Joseph Cassis

Email: abp5yr@r.postjobfree.com

Address: **** ** **** ******

City: Johnston

State: IA

Zip: 50131

Country: USA

Phone: 515-***-****

Skill Level: Director

Salary Range: $100,000

Willing to Relocate

Primary Skills/Experience:

See Resume

Educational Background:

See Resume

Job History / Details:

JOSEPH

CASSIS

abp5yr@r.postjobfree.com

abp5yr@r.postjobfree.com

(515)

707-2304

Iowa

Soybean

Association

2001

to

2003

Nonprofit

agricultural

organization;

largest

state

commodity

association

in

the

US

VICE

PRESIDENT

OF

COMMUNICATIONS

Charged

with

leading

an

award-winning

communication

staff

of

professionals.

Held

full

accountability

for

the

publication

of

magazines

with

a

monthly

circulation

of

70K,

production

of

a

weekly

radio

show

and

the

development

of

all

collateral

and

promotional

materials

for

the

Iowa

Soybean

Promotion

Board

and

Iowa

Soybean

Association

(ISA).

* Produced,

directed

and

edited

a

TV

show

aired

on

national

satellite

networks

and

a

cable

channel.

* Acquired

third

magazine

publication

for

another

state

soybean

association

with

a

20K-circulation.

Communication

Insight

2001

to

2003

Marketing

and

advertising

firm

within

ISA

VICE

PRESIDENT

Founded

for-profit,

wholly

owned

subsidiary

of

Iowa

Soybean

Association

(ISA)

to

maximize

staff

talent

while

generating

revenue

for

ISA.

Delivered

such

as

packaging,

corporate

identity

systems,

brand

development,

planning

and

website

development.

* Secured

a

diversified

clientele

ranging

from

a

medical

equipment

manufacturer

to

professional

associations,

yielding

market

penetration

and

driving

awareness.

American

Forests

2000

to

2001

Nonprofit

conservation

organization

PROJECT

DEVELOPMENT

DIRECTOR

Spearheaded

the

marketing

and

acquisition

of

sponsorships

for

the

National

of

Historic

Trees

project.

Developed

marketing

collateral

and

presentations

through

the

duration

of

this

special

project.

University

of

Iowa

1998

to

2000

Education

institution

DIRECTOR

OF

MARKETING

-

ALUMNI

Brought

on

board

to

lead

the

marketing

and

endeavors

for

the

alumni

association.

Attracted

members

to

the

association

and

established

affinity

with

the

university.

Oversaw

the

and

renewal

processing,

direct

mail

and

telemarketing

campaigns,

and

the

merchandising

and

affinity

programs.

* Surpassed

association's

goal

of

50K

members

months

ahead

of

schedule

with

a

revenue

budget

of

$1M+.

* Realized

the

largest

annual

growth

in

the

company's

132-year

history

from

46,500

to

50,591

members.

* Grew

revenue

by

in

dues

and

in

gifts;

expanded

merchandising

by

ADDITIONAL

PROFESSIONAL

EXPERIENCE

President

&

Principal

of

N2N

Communications,

Inc.:

Founded

and

built

the

company

to

a

comprehensive

advertising

and

marketing

firm

with

YOY

revenue

growth

for

consecutive

years;

sold

the

business

for

a

profit.

Vice

President

&

Principal

with

Strong

Productions,

Inc.:

Conducted

business

in

four

countries,

positioning

the

firm

as

a

multinational

agency;

acquired

new

clients

in

year.

Vice

President

of

Marketing

&

Principal

with

Crain

Enterprises,

Inc.:

Key

player

in

building

Coogan's

Sports

Bar

and

Grill,

a

$1.5M

restaurant;

successfully

operated

within

months

from

conception

and

within

budget.

Garnered

the

Addy

Advertising

Award

for

Best

of

Show

as

well

as

national

honors

for

signage

and

logo

design.

Vice

President

of

Application

Development

with

MCI

Telecom

USA,

Inc.:

Led

the

development

of

several

IT

systems.

Managed

over

125

employees

in

two

states.

Senior

MIS

Consultant

with

Beatrice

Companies,

Inc.:

Managed

project

teams

in

the

development

of

a

5-year

MIS

Strategic

Plan

for

the

Bottled

Water

Division

and

the

Grocery

Division;

realized

an

annual

savings

of

$6.6M

within

months.

Working

with

several

Chinese

organizations,

Joseph

has

established

educational

and

business

opportunities

within

the

U.S.

EDUCATION

&

TRAINING

MBA,

Marketing

&

Management

Information

Systems

-

Washington

University

-

St.

Louis,

MO

BA,

Experimental

&

Behavioral

Psychology

-

University

of

Connecticut

-

Storrs,

CT

Training

-

Social

Media

Development;

Crisis

Management;

Emergency

Management;

Media

Relations;

Diversity

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