized sales tracking system in PPG for the
purpose of measuring/evaluating each Sales Representative and series
sales effort
Sales Training Manager-Sales Department
1982-1984
Provided RJR Field Sales with sales assistance in the form of training
materials, sales aids, structured classes, etc.
. Wrote sales training manual (ELMT) for entry level management
. Taught Professional Selling Skills (PSS) and Managing for Motivation
(MFM) classes to RJR Field Sales Representatives and Managers throughout
the United States
State Sales Manager-RJR Hawaii
1981-1982
Managed all sales and distribution, advertising and promotion of RJR brands
for the state of Hawaii, including domestic and military markets. Thirty
direct reports.
. Hand picked by Vice President of Sales-RJR to clean up under-performing
Division
. Led Hawaii Sales Team to #1 ranking at RJR Tobacco in first year
Division Manager-Miami, Florida
1979-1981
Led and managed all sales distribution, advertising and promotion of RJR
brands for the Miami Division, including domestic, military and vending.
Twenty-four direct reports.
. Became the youngest Division Manager at RJR at the age of 28 in 1979
. Managed Miami market: approximately $7.0 MM in sales per year
Assistant Division Manager-Tampa Florida
1977-1979
Assisted Division Manager in overseeing and managing all sales
distribution, advertising and promotion of RJR brands for the Tampa
Division.
Sales Representative-Daytona Beach, Florida
1974-1977
Introduced and sold, as well as placed in-store advertising and
merchandised RJR brands in defined sales territory.
Special Event Representative-Special Events Department
1973-1974
Delivered Winston Cup show car to Field Sales Division throughout the
Southeast.
EDUCATION
Bachelor of Arts, East Carolina University, Greenville, NC
Biology and Chemistry