ERIKA NASH
** ******* **** ********* ******** Lake, NY 12019 518-***-**** abp9p1@r.postjobfree.com
Objective To obtain a marketing internship for M.B.A. credit
Education Union Graduate College, Schenectady, New York
Master s in Business Administration, expected August 2012
4.0 GPA
State University of New York at Geneseo
Bachelor of Science in Business Administration, cum laude, May 2011
Minor in Communications
3.63 GPA
University of Canterbury, Christchurch, New Zealand
Study Abroad, Spring 2010
Experience Marketing Intern, Ski West Mountain, Queensbury, NY, Winter 2011-2012
Created multimedia content for social media sites and printed promotional materials
Revitalized inactive Twitter and blog; increased Twitter followers from 9 to 91 and increased
blog page views by 76% over 3 months with February page views up 14% from last year
Wrote and distributed weekly press releases to regional and local media outlets
Maintained contact distribution lists and compiled sales and market research data in Excel
Solely conducted in-depth research on future SMS and mobile marketing campaign
Hosted on site resort tours for visiting media reporters
Mountain Representative, Jackson Hole Mountain Resort, Winter 2011-2012
Assisted with Jackson Hole Promotional Weekend at partner resort Windham Mountain
Marketing Association, S.U.N.Y. Geneseo, 2008 - 2011, Treasurer 2010-2011
Assistant leader of weekly meetings, professional development events, and field visits
Led Marketing Research Team for Collegetowntraders.com to collect and evaluate data on
students use and perception of the website
Employment Lifeguard, Town of Clifton Park Pools, Clifton Park, NY, Summers 2005 - 2011
Promoted to Head Lifeguard Summer 2011 and acted as pool manager approximately
35% of scheduled shifts
Led a staff of 20 employees to maintain daily operations
Assisted pool manager with employee training, scheduling, and pool maintenance
Developed communication skills, assertiveness, and managerial abilities
Attendant and Cashier, Clifton Park Golf, Clifton Park, NY, April - October 2005
Developed reputation for prompt service with high level of accuracy and amiability
Computer Microsoft Word, Excel, Access, PowerPoint, Publisher
SPSS and JMP for statistical analysis
Skills
Adobe Photoshop, Windows Movie Maker, CyberLink PowerDirector
Facebook, Twitter, LinkedIn, Google +, YouTube, Pinterest, Blogger, WordPress
Activities Volunteer Assistant Girl Scout Leader and Lifetime Girl Scout
Geneseo Organization for Leadership Development Workshops
Phi Eta Sigma Honors Society
Geneseo Alpine Ski Team