Sales Representative

Arden Olson

Email: *********@********.***

Address: *** ********* ****

City: Pittstown

State: NJ

Zip: 08867

Country: USA

Phone: 908-***-****

Skill Level: Management

Salary Range: $65,000

Primary Skills/Experience:

See Resume

Educational Background:

See Resume

Job History / Details:

ARDEN R. OLSON

SALES REPRESENTATIVE

Strategic Sales Leader with extensive experience securing, managing and retaining accounts across public/academic libraries, corporate sectors. Top producer who rapidly delivers revenue growth, account penetration and profitability through a consultative sales approach. Leverage refined front-line selling abilities, relationship management expertise and genuine passion for print and electronic publishing and database licensing products to meet each clients needs.

AREAS OF EXPERTISE

KEY ACCOUNT MANAGEMENT Y Field Sales Leadership ( Team Building & Motivation ( ( Territory Alignment & Optimization

New Business Development ( Cross-Sell & Up-Sell Programs ( Sales Cycle Management ( Client Retention ( B2B

Professional Experience

Morgan & Claypool Publishers " San Rafael, CA an STEM Publisher 2007 to 2012

Sales Representative

Managed, penetrated and grew a base of 130 colleges and universities in an expansive territory that covered all states east of the Mississippi River and Eastern Canada for a new, unknown startup publisher of ebooks. The focus was electrical engineering, computer and information science topics to engineering schools and cellular, molecular biology and neuroscience topics to medical schools

Identified key faculty and library prospects at all schools with Engineering Schools or computer science within Arts & Science.

Tailored presentations for each school to faculty and library based on a search of EE and CIS courses and special interests of faculty.

Through personal sales visits, emails, phone calls, setting up trial access I beat all expectations in each year of 5 years.

BRODART, INC. " Williamsport, PA 2005 to 2007

Sales Manager

Reorganized a staff of 15 Sales Representatives in the US to effective sales of supplies to academic and public libraries. Orchestrated team from initial client consultation through all phases of negotiation to final sales closing and contract delivery. Set objectives and monitored individual performance.

Selected top-performing new hires that generated unprecedented revenue growth for the organization.

Guided team tracking to hit targeted 10% revenue increase by the end of 2007.

BAKER & TAYLOR " Bridgewater, NJ 1996 to 2005

Sales Representative (1996 to 1998)

Managed the full spectrum of licensing of Baker & Taylor data content nationally and globally. Sold services to Wal-Mart, Best Buy, Pet Smart, Amazon, MoiveMars and small internet accounts. Negotiated entertainment product content with MUZE

Promoted to:SalesManager (1998 to 2002)

Tapped to hire a top-flight team of 3 sales professionals to promote and sell a web-based product in the US to each market segment, including retail stores, publishers, public and academic libraries.

Spurred revenue growth from 0 to $1M in less than 1 year with an average price of under $1,500

Promoted to: College Sales Manager (2002 to 2005)

Pioneered the sale of Baker & Taylors distribution benefits to all college stores, effectively identifying and penetrating a new market.

Increased sales by $1.6M in 1 year.

ADDITIONAL PROFESSIONAL EXPERIENCE

Eastern Regional Sales Representative with R.R. Bowker: Had the idea for and successfully sold the first system wide data licensing of Books in Print data for public and academic libraries and retail stores using ILS systems and hosting

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