Shelby Kranz
Email: *********@********.***
Address: ***** *********** ****
City: Plainfield
State: IL
Zip: 60585
Country: USA
Phone: 815-***-****
Skill Level: Director
Salary Range: $110,000
Primary Skills/Experience:
See Resume
Educational Background:
See Resume
Job History / Details:
Shelby B. Kranz
12136 Winterberry Lane
Plainfield, IL 60585
*********@********.***
Career Focus
A High-Impact Professional and Producer in the field of Sales, Marketing and Business Development-with extensive experience in business-to-business selling environments. Successful background of managing the total sales process, from initial contact to closing the sale. Especially skillful in developing and managing profitable relationships with national accounts. Proven ability to analyze customer needs and create win-win sales transactions.
Qualifications
Extensive professional experience, including:
Maximizing Customer Satisfaction Developing & Maintaining Account Relationships
Over-Achieving Revenue Targets Making Winning Presentations
Negotiating Contract Terms & Pricing Marketing Directly to End-Users
Selling to National Accounts Boosting Market Share & Profits
Designing Purchase Order Processes Solving Customer`s Problems
Training & Developing New-Hires Achieving Preferred Vendor Status
Professional Highlights
As Vice President of Sales for Liners Direct my division grew from $3 million to over $11 million in less than 7 years. From 2004 to the present with focus and determination I took this company from the brink of bankruptcy to yearly significant growth and profitability.
Tirelessly recruited and developed 9 of the top 10 dealers in Liners Direct book of business. With focus on dealer support of daily challenges and troubleshooting any issues, I was able to develop the 2011 top dealer in the country and the 2011 fastest growing new dealer.
In the last 12 months I Recruited and developed 16 top level home improvement marketing companies for Liners Direct. These companies will ensure continued growth and profitability for years to come.
Conceived and streamlined with the help of my team the implementation of Liners Direct support systems. For the last 7 years I worked to develop support programs designed to assist with dealers B2C systems for marketing, sales and installation.
Built the #1 sales territory in the nation for Roosevelt Paper. Eleven years of dedication and focus on sales and relationship building increased a $4 million to $20 million territory.
Developed Brown Printing into the #1 client in Roosevelt`s history. I implemented a sales strategy with close attention to detail that took a client from $150,000 to $4.8 million in annual sales volume. This achievement helped catapult me to a nationally recognized position within my company and the industry.
Created $2.5 million in new business, while maintaining $15 million in existing business. I developed this new business with a focus on cold calling and deeper penetration into existing accounts, to better understand and service my customer`s needs. This enabled me to increase my gross profit t 3rd overall for Greif North America.
Created a track record of continuous and constant growth. For 11 years at Roosevelt Paper, I surpassed the previous year`s totals to maximize the company`s earnings. I increased my annual gross profit from $280,000 to $1.8 million-allowing the organization to add new equipment and build more efficient, modern facilities.
Designed a training and development plan for 18 new sales representatives joining the team. I trained these new-hires in their efforts of analyzing data, elements of production, and demonstrated gathering of necessary information on prospecting calls. This contributed to three of these people achieving Top Ten sales status in the organization.
Created a system to approach the publisher or end-user (versus selling to printing firms) as a means of tapping a new customer base. I overcame existing relationships between publisher and printer to convince the publisher to purchase paper directly from me. This created a situation where I could increase margins for myself and also reduce costs for the publisher.
Professional Background
Vice President of Sales ($11 million division 2011)
--Liners Direct LLC; Roselle, IL 2004- present
Senior Sales Representative
--Grief Brothers Corporation; Lockport, IL 2002- 2004
Account Representative
--Xpedx Paper Company; Glendale Heights, IL 2000- 2002
Sales Representative
--Case Paper Company; Chicago, IL 1998- 2000
Major Account Representative
Sales Representative
--Roosevelt Paper Company; Forest Park, IL 1987- 1998
Commercial Sales Representative
--MCI Corporation; Cedar Rapids, IA 1985- 1987
Education, Training & Affiliations
Bachelor of Arts, Business Administration, Iowa Wesleyan College, GPA 3.02
Vice President, Student Senate. President, Phi Beta Lambda Fraternity.
Co-Captain, Nationally ranked Division II football team
Additional Training: professional selling skills (Dave Yoho, Tony Robbins, Tom Hopkins, Phil Rea, Rich Harshaw) leadership skills, effective presentations, negotiation techniques, Rochester Institute of Technology printing press course, McKinsey & associates professional account management seminar.
Member of NARI, NAHB, MYM, Dave Yoho and Assoc., American Printers Assoc.