Sales Marketing
Resume:
Erica Duran
Email: *********@********.***
Address: **** *********
City: Newport Beach
State: CA
Zip: 92660
Country: USA
Phone: 949-***-****
Skill Level: Director
Salary Range: $100,000
Willing to Relocate
Primary Skills/Experience:
See Resume
Educational Background:
See Resume
Job History / Details:
ERICA DURAN
*********@********.***
Sales & Marketing Executive
Highly motivated, dynamic professional with experience in all aspects of sales and marketing. State-of-the-art technology skills combined with proven ability to manage account relationships, develop and deliver sales growth, and successfully implement and oversee complex projects. Outstanding strategist distinguished for proven leadership and team-building skills and excellent conflict resolution abilities. Expert at implementing processes that improve efficiency; accomplished in consultative selling with keen ability to identify, build, and maintain business relationships and handle high-pressure situations. Demonstrated management skills that enhance productivity and drive sustained business performance. Enthusiastic and ready to take career to the next level in a challenging, senior director role that will enable me to positively impact the entire organization.
PROFESSIONAL EXPERIENCE
COMMERCIAL CONSULTING NETWORK, Newport Beach, CA 2004 - 2012
Sales & Marketing Director/Creator
Acted as Sales and Marketing Director for all campaigns, including direct mail, radio, email marketing, print ads, cold calling, and face-to-face prospecting.
* Created, managed, and sold a revolutionary company concept.
* Published weekly e-zine (electronic magazine) to raise company awareness with clients and customers.
* Created a joint venture with Franklin-Covey and developed a planner that met target market`s needs.
* Coached individual entrepreneurs and corporate teams on efficient work flow systems and environments to support maximum productivity and revenues
* Created programs, courses, and workshops to educate businesses on how to streamline their daily schedules tasks, combat procrastination, and achieve balance between business and personal goals.
* Planned all aspects of large networking functions and special events and remained onsite to ensure success.
Key Accomplishments:
* Attracted, recruited, trained, and mentored more than 50 licensees/sales representatives.
* Designed proprietary software for marketing and online consignment sales.
* Identified and cultivated strategic partnerships to raise capital and launch the company.
* Organically dominated the top of Google search engines (even over celebrity profiles).
MORTGAGE RESCUE OPTIONS, Tustin, CA 2008-2010
Vice President/National Sales & Marketing
Directed startup company`s sales and marketing efforts to grow company from $0 in gross revenues to more than $6million in just a few months.
* Recruited, trained, developed, and managed a team of 60+ inside sales representatives and 200+ outside sales entities nationwide
* Created and oversaw all marketing efforts of the company by utilizing direct mail, radio, television, seminars, internet and print ads.
* Organized seminars for homeowners and investors: procured guest speakers, handled catering and venue details, created promotional material, coordinated audio/video equipment, and filled the room with 3,000+ attendees.
Key Accomplishments:
* Pioneered the short sale market and negotiated them with mortgage lenders; maintained 85% or better closing ratio.
* Acted as Keynote Speaker at events with topics to improve sales, motivation and productivity.
Erica Duran, Page 2
MARRIOTT INTERNATIONAL, Western US Region 2003 - 2005
Marketing Director
Assumed responsibility for all US Western Region direct mail campaigns that generated approximately 6 million pieces of mail per year.
* Led, trained, and motivated 50+ Vacation Coordinators in the Reservations, Sales, and Activations Departments.
* Directed and filmed all training videos for all Western US hotel properties` Sales Teams.
Key Accomplishments:
* Created and adhered to yearly departmental budget.
PACIFIC HOSPITALITY GROUP, Irvine, CA 2001 - 2003
Director of Operations
Oversaw all aspects of three 300+ room hotels, including front desk, housekeeping, bell desk, reservations, shuttle drivers, guest hotline, bar and restaurants, night auditors, banquets and special events.
* Redesigned all systems for each hotel property in each department to ensure maximum efficiency.
* Initiated and maintained relationships with online reservation systems and marketing websites, including Expedia, Orbits, Priceline, Hotels.com and Hotwire.
Key Accomplishments:
* Promoted to position from Revenue Manager position.
Previous positions include Account Executive for Fashion Furniture Leasing & Corporate Housing, Irvine, CA, 1999-2001; Regional Assistant Manager for Homestead Village Resorts, Brea, Cypress, and Irvine, CA, 1998-1999; and Restaurant Manger (Working Lead) for Disneyland Resort, Anaheim, CA, 1993-1998.
EDUCATION & TRAINING
* Bachelor of Science in Hotel & Restaurant Management, California Polytechnic University, Pomona, CA.
* Associate of Arts in Business, Crafton Hills College, Yucaipa, CA.
* Certified Professional Organizer.
PUBLICATIONS
* Published more than 30 articles on productivity, time management, sales processes, and business success.
* Served as Expert Contributor to American Express Small Business Open Forum, Killer Startups, Secret Entourage, About.com, DailyBlogma.com, Under30CEO.com, and Launch Grow Joy.
* Acted as workshop and seminar Keynote Speaker for various associations and direct sales companies to present on business success and productivity.
ASSOCIATIONS
* National Association of Women Business Owners, National and Orange County, CA.
* Expert Panel Member, BrainStorm; spoke about productivity, success, sales, and marketing.
* Member, Business Networkers International (BNI), Savor the Success, WBC, NAPO, and BCPO.
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