DANIEL A. DRIER, PGA Golf Professional
*** ****** *****, ********, ** 53184 262-***-**** *******@*******.***
PROFILE
General Manager of Golf Operations with over 20 years experience in management, administration and
start-up of several new high-end golf courses. Posses strong background in elevating all aspects of golf
operations. Major strengths include:
Profitable Golf Operations Excellent Customer Service
Membership and Rounds Recruitment Leadership
Tournament Operations Marketing, Sales & Promotional Strategies
Golf Instruction Merchandising
PROFESSIONAL EXPERIENCE
KENOSHA COUNTY, Kenosha, Wisconsin 2008 - Present
General Manager of Golf Operations
Oversees 63 holes of golf between two courses. Manages two restaurants, two golf shops / merchandise,
and two maintenance facilities. 110 employees.
Responsible for all revenue generation, controlling of expenses, bottom line profitability
Develop and oversee 3.2 million dollar budget
Manage 7 million dollar 5 year capitol budget
Interviewed and retained 7 golf Course Architects and irrigation specialist for renovation of all 63
holes
Develop and implement 7 specific departmental employee handbooks
Develop all policies for 2 facilities
Implemented and executed marketing plan for both facilities.
LAKE LAWN RESORT, Delavan, Wisconsin 1998 - 2008
Director of Golf Operations
A prominent 18-hole resort facility in southeastern Wisconsin established in 1879 with a diverse clientele
of resort guests, members, public players and 140 outings per season. The resort sits on 275 acres along
Delavan Lake with 2 miles of shoreline. It has 281 rooms, spa, marina, 4 restaurants, and air landing strip
Managed golf operations producing 32,200 rounds of golf which was an increase of 42% over
previous management
Generated $1,372,000 of total revenue which was an increase of 41%
Supervised, staffed, evaluated, and coached a team of 28 service professionals.
Promoted within the first year to the Executive Committee to lend direction for the entire resort.
Implemented marketing and promotional strategies, which increased outings from 60 to 140 per
season
By designing a program that was desired by the public we grew a loyal golf membership from
seven to 250 members.
Upgrading the buying program plus inventory control and sales policies golf shop sales increased
by 107%.
W ith better menu selections and competitive pricing, food and beverage revenue expanded by
35%
Calculated all golf fiscal projections including monthly forecasts, annual and long term, capital
and profit and loss budgets.
Conducted all golf lessons, clinics, leagues, golf club fitting, demo days, and club repair.
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DANIEL A. DRIER 262-***-**** PAGE 2
SHERWOOD FOREST COUNTRY CLUB, Sherwood, WI 1997-1998
General Manager and Head Golf Professional
As General Manager for a real estate development golf course in east-central Wisconsin, established
business foundation, created positive public relations within the community and business leaders which
generated first year rounds of 16,500.
Coordinated the start-up of a new golf facility, restaurant and golf shop.
Established all golf course and clubhouse policies and procedures.
Developed inventory control procedures and sales policies for golf shop equipment, apparel, and
food and beverage items.
Responsible for personnel matters including supervision, evaluation and employee development.
Used multi-media promotional approach to initiate start-up of leagues, corporate events and
outings.
THORNBERRY CREEK COUNTRY CLUB, Oneida, WI 1994-1996
General Manager and Head Golf Professional
As General Manager for a real estate development golf course in northeastern Wisconsin, supervised
business start up, established policies and promotions, and increased revenue to $840,000. Thornberry
was developed to be the finest public golf course in Brown County Wisconsin.
Established business foundation of a new golf facility, including clubhouse design, construction,
furnishing, equipment, and display fixtures
Through supreme customer service and maintaining a clean friendly environment generated
24,000 rounds of golf in the second year and 29,000 rounds in the third year of operation.
Implemented inventory control and sales policies for golf merchandise, food and beverage items,
green fees and outing packages.
Targeted all advertising, and set up accounting and bookkeeping procedures
Originated all policies and procedures for the golf course and clubhouse
Supervised, scheduled, evaluated, and coached a staff of 30 employees.
Produced weekly television Golf Tip on Fox news program.
W rote monthly Golf Tip in Green Bay Press Gazette.
Conducted golf lessons, clinics, leagues, demo days, golf club fittings and repair.
Sales representative for the land development in Thornberry Creek Estates.
NORTHEASTERN W ISCONSIN GOLF CARS, INC., Green Bay, WI 1994-1996
General Manager
As General Manager for a Club Car golf car dealership in northeastern Wisconsin:
Devised sales, leasing and tournament fleet rental procedures for 225 Club Car golf cars
including maintenance, scheduling and deliveries.
Supervised mechanics and delivery people.
Contacted all golf courses in northeastern Wisconsin for sales, leasing and tournament fleet
opportunities.
BROWN COUNTY GOLF COURSE, Oneida, WI 1991-1994
Assistant Golf Professional
Assistant Golf Professional for an 18-hole, municipal golf course in north eastern Wisconsin conducting
55,000 rounds annually.
MID-VALLEE GOLF COURSE, DePere, WI 1988-1991
Assistant Golf Professional
Assistant Golf Professional for daily fee, 27-hole golf course in northeastern Wisconsin.
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DANIEL A. DRIER 262-***-**** PAGE 3
DOC & EDDY S, W isconsin Rapids, Wisconsin 1986 -1987
General Manager
Renowned restaurant/night club in central Wisconsin
Managed multi-million dollar entertainment complex by supervising 25 employees, controlling
inventory, bookkeeping, dealing with personnel and public relations, opening and closing of
establishment, bartending and food preparation.
OTHER RELEVANT EXPERIENCE
Owner and author of golf articles published on DanDrierGolf.com.
As a volunteer help work with local Cub Scout Pack, and with youth church program
EDUCATION
Bachelor of Arts, Business Administration (Major: Management, Minor: Earth Sciences)
University of Wisconsin Green Bay, Green Bay, WI
University of Wisconsin Madison, Madison, WI
PROFESSIONAL DEVELOPMENT
Graduated Top Five Percent in PGA Business School 1, Graduated Top 10% PGA Business School 2.
Completed numerous PGA Continuing Education Seminars, including
Merchandising Maximizing Your Golf Shop s Retail Business
Communicate like a Professional Professional Golf Marketing
Remove the Myths of Teaching Women Building a Winning Team
See It Sink It Hank Haney on the Golf Swing
Golf Management I, II & III
Playing Seminar for PGA Professionals only which worked with noted sports psychologist, 5 teaching
professionals and club professional champion Jeff Roth. Worked on all aspects of golf game in
classroom and on course in competitive environment for an intense 5 days.
HONORS
2006 Golf Shop Service Award by Golf Course Owners Association
2006 Teaching Center of the Year Award by Golf Course Owners Association
Passed Player Ability Test
Dean s List
AFFILIATIONS
Class A PGA Member in Good Standing
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