Manager Marketing

Jennifer's InformationLocation: DexterTitle: Marketing/Event plannerExperience: 12+ yearsWilling to Relocate: NoWilling to Travel: No TravelCareer Level: Senior(non-manager)Work Status: U.S. CitizenMember Since: 2012-11-30 Helpful Links

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Jennifer **********************@*****.********: 734-645-42747226 Wilson St.Dexter, MI 48130

Education

09/02/1996 - 05/28/2001

University of Michigan

Major: English

Certification

Name: Google Certified

Date: 08/01/2012

Professional Experience

04/02/2012 - 01/01/2014

NHL Winter Classic Team Leader

Ann Arbor Convention & Visitor's Bureau

A contracted position with responsibilities of planning all Ann Arbor events surrounding the 2014 NHL Winter Classic. (Originally slotted for Jan.1, 2013, but postponed due to NHL lockout). I planned three major events to take place in Ann Arbor, including a New Year's Eve street party in Downtown Ann Abor with an expected attendance of 8,000. Another responsibility of this position is handling all of the Marketing and PR for the three events.

10/10/2012 - 11/13/2012

Ladies Night Event and Marketing Coordinator

English Gardens

For this contracted project my task was to get several local businesses to participate in the event by offering samples or providing a service at the event. I was able to successfully do this in a very short period time and even had participation from such businesses as Pottery Barn and Zingerman's. I was also responsible for building and managing the Google adwords program as well as all PR for the event.

11/01/2012 - 01/31/2013

Marketing and PR Director

Rose's Good Company

I recently began working with this charitable organization to increase branding and awareness in the community of all the good they do. I am doing this largely through the use of social media, such as Facebook and Twitter, and also working on a monthly blog tied into the community newspaper.

06/15/2009 - 08/31/2012

Advertising Manager

AnnArbor.com

I was on the original leadership team that worked closely with the CEO and Marketing Director to develop community engagement. The goal was to help the community as well as our local advertisers transition from a 180 year old newspaper to a digital news source.

Reference

Name: Matthew Kraner

Title: CEO

Company: NJ.com

Matt Kraner was the CEO of AnnArbor.com and is now the President of NJ.com.

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